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Debra KaufmanFebruary 14, 2017
President Donald Trump’s frequent use of Twitter has increased that platform’s visibility. That is potentially drawing in new “passive, non-tweeting” users, which may, in turn, result in more much-needed advertising revenue. But even as usage increases, the company still struggles to burnish its financial profile. To improve its fortunes, Twitter says it plans to tweak its advertising strategies, focus more on video and expand its data licensing business, by which companies pay to mine billions of daily tweets. Continue reading Twitter Reveals Plans to Attract More Users, Draw Ad Revenue
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Debra KaufmanFebruary 13, 2017
In April, Microsoft sued the federal government for intercepting its customers’ emails and preventing Microsoft from alerting them. Now, U.S. District Judge James Robart has ruled that Microsoft made a viable argument, but rejects its contention that the government interception is an unlawful search and seizure of property. At the time, federal courts issued Microsoft about 2,600 so-called secrecy orders, and the tech company could not inform its customers, even when the search was over. Continue reading Court Rules Microsoft Email Surveillance Lawsuit Can Proceed
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Debra KaufmanFebruary 13, 2017
Apple may dub its next smartphone either iPhone 8 or iPhone X, but whatever the name, it will be a special 10th-anniversary version and, says a knowledgeable source, is likely to cost more than $1,000. That’s not really a stretch when you note that the 256GB version of the iPhone 7 Plus already sells for $969. The iPhone 8 will feature a range of new features, including an OLED display and a memory upgrade, both of which are expensive. The 5.8-inch phone is expected to look like a smooth black monolith. Continue reading Apple’s iPhone 8 to Feature Wireless Charging, OLED Screen
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Debra KaufmanFebruary 13, 2017
The National Basketball Association and videogame publisher Take-Two Interactive Software inked a joint venture to establish a professional videogame league, with NBA franchises creating teams for Take-Two’s “NBA 2K” videogame, beginning next year. The NBA 2K e-league is the first to be operated by a major U.S. sports league, although both teams and athletes have bought or invested in e-sports teams before. Anheuser-Busch InBev NV and Arby’s Restaurant Group and other major advertisers have also gravitated to e-sports. Continue reading NBA, Take-Two Establish First Professional Sports E-League
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ETCentricFebruary 13, 2017
FCC chair Ajit Pai recommends Congress include expanded broadband Internet service in upcoming infrastructure legislation. “The one consistent message I hear is that there is a thirst for better, faster, cheaper Internet access… I think members of Congress get that as well,” he said. Pai’s broadband deployment agenda “is aimed at encouraging telecommunications firms to make high-speed Internet service more widely available in hard-to-serve areas,” reports The Wall Street Journal. “President Donald Trump has indicated he wants an infrastructure initiative worth as much as $1 trillion to improve the nation’s roads, bridges and other physical assets, which would require legislation and, potentially, a way to pay for it.” Continue reading New FCC Chairman Calls for Expansion of High-Speed Internet
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Debra KaufmanFebruary 10, 2017
Microsoft debuted Microsoft Azure IP Advantage, which provides payment for legal costs to customers using the open-source technology that is part of Azure services, including Hadoop data analysis. The rationale behind this new Advantage program is that, by offering Azure customers protection from intellectual property litigation, Microsoft removes an obstacle to the cloud computing service’s growth. This litigation protection service is already in place for Azure customers developing apps with Microsoft technology. Continue reading Microsoft Offers Lawsuit Protection for Azure Cloud Customers
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Debra KaufmanFebruary 10, 2017
Pinterest has introduced a new feature that makes it easier for users to buy items in the photos pinned on the social platform. “Shop the Look” lets Pinterest users click on items in the photos to buy them or, if the items aren’t for sale, see similar items that can be purchased through the network. Brands or Pinterest employees can tag the items in question. The company previously offered “buyable pins,” which allowed users to make purchases, but only on a single item per pin. With the new feature, a user can buy multiple products in the same pin. Continue reading Expanded Pinterest Tagging Feature Enables In-App Shopping
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Debra KaufmanFebruary 10, 2017
With Google’s streamlined Android Wear 2.0 on two new LG watches, starting at $250, and Samsung’s $300 Gear S3 smartwatch, fans of the Android operating system finally have some good smartwatch choices that even offer Google Assistant. Meanwhile, Apple is still the giant in the smartwatch market, cornering an estimated 80 percent of smartwatch sales last quarter. Although Apple didn’t release specific figures, it says its smartwatch “hit record numbers” in units and revenue during the recent holiday season. Continue reading Android Wear 2.0 Comes to Smartwatches, Apple On the Rise
