Meta Platforms is expanding AI support for WhatsApp, adding voice calling to customers for enterprise accounts, a feature that’s been available to small businesses for years. “In the coming weeks, larger businesses using the WhatsApp Business Platform will be able to receive a call from a customer when they want to talk to someone live or call a customer directly” on request. Meta announced in Miami at its fourth annual Conversations business messaging conference, saying the move “paves the way for AI-enabled voice support in the future.” The company also added WhatsApp to centralized marketing across Facebook and Instagram. Continue reading Meta Is Increasing WhatsApp Ad Capabilities and AI Support

Meta Platforms is opening its WhatsApp messaging service to advertising. The company revealed that three ad modules will roll out gradually. The ads will be positioned under WhatsApp’s Updates tab, a section discreet from WhatsApp’s users’ message inboxes and private chats. The Updates tab is also the entry point to WhatsApp’s Status feature, which lets users share photos, videos and text that disappear after 24 hours, similar to Instagram Stories. Meta says the Updates tab gets 1.5 billion visitors per day. The company is also seeking to monetize WhatsApp’s Channels feature by offering paid subscriptions and promoted Channels. Continue reading Meta Platforms Is Gradually Bringing Advertising to WhatsApp

Fans have waited for years and now the new $450 Nintendo Switch 2 has finally been released, setting a new sales record in its initial rollout. Much more powerful than the original, it has a larger 7.9-inch screen that processes at 1080p with a 120Hz refresh rate and HDR compatibility and can go up to 4K when docked. Reimagined Joy-Con 2 controllers (the proprietary controllers on the Switch) connect to the system magnetically and can be used as a mouse in compatible games. A new software feature called GameChat — an online tool that allows users to chat with friends while gaming, described as “Discord-like” — is also part of the package. Continue reading The $450 Nintendo Switch 2 Offers Significant Improvements

Meta Platforms has introduced a new Instagram Reels feature called Blend that lets users customize a video feed for themselves and friends. The invite-only Blends can be built for a single friend or within a group chat. Once created, the feed is refreshed each day with new content, with all members able to add material. The idea is to let friends explore and discover content together while adding a new interactive element that harkens back to social media’s roots, cutting through the recent trend of viral influencer content and ads. Earlier this year it was reported that the new feature was being developed. Continue reading Meta Brings ‘Blend’ Custom Video Feed Feature to Instagram

Instant messaging and VoIP social platform Discord is experimenting with a feature that requires some users to verify their age by scanning their face or a photo ID. The technique is being implemented in Australia and the United Kingdom, where recently passed laws seek to crack down on minors accessing potentially harmful online content. The safeguard applies only to users who haven’t previously verified their age on the chat platform. Discord says age verification aims “to help users manage content filter settings and sensitive content visibility,” explaining it is a one-time process that can be completed when users first adjust their settings. Continue reading Discord Testing Facial Scans to Verify Age in UK and Australia

Gamers have been waiting for years for Nintendo’s new gaming device and now they only have to wait until June 5 when the Switch 2 hits shelves starting at $450. The device has a larger, 1080p LCD screen, and supports 4K and in-game chat. Details were revealed during a Nintendo Direct online presentation. Nintendo, which announced details of the new console in January, will over the next few months be holding a series of global roadshow events aimed at letting people have a hands-on experience with Switch 2. The original has sold more than 150 million units. Continue reading Nintendo Switch 2 Out in June with 4K Support, In-Game Chat

Chat interfaces powered by generative AI are impacting online shopping, according to an Adobe Analytics study that found that AI-influenced visits to U.S. retail website increased by 1,200 percent from July 2024 to February 2025. Adobe says this “significant surge” demonstrates an emerging retail AI economy. GenAI chat interfaces are “becoming a helpful assistant for compiling research before making a purchase,” influencing how consumers behave online, according to Adobe. While paid search and email continue to be the dominant traffic drivers, the past year’s growth in AI-aided shopping signals a shift. Continue reading Adobe Analytics: AI-Powered Online Shopping Surges in U.S.

