GoPro Launches $199 Hero Camera Targeting Younger Users

GoPro just released a more affordable camera at a price point of $199 aimed at a younger audience and action-video newcomers. Simply called “Hero,” the camera looks just like other models in the Hero line and works with all of the same accessories, but it’s a simplified version. “While it doesn’t have all of the advanced features of the $399 Hero6 or the $299 Hero5, the new Hero does have many of them, making it an excellent budget choice for those eager to start playing with action cameras,” reports Wired.

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Virtual Reality Execs Advocate VR Standards, Open Systems

Execs from HTC, Hulu, GoPro and Black Box VR looked at “Tapping Virtual Reality’s Real Potential” during a panel discussion at CES 2018. Each company had its own strategies, but everyone agreed on one thing: the need for the nascent industry to create standards and adopt open systems. “If you’re making a fitness app, you don’t want to have to optimize for every platform,” noted HTC senior vice president of virtual reality Rikard Steiber. “It’s too hard, doesn’t scale and isn’t sustainable. We as an industry must push towards an open platform.” Continue reading Virtual Reality Execs Advocate VR Standards, Open Systems

GoPro to Exit Drone Market in 2018, Cut More Than 250 Jobs

While companies such as Yuneec, DJI, Ryze Tech, AirSelfie Group and others tout their latest drones and related products at CES this week, action-cam manufacturer GoPro announced that it plans to exit the drone market completely once it unloads its remaining $799 Karma drones. Citing “hostile regulatory environments” and an “untenable” aerial market, the company also plans to cut more than one-fifth of its workforce. GoPro faces mounting competition from new smartphones that feature improved video capabilities and advanced lenses. The company reduced the price of its Hero5 Black and Hero5 Session cameras in December, and this week announced it would lower its Hero6 model from $499 to $399. Continue reading GoPro to Exit Drone Market in 2018, Cut More Than 250 Jobs

GoPro to Lay Off 200 Employees, Tony Bates Stepping Down

Following failed attempts at becoming a media company, GoPro announced it plans to shutter its entertainment division and cut 15 percent of its staff, about 200 full-time positions. Former Microsoft exec and Skype CEO Tony Bates, president of GoPro since 2014, will step down by the end of the year. Despite high-profile hires, including Charlotte Koh from Hulu Originals and Bill McCullough from HBO Sports, as well as a 2014 Emmy for its Hero 3 camera and a variety of athlete endorsements, GoPro has been unsuccessful in pushing its entertainment offerings. After losing about half its value this year, the company hopes that restructuring will help return it to profitability. Continue reading GoPro to Lay Off 200 Employees, Tony Bates Stepping Down

GoPro Unveils Karma Drone, Hero5 Black and Hero5 Session

GoPro just introduced the Karma Drone, priced at $799, and two new Hero cameras: the Hero5 Black, priced at $399, and the Hero5 Session, for $299. The cameras will release on October 2 and the drone will ship on October 23. The Karma Drone, which is small and folds into the rectangular backpack it comes with, requires no assembly: its four arms, each of which sports a rotor, fold down against the body to store and snap into place for action. The drone itself is very flat, which makes it easy to carry. Continue reading GoPro Unveils Karma Drone, Hero5 Black and Hero5 Session

GoPro Hero5 Features Cloud-Connectivity and Voice Control

GoPro has revealed some of the details of its upcoming Hero5 camera, including a short instructional video that shows the camera in greater detail. Design-wise, Hero5 looks similar to the Hero4 and GoPro’s previous cameras, with its rectangular shape and the lens and front-facing screen in the same corners. New for Hero5 is the fact that this is GoPro’s first camera to be connected to the cloud; a fully charged camera will automatically upload all the footage to the user’s GoPro account. Also new is voice control.

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Samsung Rolls Out Gear 360 Camera at VidCon to Select Few

Samsung’s Gear 360 virtual-reality camera will roll out at digital video confab VidCon — but only to top YouTube and other digital video content creators. After that event, Samsung will also make the $350 VR camera available for purchase for chosen creators at “select events and activations,” with a rollout to consumers planned for later in the year. With its strategy of releasing the camera to an exclusive few, Samsung hopes to jumpstart the creation of VR content and increase buzz for the upcoming consumer release. Continue reading Samsung Rolls Out Gear 360 Camera at VidCon to Select Few

In Wake of Q1 Loss, GoPro Pushes Drone Launch to Holidays

Action cam manufacturer GoPro is delaying the release of its Karma drone from June to the end of the year after the company announced a $107.5 million quarterly loss. “The drone’s success is critical to GoPro’s efforts to attract new users to its devices,” reports The Wall Street Journal. “The drone delay adds to GoPro’s string of problems launching recent products. Last year, GoPro slashed the price by half of its entry-level camera, the Hero 4 Session, to entice consumers.” While revenue dropped 49 percent from the previous year, the numbers weren’t as bad as analysts predicted. CEO Nick Woodman said the company is optimistic about “lessons learned from last year,” and is, “seeing the benefits of our simplified product lineup today.”

