FCC chairman Tom Wheeler hasn’t given up on his goal to open up the TV set-top box market, thus breaking the cable industry’s dominance in this arena. Sources say he is preparing a “compromise version” of his proposal by which cable companies would be required to make their feeds available, via apps, to competitive device manufacturers. In today’s market, the set-top box, which once simply translated cable signals for TV sets, can now be used to offer access to cable TV and video-streaming services such as Hulu or Netflix. Continue reading FCC Chair Pushes Compromise Plan to Open Set-Top Boxes

After comparing 5,000 streaming clips from 500 titles using x264, x265, and libvpx codecs, Netflix found x265’s implementation of HEVC to be the most efficient while offering the highest quality. However, “whether that matters in light of compatibility and licensing issues isn’t so obvious,” notes Streaming Media. The study, which focused on VOD rather than live, compared codecs and not specifications (instead of comparing encoding specs, Netflix compared implementation of the specs). “Netflix’s tests clearly show that x265 is 20 percent more efficient than libvpx when encoding premium content using the most stringent settings, and measuring quality with VMAF.” Continue reading Netflix Video Codec Study Finds x265 More Efficient Than VP9

Amazon, which paid $1 billion for Twitch Interactive two years ago, has identified an interesting way to use the platform beyond gaming. The company streamed two original TV pilots on Twitch, which ordinarily hosts game competitions to 10 million daily users. With that user base, Twitch is now an ideal venue for Amazon to test new original shows before committing to a full season. Audiences voted on one of the two comedy pilots: comic book superhero spoof “The Tick” or “Jean-Claude Van Johnson,” starring Jean-Claude Van Damme. Continue reading Amazon Debuts Pilots on Twitch, Remaking It as Test Platform

CBS has introduced an ad-free, $9.99 per month option for its All Access on-demand service. The new option eliminates nearly all advertising, except for promotional interruptions during select series. The original version of the service, with reduced commercials, costs $5.99 per month. “The addition of a commercial-free plan gives our subscribers even more ways to customize their CBS viewing experience — from which devices to whether they watch in or out of the home, and now with commercials or without,” said Marc DeBevoise, president and COO of CBS Interactive. Continue reading CBS Debuts Ad-Free Version of All Access Streaming Service

Video technology provider Kaltura has announced its partnership with Microsoft’s cloud computing platform Azure to offer a new scalable, end-to-end OTT platform. Kaltura has integrated with Azure to encode, store and deliver OTT TV content via the cloud. According to the company release: “Microsoft Azure enables operators and media companies to leverage Kaltura OTT TV to launch OTT services while quickly scaling, with pay-as-you-go services. Microsoft is committed to protecting subscriber data, enhancing control of premium content and privacy.” Continue reading Kaltura to Offer Cloud-Based TV Services on Microsoft Azure

GoPro has been in the content business for some time, making money with branded video (including partnerships with Ford and Wimbledon), a content licensing portal (especially action-sports clips shot with GoPro), and a YouTube channel with more than 4 million subscribers and 1.25 billion video views. Now, GoPro is committing to entertainment in a new way: launching 32 short-form shows through the end of 2016 and into early 2017. The company is differentiating itself from rivals by offering video editing tools in the cloud. Continue reading GoPro Doubles Down on Entertainment with 32 New Programs

After buying Oculus in 2014, Facebook furthered its ambitions in virtual reality last fall by creating a computational photography team made up of former Microsoft experts. They were tasked with creating photo and video features that bring virtual reality to the greater public. One of the first projects was to enable 360-degree photos on Facebook. Now, Facebook is offering automated video stabilization for 360-degree videos shot by consumer-level cameras, a big step in avoiding the nausea that VR can induce in some people. Continue reading Facebook Algorithm Ends VR Nausea for User-Shot 360 Video

Up until now, virtual reality content from The New York Times, the United Nations, Facebook, YouTube and others is actually more accurately described as 360-degree video. What that means is that, although it is immersive, the viewer can’t move inside the VR experience, limited to three “degrees of freedom” (3DOF). In computer-generated videogames, the player has six degrees of freedom (6DOF), and Lytro has advanced its plans to bring that to cinematic virtual reality with its light field camera system. Continue reading Lytro Debuts First VR Film Shot with Immerge Camera System

