Menu

Ingress Brings Augmented Reality to Mobile Video Gaming

By
July 16, 2013

Google’s internal startup Niantic Labs has created a game called “Ingress” that is still in closed beta release. It is an augmented reality, massive multiplayer video game that uses location-based augmented reality of actual locations as game play. The augmented reality is based on where the player is physically, and adds layers to the game based on the surroundings. “Ingress” also opens up some compelling possibilities for advertisers. Continue reading Ingress Brings Augmented Reality to Mobile Video Gaming

Xbox 360 to Surpass Wii in Total U.S. Sales by End of 2013

By
July 8, 2013

Microsoft’s Xbox 360 is expected to surpass Nintendo Wii’s accumulated lead in U.S. sales by the end of 2013. This projection is based on consistently increasing Xbox 360 sales over the past three years. Although the Wii is the best selling console worldwide, especially in Japan, the previous holiday season was marked by the rise of Xbox 360. Over the last year, the Xbox 360 has outsold the Wii in the U.S. by an average of more than 275,000 units per month. Continue reading Xbox 360 to Surpass Wii in Total U.S. Sales by End of 2013

Machinima Looks to Turn Game Re-Streams into Big Business

By
June 28, 2013

Video game “re-stream” is a popular video genre on YouTube where gamers post recorded video of their gameplay, sometimes accompanied by voice-over commentary. One of the most popular channels is Machinima, which is looking to transform itself from a YouTube channel with billions of monthly views to a real media company. It may be the future of television, so long as Machinima, and others like it, can overcome copyright issues and create a sustainable model. Continue reading Machinima Looks to Turn Game Re-Streams into Big Business

Microsoft to Reverse Unpopular Policies for New Xbox One

By
June 20, 2013

In response to gamers’ feedback, Microsoft announced yesterday that it will reverse some unpopular policies it had recently introduced for its soon-to-launch Xbox One game console. The company said it no longer plans to require that the Xbox be connected to the Internet daily. In addition, it will no longer restrict how game discs are traded, resold or rented. Microsoft had faced heavy criticism from gamers for its new restrictions on used games and game play. Continue reading Microsoft to Reverse Unpopular Policies for New Xbox One

E3 2013: Microsoft and Sony Announce Game Console Prices

By
June 11, 2013

At this week’s Electronic Entertainment Expo in Los Angeles, Microsoft announced that its new Xbox One game console will be available in November for $499 (a price level higher than it has historically set), while Sony said its soon-to-be-launched PlayStation 4 console will sell for $399 (although a specific date was not mentioned). Both companies are facing mounting pressure from the growing success of mobile and social games. Continue reading E3 2013: Microsoft and Sony Announce Game Console Prices

Game Consoles May be Aging, but PlayStation, Wii, Xbox Still Selling Strong

By
December 2, 2011
  • Despite analyst speculation that video game consoles may be in jeopardy due to the increased capabilities and growing popularity of smartphones and tablets, “Microsoft’s Xbox and Nintendo’s Wii sold in record numbers last week as Americans kicked off their holiday shopping,” reports AllThingsD.
  • Some 960,000 Xbox 360s were sold last week and 500,000 Wiis were sold the day after Thanksgiving. Game consoles are still experiencing strong sales five and six years after they were introduced.
  • “It’s difficult to imagine any other consumer hardware that could attract that kind of demand after such a long period of time,” suggests the article.
  • Blockbuster game titles like Activision’s “Call of Duty” game, which grossed $775 million in its first five days, continue to juice the market.
  • Motion-controls such as Wii and Microsoft’s Kinect open up the market beyond gamers to a family market.
  • And, as previously reported on ETCentric, game consoles are becoming entertainment centers for streaming video, music and other media content through partnerships with providers such as Netflix, Hulu, ESPN, HBO GO and others.

Verizon Announces FiOS TV Content Coming to Microsoft Xbox

By
December 1, 2011
  • Verizon has announced a new feature and related promotion that suggests it is “taking a much more active interest in video games for both distribution and new customers,” reports Mashable.
  • “FiOS customers who subscribe to both FiOS TV and FiOS Internet and are Xbox LIVE Gold members can use their Xbox consoles to watch select live FiOS TV channels. No extra hardware,” explains a post in the Verizon Forum. “Plus, for the first time, Kinect for Xbox 360 will be integrated into the TV experience, allowing customers to use voice and gesture commands to control their TV viewing.”
  • Initially, only 26 channels will be available starting in December.
  • For $89.99, you can get triple-play service, a limited Xbox LIVE Gold membership and a sponsor spot for Machinima’s Gamers’ Choice Award.

Will Mission Impossible Facebook Game Draw Fans?

By
November 23, 2011
  • After phasing out console games relating to the “Mission: Impossible” series, Paramount Pictures has created a social game on Facebook to promote the franchise.
  • The game, which introduces an entirely new storyline, awards players with real prizes and new content. Paramount is using the game to give out premiere tickets in addition to other promotional material.
  • The studio is working with Funtactix, a social game developer, on the project.
  • According to a related article from TheNextWeb, Paramount is also hoping to generate buzz by making it possible to rent all previous iterations of the franchise directly from the movie’s Facebook Fan Page. Each movie costs 30 Facebook credits ($2.99) to rent for 48 hours.
  • “Utilizing the sharing capabilities and Facebook ticker, which will alert your friends to the fact that you’re watching one of the movies, could help build excitement for an opening weekend that will destroy the last,” suggests TNW.
  • Miramax launched a similar Facebook rental model a few months ago. TNW wonders if Facebook rental services will take off in the face of customer comfort and loyalty to Netflix and other streaming services.

Disney Tests the Video Game Waters with Possible Character Franchise

By
November 23, 2011
  • The Walt Disney Company is working to replicate the success of “Angry Birds” with its new “Where’s My Water?” iPhone and iPad game.
  • Since its September 22 release, the game has proven rather successful, even taking the top spot from “Angry Birds” for three weeks.
  • “The logic is pretty simple; games are a cost-effective way of not only testing new characters, but also building a fan base for a potential movie,” reports Market Intelligence Center. “Developing the game cost a couple of hundred thousand dollars and about seven people. The time to build the game was less than eight months.”
  • The article points out that the financial risk is minimal when compared to a feature animation project: “Animated movies can easily run in excess of $100 million to produce, so each one is big gamble. If the game continues to find success, Disney can start to plan an animated movie around the game knowing they already have a fan-base for the movie’s characters. Disney will also be able to use its merchandising muscle to create and sell all kinds of toys and clothes around the game’s characters before it ever gets a movie into theaters.”
  • ETCentric staffer Phil Lelyveld adds: “Entertainment technology must now be defined VERY broadly. The ‘Halo II’ launch incorporated thousands of calls to pay phones into a coordinated transmedia market development campaign.”

Top Stories
More News