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Meerkat Shifting From Livestreaming to Video Social Network

Just as Facebook and Twitter are doubling down on livestreaming video, Meerkat, the startup whose livestreaming app was a hit at last year’s SXSW Festival in Austin, is changing course. Chief executive Ben Rubin, who began to realize over a year ago that livestreaming wouldn’t produce the results to succeed, emailed the company’s 48 investors to explain the company’s pivot from mobile broadcast video towards video social networking. Most of the investors, he says, are supportive of the shift. Continue reading Meerkat Shifting From Livestreaming to Video Social Network

GoPro Partners with Periscope to Livestream Extreme Video

Periscope users can now live stream video from their GoPro Hero4 camera by toggling a button in Periscope’s iOS app. GoPro cameras are popular for drone videography and recording extreme sports, both of which might be able to draw new live streaming viewers. Many of those viewers are on Twitter, the social media platform that plays Periscope live streams directly in its timeline. This new partnership may bring new sales to GoPro and new users to Periscope and Twitter. Continue reading GoPro Partners with Periscope to Livestream Extreme Video

YouTube Announces HDR Video Support, GoPro Partnership

YouTube announced that it would join Netflix and Amazon in supporting high dynamic range technology for its video content. Robert Kyncl, YouTube’s chief business officer was on stage during CES with GoPro CEO Nick Woodman and Vrse CEO Chris Milk discussing 360-degree video when he mentioned the HDR news. YouTube also plans a partnership with GoPro to deliver more 360-degree content to its online platform. LG, Panasonic and Sony were among the manufacturers in Las Vegas promoting new HDR-compatible TVs. Continue reading YouTube Announces HDR Video Support, GoPro Partnership

Nikon Introduces 360-Degree Action Camera, New 4K DSLR

Nikon made two interesting announcements during CES in Las Vegas. First, the company unveiled the D5, its new flagship 4K DSLR, first teased back in November. The $6,500 camera, available in March, includes a new 153-point autofocus system and maximum ISO of 3,280,000. Perhaps a bigger surprise is Nikon’s first action camera, the KeyMission 360, which shoots 360-degree video in 4K. Slightly larger and less of a cube than market leader GoPro Hero, the KeyMission 360 features lenses on front and back, is shockproof to 6.6 feet, waterproof to 100 feet, and touts electronic vibration reduction. Continue reading Nikon Introduces 360-Degree Action Camera, New 4K DSLR

CES: Livestream Debuts the Movi, its First Consumer Camera

Livestream announced a new product at CES called the Movi that helps budget-conscious videographers create the illusion that they have been shooting with multiple cameras instead of a single pocket-sized device. The product is designed for those shooting footage that can quickly appear dull when there is only a single viewpoint, such as a concert, school play, press conference or sporting event. Livestream will launch Movi as its own brand. Although it will integrate with the current livestreaming services, users can also simply record their video and share at a later time. Continue reading CES: Livestream Debuts the Movi, its First Consumer Camera

YouTube Exec Stands By His Online Video Growth Predictions

During his keynote presentation at CES 2016, YouTube’s chief business officer Robert Kyncl expressed continuing confidence in the growth of online video. He believes that people will spend most of their time (outside of working and sleeping) watching digital video. The executive stood by his 2012 predictions that 90 percent of all Internet traffic would be video and 75 percent of all video would be digital by the year 2020. Kyncl also explained how YouTube is evolving and planning to support high dynamic range. Continue reading YouTube Exec Stands By His Online Video Growth Predictions

GoPro and USC Ink Deal to Use Cameras for Film, Games, VR

In GoPro’s first ever deal with an educational institution, the camera company and USC School of Cinematic Arts announced that USC students will receive help to distribute, monetize and promote content created with GoPro camera equipment. As part of the deal, GoPro will donate 150 cameras and accessories, and GoPro camera technology will be incorporated into the school’s filmmaking curriculum — including education, workshops and one-on-one tutoring — this fall. The cameras will also be used for gaming and VR. Continue reading GoPro and USC Ink Deal to Use Cameras for Film, Games, VR

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