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ETCentricFebruary 10, 2017
According to Cisco’s latest Mobile Visual Networking Index forecast, live video streaming via mobile devices is expected to grow by 39 times over the next five years (good news for Facebook, Twitter and others currently investing in live video). The study indicates that global live video streaming on mobile represented 52 petabytes of data last year, a figure projected to reach 2.02 exabytes by 2021. Interestingly, that will still only represent about 5 percent of all mobile traffic. “Cisco also predicted that mobile data traffic will grow to represent 20 percent of all Internet traffic in 2021, up from just 8 percent in 2016,” reports Variety. “By 2021, there will be 12 billion mobile devices in use, compared to 8 billion last year.” Continue reading Cisco Study: Live Video via Mobile to Experience Major Growth
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Debra KaufmanFebruary 9, 2017
To help create a unified digital market, the European Union just agreed to so-called portability, which will allow subscribers to access their online services as they travel from one EU country to another. When the EU introduced its Digital Single Market (DSM) in May 2015, Europe’s film/TV industry, which licenses its content territory-by-territory, promptly opposed it, especially the provision that would allow people in the EU to buy content on other countries’ digital platforms. The Motion Picture Association of America shares these concerns. Continue reading EU’s Digital Single Market Strategy Concerns Film/TV Industry
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Rob ScottFebruary 9, 2017
Yesterday we reported that Venice-based Snap Inc. — owner of the Snapchat app — had signed a 5-year deal for Google Cloud services valued at $2 billion. A revised version of its S-1 IPO filing, made public this morning, indicates that Snap is also planning to spend up to $1 billion on cloud support from Amazon Web Services. The deal was originally signed in 2016 and amended this week. According to Snap, it provides “redundant infrastructure support of our business operations,” and may lead the company toward investing in its “own infrastructure to better serve our customers.” Continue reading Snap to Spend $1B on Amazon Cloud Services Over 5 Years
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Debra KaufmanFebruary 9, 2017
Google’s YouTube has debuted live video recording from its mobile app for creators with at least 10,000 subscribers. Super Chat, which lets viewers pay to move their comments up in the stream, is also now out of beta. These moves will impact creators in 20 countries, and viewers in 40 countries. Six months ago, Google first offered live recording to a handful of users, including Unbox Therapy founder Lewis Hilsenteger and athlete Ben Brown. Product managers Barbara Macdonald and Kurt Wilms say the feature will have a wider rollout later. Continue reading YouTube Aims to Be Mobile Platform for Live Video Streaming
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Debra KaufmanFebruary 9, 2017
Since Jimmy Iovine came to Apple in 2014 to revivify Apple Music, the company spent $3 billion to buy Iovine and Dr. Dre’s streaming and headphones company, and doubled its subscriber base from 10 million to 20 million users by 2016. Each user pays a base fee of $10/month. The leap upward is impressive, but the total number of subscribers is still much less than the subscriber bases at Spotify, YouTube and Pandora, all of which offer free, ad-supported versions of their streaming services. Continue reading How Apple Music Differentiates Itself in a Competitive Market
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ETCentricFebruary 9, 2017
During a conference call yesterday with analysts detailing HBO’s strong 2016 earnings, Time Warner CEO Jeff Bewkes announced that the cable network’s standalone streaming service HBO Now, which launched in April 2015, has officially surpassed the 2 million domestic subscriber mark. “Wall Street has been keenly attuned to the pace of subscriber growth for HBO Now as a bellwether of how major media giants will evolve their businesses in the digital era,” reports Variety. The service is vital to Time Warner since “HBO is in the midst of carriage renewal deals with major MVPDs, including the two largest cable operators, Comcast and Charter Communications.” Time Warner is also looking to merge with AT&T, parent of DirecTV. Continue reading HBO Now Service Has More Than 2 Million Subscribers in U.S.
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Rob ScottFebruary 8, 2017
This year’s Super Bowl made a major splash on a number of fronts. It marked the NFL’s first overtime game in Super Bowl history, a fifth ring for New England Patriots quarterback Tom Brady, a historic fourth quarter comeback, the first time a squadron of drones were featured during the halftime show, some impressive overall ratings, and a collection of ads that focused on social issues such as gender equality, ethnic diversity and immigration. The game delivered Fox an average viewership of 111.3 million, making it one of the top-five most-watched Super Bowls. Nielsen notes the broadcast generated a 45.3 household rating, while 70 percent of U.S. households turned in. Continue reading Historic Super Bowl Marks Firsts and Generates Social Activity