Twitter is testing a new feature that allows bots to self-identify with a label on their account profiles. Although the feature will allow users to differentiate automated accounts that perform legitimate services — such as retweeting news, providing customer service, PSAs or community alerts — it will not flag the problematic “bad bots” that spread misinformation and spam. Last year, Twitter requested developers specify if an account was a bot, who was powering it and its intended use. The new automated accounts to designate “good bots” will be issued to more than 500 accounts for testing and feedback before they are made available to all developers. Continue reading Twitter Asks Developers to ID ‘Good Bots’ Using New Badge

A Securities and Exchange Commission investigation into the 2020 Russian cyberattack of SolarWinds has corporate executives concerned over the possibility that information unearthed in the probe will expose them to liability. Companies suspected of or known to have been downloading compromised software updates from SolarWinds have received letters requesting records of all breaches since October 2019, raising fears that sensitive cyber incidents previously unreported and unrelated to SolarWinds may be revealed, providing the SEC with details that many companies may never have wanted to disclose. Continue reading SEC Probe of SolarWinds Attack Concerns Corporate Execs

In the security world, “bug bounty” programs are becoming more common, from Facebook to the Department of Defense. Hackers who can reveal the hidden vulnerabilities of a device, system or corporation can reap significant financial rewards. Apple launched its program in 2016 and offers payouts of up to $1 million for the most elusive flaws. The tech giant reportedly spent $3.7 million on such exercises in the 12-month period ending in July 2021, during which time Google shelled out $6.7 million and Microsoft spent $13.6 million. Such programs have become a valuable tool in security maintenance, putting hackers’ inquisitive natures to productive use.  Continue reading Tech Firms Raid Security Flaws with ‘Bug Bounty’ Programs

Amazon is developing a new point-of-sale system designed to lure small businesses that use Shopify, Square and PayPal for checkout needs. The new POS system manages in-store and online transactions, adds Amazon checkout options, provides inventory counts and offers business analytics. The system also integrates with existing Amazon services, including the Prime membership program, the One palm-based identification technology, and the Flex delivery network. Amazon also reportedly tasked its “Project Santos” team with a POS system that could be sold to third-party sellers. Continue reading Amazon’s POS System Will Take on Shopify, Square, PayPal

Twitter is testing Communities, moderated discussions around specific topics. The concept is designed to provide a venue for discussion of hobbies and interests, apart from the madding crowd dominated by news and politics. Members of Twitter Communities can post tweets expressly to Communities such as #DogTwitter and #SkincareTwitter. Only other members will be able to reply. Much like Facebook Groups and Reddit’s subreddits Community moderators control who joins, inviting and removing members, establishing guidelines and topics.  Continue reading Twitter Introduces ‘Communities’ for Moderated Discussions

Global consumer social app spending is expected to hit $17.2 billion by 2025, up from $6.78 billion in 2021, according to a study by San Francisco-based mobile analytics firm App Annie. That’s a 29 percent compound annual growth rate (CAGR) over five years — a brisk pace credited mainly to live streaming. By 2025, the lifetime total spend on social apps is expected to reach $78 billion, according to App Annie. Meanwhile, time spent using social media the globe over totaled a whopping 740 billion hours for the first half of 2021, with 548 billion hours devoted to live streaming. Continue reading Social App Spending Projected to Hit $17.2B Globally in 2025

Amidst political turmoil and economic struggle, El Salvador has announced it is adopting Bitcoin as its national currency, becoming the first country in the world to do so. But things got off to a rough start this week as the Bitcoin e-wallet went offline for several hours as consumer download demand overwhelmed government servers. El Salvador President Nayib Bukele said the country will spend more than $225 million to launch Bitcoin. Global Bitcoin enthusiasts supported the initiative by buying $30 of Bitcoin, but that didn’t prevent the currency from declining 9.9 percent Tuesday evening. Continue reading El Salvador First Country to Make Bitcoin a National Currency