Intel just debuted its seventh generation of PC chips, featuring a built-in ability to play and edit Ultra HD and 4K video. The chips reflect the fact that an increasing number of younger consumers use portable computers as their go-to device for viewing video content. Although Netflix, most notably among others, has created 4K video programs, consumers have been limited in their ability to see it in its native resolution. The new chips accommodate both HEVC and VP9 compression and support copyright protection software. Continue reading Latest Chips from Intel Designed for Playing 4K Video on PCs

Apple fans now have more choice when it comes to storing their photos, videos and documents. One week before the company is expected to unveil its new iPhone, Apple is introducing a new top-tier option for iCloud, offering up to 2 terabytes of cloud storage for $20/month. The new “macOS Sierra is about to be released with iCloud Drive support built in, so it’s entirely possible that the new 2TB tier was released in anticipation of users wanting more than the previous 1TB option,” notes Digital Trends. In addition, the company is reportedly planning “to unveil a 256GB iPhone option, an amount of storage that might previously have been a little too much for those with 1TB limits, especially when all of a computer’s files are added into the mix.” Continue reading Apple Rolls Out 2TB iCloud Storage Tier Ahead of New iPhone

In an effort to lure content creators and better compete with social platforms such as Facebook and Snapchat, Twitter announced that it will share 70 percent of ad revenue with users that upload videos. “Those are much better margins than what a video creator can get on the world’s biggest video site, Google’s YouTube, which pays creators 55 percent of the video ad revenue,” reports Wired. Twitter has reportedly already applied the 70-30 revenue split with some big names, including the National Hockey League and Major League Baseball. However, Twitter is playing catch up; YouTube generates billions of daily video views, and Facebook algorithms have been emphasizing live video in the platform’s News Feed. Continue reading Twitter Now Shares Advertising Revenue with Video Creators

At the Rio Olympics, Japanese broadcaster NHK conducted tests of 8K video, broadcasting footage from the games and a variety of other 8K content, including a J-pop concert by star Kyary Pamyu Pamyu. These tests were just the latest step in NHK’s methodical plan to unveil 8K video at the Tokyo Summer Olympics in 2020. To achieve this goal, Panasonic and Sony are partnering with NHK and others for an all-Japanese alliance to create the required technology. Producing 8K is no small feat, with a resolution four times that of 4K among its other features. Continue reading Panasonic, Sony Partner for 8K Broadcasts at Tokyo Olympics

A new study from J.D. Power examined the levels of consumer satisfaction with streaming video services among subscribers to traditional cable or satellite services, cord shavers, cord cutters and cord nevers. The J.D. Power survey, conducted in June and July, relied on the responses of 4,000 customers. The cable and satellite industries will be heartened by the results: the happiest consumers are those that are using streaming services in addition to pay-television subscriptions. Continue reading Viewer Satisfaction with Streaming Video Varies, Says Report

YouTube just upgraded its TV application to be easier to use on actual television sets, a response to the growing popularity of cord cutting, smart TVs and streaming media players. The company’s latest app will feature a redesigned look and has organized its categories to better reflect how people use YouTube on bigger screen devices in the living room. More specifically, consumers who watch YouTube videos on TV screens rather than mobile devices or desktops, tend to browse for content. Continue reading YouTube Rolls Out TV App Designed for Living Room Viewing

NBCUniversal handed control of its Snapchat account to BuzzFeed during the Summer Olympics, giving nearly total editorial control of its Discover channel to 12 BuzzFeed video producers on location in Rio. The BuzzFeed team produced up to 20 pieces daily, with a focus on the athletes and local activities. The experiment of distributing content via social platforms and the media/messaging app resulted in a big win for NBCU, generating 2.2 billion views across the pop-up Discover channel and daily Live Stories, for a total of 230 million minutes of consumption. Continue reading NBCU Hands Snapchat Account to BuzzFeed and Earns Gold