New Hollywood Turns to YouTube with Original Content

A new YouTube-funded channel called the Jash Network has launched from a group of comedy creators led by producer Daniel Kellison, edgy comedienne Sarah Silverman, indie star Michael Cera and entertainers Reggie Watts, Tim Heidecker and Eric Wareheim. YouTube executives approached Kellison to be part of an initiative that is spending several hundred million dollars to develop high-quality original content for the site. Continue reading New Hollywood Turns to YouTube with Original Content

Ricky Gervais Produces New Content for YouTube Channel

Comedian Ricky Gervais has negotiated a deal to create new original content for his own channel on YouTube. The deal is a co-production of Derek Productions and Channel Flip, which currently runs approximately 140 YouTube channels. Gervais has expressed excitement about creating the new content and plans to resurrect popular character David Brent form the BBC mockumentary “The Office.” Continue reading Ricky Gervais Produces New Content for YouTube Channel

Ridley Scott Teams with Machinima to Produce Sci-Fi Shorts

Acclaimed film director Ridley Scott has partnered with video entertainment network Machinima to produce 12 short science fiction films. Scott will serve as executive producer, while directors will be tapped from his commercial production company RSA. Martin Scorsese, Sam Mendes, Kathryn Bigelow and Neill Blomkamp are on the list of possible directors. Gaming and streaming site Machinima reaches 262 million unique viewers. Continue reading Ridley Scott Teams with Machinima to Produce Sci-Fi Shorts

Vevo TV Streaming Music Platform is All About Devices

With the launch of Vevo TV — a 24-hour live stream of curated programming — Vevo has taken an additional step toward becoming a full-fledged music television network. The new channel uses MTV-like VJs and is available on the Web and mobile devices, as well as via Roku boxes and Xbox 360 gaming consoles. Looking ahead, the company hopes to take Vevo TV to cable distributors and have it compete with the likes of MTV and VH1. Continue reading Vevo TV Streaming Music Platform is All About Devices

Maker Studios Discusses the Business of YouTube at SXSW

At South by Southwest, executives and talent from Maker Studios participated in a panel discussion about the business challenges for those creating original content for YouTube. The Culver City-based studio boasts more than 2.5 billion page views a month. The talk was moderated by company COO Courtney Holt and featured co-founders and comedic talent KassemG and Shaycarl and co-founder/CEO Danny Zappin. Continue reading Maker Studios Discusses the Business of YouTube at SXSW

YouTube Founder to Launch Social Online Video Service

YouTube co-founder Chad Hurley has plans to launch a collaborative online video startup within the next month, he announced at South by Southwest over the weekend. The new service will allow people to work together to create content. This is a clear sign of the direction of video distribution, suggests Wired. It demonstrates how video networks are becoming increasingly more like social networks. Continue reading YouTube Founder to Launch Social Online Video Service

YouTube May Launch Subscription Streaming Music Service

YouTube is reportedly planning to launch a subscription streaming music service later this year, that could take on existing services such as Spotify and Pandora. The company is expected to offer a subscription plan that will likely overlap with new features coming to its Android music platform, Google Play. With the subscription, users will have access to new features, including ad-free music streaming. Continue reading YouTube May Launch Subscription Streaming Music Service

YouTube Makes Push to Launch More International Content

Google’s Roppongi Hills studio in Tokyo, Japan is making efforts to increase the amount of original international content on YouTube. The site is currently recruiting talent in order to launch international based channels. YouTube said that it has also created deals with other media companies in Asia and India, and has even agreed to host a channel in China with “state-owned” CNTV. Continue reading YouTube Makes Push to Launch More International Content

Mobile Activity on Upswing, Opens Doors for Mobile Ad Biz

According to Nielsen’s Vice Chair Susan Whiting, who was a part of a panel discussion analyzing disruption in traditional media usage at the Mobile World Congress in Barcelona on Wednesday, consumers are not abandoning one platform for another. Instead, they’re spending more time than ever viewing and reading news and entertainment content, using mobile devices as an access point. Continue reading Mobile Activity on Upswing, Opens Doors for Mobile Ad Biz

NASCAR Crash and YouTube Vids Raise Copyright Questions

After a crash and flying debris injured at least 28 fans at a Daytona NASCAR race over the weekend, NASCAR’s video copyright policy came into question. NASCAR claims to own any “images, sounds and data” from NASCAR events. Fans began posting videos of the crash to YouTube, but NASCAR, claiming to own the videos, had the videos removed. But later in the day YouTube reinstated some videos after ruling NASCAR did not have the right to remove the videos. Continue reading NASCAR Crash and YouTube Vids Raise Copyright Questions

Oscar-Nominated Short Films Appeared Online, Then Pulled

Disney’s short film “Paperman” was nominated for an Academy Award (Best Animated Short) last month and was soon after posted on YouTube — an effort to garner attention for the film. The other nominees followed suit, but have since been yanked from the Web because of a letter sent to each of them from the chief executive of Shorts International, who complained that the streaming would cause damage to theatrical releases. Continue reading Oscar-Nominated Short Films Appeared Online, Then Pulled

Fox Partners with WIGS, Female-Friendly YouTube Channel

On Tuesday, Fox Broadcasting announced it will take the YouTube channel WIGS under its wing. Conceived as a channel for female-friendly dramas on the Web, Fox is set to help sell ads on the channel and will distribute its videos to more viewers. Additionally, WIGS will partly serve as an idea incubator for Fox, with the hope that some programs will evolve into prime time dramas. Continue reading Fox Partners with WIGS, Female-Friendly YouTube Channel

Is Machinima Approach to Online Video the Future of TV?

Machinima is one of the largest online video producers. Content on its online channels were viewed more than 20 billion times in 2012. In December alone, Machinima-related properties had 2.6 billion views from 262 million unique viewers. And during the 2012 E3 videogame convention, it earned 14.4 million unique views on just one day; 455 million views during the week. Continue reading Is Machinima Approach to Online Video the Future of TV?

YouTube Space LA: Production Facility Opens in Playa Vista

YouTube has opened another digital video production facility intended for its content partners. Officially called “YouTube Space LA,” the new 41,000-square-foot Playa Vista facility features four soundstages, three green screens, high-end production equipment, 20 post production bays and a screening room with 4K projector. The over-sized lobby, designed for fostering collaboration and hosting big events, touts an HD video wall comprised of 36 monitors. Continue reading YouTube Space LA: Production Facility Opens in Playa Vista

Successful YouTube Show May Serve as Model for Web Series

The Web series “Video Game High School” (“VGHS”) premiered on YouTube in May of 2012 and became a meteoric success. The series subsequently earned sponsorships from Sony and Monster Energy Drinks, and is now available on Netflix. Season Two of the critically-acclaimed series, currently in production, raised more than $808,000 on Kickstarter and could end up becoming the model for future online series. Continue reading Successful YouTube Show May Serve as Model for Web Series