A new Discord Social SDK allows developers to integrate the platform in-app for games. Discord is massively popular with gamers; the company estimates PC players alone spend more than 1.5 billion hours each month on the platform. This free SDK can extend the user experience beyond the third-party content in which it becomes embedded to reach the platform’s community of over 200 million monthly active users. “Developers can power friends lists, cross-platform messaging, voice and more for all players — with or without a Discord account,” the company announced. Continue reading New Discord Social SDK Integrates Platform In-App for Games

Rivalry between World Network, also known as OpenAI CEO Sam Altman’s “other company,” and Elon Musk’s X is heating up in an escalating race to be first out with an “everything app.” World Network is trying to accelerate adoption of a log-in system that relies on “ocular verification” — mapping the unique pattern of the iris — for “anonymous proof-of-human” validation. World already has a free app for iOS and Android, and recently launched a “mini app store” within it, including functions such as chat, transferring cryptocurrency and shopping for microloans. Continue reading Altman’s World Takes on Musk’s X in Race to Everything App

Instagram is experimenting with a community chat feature that lets users gather in groups of up to 250. Meta’s photo- and video-sharing network is prototyping the feature internally, though external sources with knowledge of it are comparing it to Discord since it reportedly allows users to form chats around different topics and control who can join. While participation is said to be capped at 250 simultaneous users per community, all are invited to join and message. Instagram has had a flurry of new features, among them a video tool called Edits, and “profile cards” geared toward small businesses that want a more professional presence on the app. Continue reading Instagram Is Internally Testing Discord-Style Community Chat

Google announced last week that its Gemini AI chatbot now offers the ability to provide responses based on earlier conversations. It can also summarize a previous chat and recall information the user has shared in other threads. “Whether you’re asking a question about something you’ve already discussed, or asking Gemini to summarize a previous conversation, Gemini now uses information from relevant chats to craft a response,” according to Google. The new feature is rolling out via Google’s $20-per-month One AI Premium Plan to start and will be available to Google Workspace Business and Enterprise customers in the coming weeks. Continue reading Gemini Recalls Previous Chats to Provide Helpful Responses

Snapchat is now placing advertising on its main Chat tab, with Disney signing aboard as the lead partner with “Sponsored Snaps from Disney.” Taco Bell and McDonald’s are underwriting “Promoted Places.” Previously, Snapchat had kept the Chat tab ad-free. Users will now begin seeing “Sponsored Snaps” proffered by brands beside messages from their friends. “These new placements are a natural extension of the way people already engage with businesses on Snapchat and help advertisers expand their reach with the Snapchat community across two of the most widely and frequently used parts of our service,” explains Snap. Continue reading Snapchat Adds Advertising to Chat Tab with Disney a Sponsor

A newly redesigned Snapchat experience is built around a three-tab user interface called Simple Snapchat. As part of that effort, the social platform is launching more generative video features, including text-to-video as part of the app’s Lens Studio AR authoring tool. Easy Lens allows the quick generation of Lenses by typing text prompts, making it possible to do things like experiment with Halloween costumes or explore looks for back to school. Launching in beta for select creators, Snap says the new features are designed for all ability levels. The company is also updating its GenAI Suite and adding an Animation Library of “hundreds of high-quality movements.” Continue reading Snapchat Is Getting a Redesign and Generative Text-to-Video

Airchat is the latest app to take tech leaders in Silicon Valley by storm. Described as a “combination of voice notes and Twitter,” Airchat lets you follow other users and scroll through posts — adding replies, likes and shares — but the twist is the content is generated through audio recordings the app then transcribes. Airchat ranked 27th on the App Store’s social networking chart, even though users must be invited to join. Launched last year by Naval Ravikant, founder of AngelList, and erstwhile Tinder product exec Brian Norgard, Airchat was just relaunched on iOS and Android. Continue reading Audio-First Social Platform Airchat Has Successful Relaunch

Microsoft is making improvements to the way its Copilot AI assistant works in Microsoft Teams and is using artificial intelligence to further integrate hybrid meetings. As the company leans deeper into AI, it continues to push hardware manufacturers to build an AI-optimized PC, making sure to include a dedicated Microsoft Copilot key. Microsoft joins Intel, Qualcomm and AMD in championing purpose-built AI PCs. In the meantime, the tech giant continues to build out features for existing PCs. The company is adding new ways to tap into the Copilot tool for meetings, chats, summaries and more. Continue reading Microsoft Improves Meetings and Messaging with Copilot, AI