Microsoft announced it is acquiring Clipchamp, an in-browser video creation and editing app that can be used on everything from social clips destined for YouTube to promos and business presentations. Combining “the simplicity of a web app with the full computing power of a PC with graphics processing unit acceleration,” Microsoft says Clipchamp is a “natural fit” with the existing cloud-based productivity suite of Microsoft 365 for families, students and business. With a template-driven approach and wide variety of filters, Clipchamp is a prosumer tool that has garnered more than 17 million registered users since launching in 2013. Continue reading Microsoft Acquires Clipchamp as New Tool for Video Creators

Analytics firm Pixalate has announced $18.1 million in growth capital for connected TV and mobile advertising initiatives. The new round brings total capital raised to $22.7 million for the 9-year-old firm, which specializes in fraud prevention, privacy protection and legal compliance via offices in Santa Monica, Palo Alto and London. The move comes as Pixalate rises to meet the challenges of enterprise clients fending off bot attacks, ad fraud and other malicious threats. Malware incursions by intruders like Puppeteer siphon tens of millions of dollars in annual ad revenue, according to Pixalate. Continue reading Pixalate Raises $18.1M to Combat Click Tricks and Ad Fraud

Lifestyle apparel firm Vans has teamed with Roblox to bring skateboard destination “Vans World” to the online gamer’s vast audience. The creator of iconic footwear for boarders of all stripes is the latest brand to plant its flag in the metaverse, where kids are spending increasingly large chunks of time. Sony Music Entertainment, Gucci, BMG, Warner Bros. Pictures, Hasbro and Nike are among the firms that have partnered with Roblox, a global social platform with its own currency that in Q2 reported more than 42 million daily users who create and share immersive 3D experiences. Continue reading ‘Vans World’ Opens Shop in the Metaverse via Gamer Roblox

TikTok is pushing out its Creator Marketplace API, which allows partner firms to optimize campaigns using first-party data and platform integration. The Creator Marketplace aggregates TikTok’s influencers, sharing basic stats that helps them connect with brands that can then mount, manage, measure and track campaigns within the app. The new API takes this to a new level with features including demographic filtering and real-time campaign tracking. Formally debuted in June 2020, Creator Marketplace aggregates TikTok influencers with at least 10,000 followers and 100,000 video views in the last 30 days. Continue reading TikTok Creator Marketplace Connects Brands and Influencers

Spotify has globally launched Blend, a two-party playlist generator designed for social listening. The feature allows both paid and free mobile users to tag-team song streams that can be shared across all platforms. Using the technology behind Spotify’s Family Mix and Duo Mix multi-person apps, this variation offers a twist; after creating a Blend participants receive a “taste match score” that reveals similarities and differences between the pair’s listening preferences and can compare their preferences to those of their friends. Continue reading Spotify Deploys ‘Blend’ Feature to Enable Sharing of Playlists

According to Leichtman Research Group, the number of U.S. consumers subscribing to more than one of the big three SVOD services — Netflix, Amazon Prime Video and Hulu — more than doubled to 58 percent in 2021, up from 28 percent 2016. Overall, 78 percent of U.S. households now subscribe to one of the three, compared to 59 percent in 2016. Among those that have any of the three top-tier SVOD services, 74 percent also pay for a second service of some sort, versus 47 percent in 2016. Findings from LRG’s Emerging Video Services study are based on a survey of 2,000 households nationwide. Continue reading More Americans Now Subscribing to Multiple SVOD Services

The Australian government is mulling new laws intended to tighten the regulation of digital payment services. Despite rapid growth, digital wallet services from Apple Pay, Google Pay and China’s WeChat Pay are not designated “payment systems” in Australia, which means they are not as yet governed by the country’s regulatory system. The move comes on the heels of a government-commissioned report addressing whether the payments system had kept pace with advances in technology and changes in consumer demand. Continue reading Australia Considers Reforming Regulations for Digital Wallets

All politics may be local, but you can expect less of it to be social. As of August 31, Facebook began reducing political content that appears in its News Feed. The move comes as the social media giant attempts to beat back a barrage of criticism for spreading misinformation through the use of algorithms that appear to reward click-generating controversies over level-headed dialogue. The new content modification is “in response to common feedback from our community,” a Facebook spokesperson said. Continue reading Facebook Decides to Curtail Political Content in News Feed