Vacuum Sealed Protection for Smartphones That Also Floats

A new version of the DryCASE for smartphones and larger sizes for tablets was introduced at CES by Dry Corp. If you grew up by the sand and water you’ll appreciate how this crystal clear vacuum bag can both protect your phone from the elements and save it from a watery grave. Learning the hard way that anything in a pocket seems destined to end up 100 feet below the surface, this case and it’s armband supply both protection and flotation. So even if it’s not stowed on your arm it will bob to the surface. Continue reading Vacuum Sealed Protection for Smartphones That Also Floats

Yahoo’s Marissa Mayer Introduces New Content and Ad Products

During the Yahoo keynote presentation, CEO Marissa Mayer announced a mobile acquisition, introduced a number of new products and services, and entertained the crowd with a “Saturday Night Live” skit featuring actual “SNL” performers. Mayer announced that Yahoo now has more than 400 million monthly mobile users, a figure which excludes social network Tumblr, purchased last year. Tuesday’s presentation was largely about simplifying Yahoo’s business and a focus on content creation and related advertising. Continue reading Yahoo’s Marissa Mayer Introduces New Content and Ad Products

Will Wearable Tech Have a Future in Entertainment Media?

Even a cursory look at the news coming out of CES makes it clear that wearables have garnered a lot of the buzz. Smartwatches, augmented reality headsets, digital health solutions and fitness tracking monitors are all the rage here. What’s not clear is if wearables will ever intersect with the entertainment industry. Although the question itself may seem risible, it’s worth remembering that most people dismissed the mobile phone as an entertainment device only a few years ago. Continue reading Will Wearable Tech Have a Future in Entertainment Media?

Entertainment Media: Marketing Strategies for Mobile Platforms

Marketing executives across all industries are woefully ignorant how to handle mobile platforms, according to a recent Adobe report on Digital Distress. Only 9 percent of marketers are confident they’re doing digital marketing properly and 83 percent haven’t been formally trained in any capacity on mobile marketing. Michael Becker, market development & strategic advisor for Somo Ltd., intends to chip away at that ignorance. Continue reading Entertainment Media: Marketing Strategies for Mobile Platforms

CEA Projects Record Year in Consumer Electronics Spending

The Consumer Electronics Association (CEA) announced Tuesday that CE revenues for 2014 are projected to reach a new record of $208 billion in the U.S., an increase of 2.4 percent over 2013. According to the latest “Consumer Electronics Sales and Forecast” report, smartphones are expected to continue leading the charge shipping 152 million units, up from 138 million in 2013. The report, published twice a year, also predicts increased sales of UHD displays and tablet PCs. Continue reading CEA Projects Record Year in Consumer Electronics Spending

Toshiba Demos Ultra HD 4K Mobile Workstation in Las Vegas

Toshiba’s 2014 offerings include a 4K Ultra HD mobile workstation, expected to hit the market this summer at an estimated $2,000. The Tecra was shown at CES with the TUM-32PRO1 4K professional monitor, a 31.5-inch UHD panel (3840×2169 pixels) that offers multiple color modes, including the popular Abobe Super Wide Color Gamut, “which in layman’s terms means up to 99 percent color accuracy with the source material onscreen,” said Toshiba’s Joseph D’Avanzo. Continue reading Toshiba Demos Ultra HD 4K Mobile Workstation in Las Vegas

Sharp Takes Display Technology to New Levels with Prototypes

Sharp, which became the first to bring IGZO display technology to the mass market in 2013, is showcasing a number of eye-popping display prototypes that may find their way into devices in the next 12 months. Among them, a MEMS display and “narrow border” screens that will further slim down phones, notebooks and tablets. For example, the Ultra High Resolution “Quad Full HD,” or QFHD LCD screen, offers a 15.6-inch 3840×2160 pixel display, four times that of normal HD. Continue reading Sharp Takes Display Technology to New Levels with Prototypes

Samsung Introduces New Jumbo Screen Galaxy Tablets at CES

Samsung has updated its mobile computing line with two new models, the Galaxy NotePRO and the Galaxy TabPRO. Both are offered with 12.2-inch screens (the TabPRO also comes in 10.1-inch and 8.4-inch configurations) and are touted as the first mobile devices to offer 16:10 screen ratios. Each features sharp WQXGA displays at 2560×1600 resolution (more than 4 million pixels) for full HD viewing. The tablets run Android 4.4 KitKat. Continue reading Samsung Introduces New Jumbo Screen Galaxy Tablets at CES

Recharge Yourself and Your Phone at Duracell Charging Station

Duracell demonstrated its Powermat technology at CES this week by installing wireless charging stations at Starbucks in the North Hall of the Las Vegas Convention Center. Although most attendees don’t have the necessary Powermat case to charge their smartphone without a wire, Duracell loaned out charging receivers to people in need of power. These charging receivers fit into a Micro-USB port, Apple 30-pin, and Lightning, and work easily by placing the charging receiver on the Powermat. Continue reading Recharge Yourself and Your Phone at Duracell Charging Station

Lines Blur Between Traditional and New Media Across Platforms

In a world of multiple platforms, anyone starting a studio today needs to think beyond the 100+ year old model. “A key part of these [traditional] studios is that they are very siloed,” explained Evan Bregman of digital studio Electus. “Consumers want to consume wherever and whenever, so whether you’re a distributor or a content creator, you have to understand the nuances of the platforms. It’s not a TV show or a Web show… it’s a business.” Continue reading Lines Blur Between Traditional and New Media Across Platforms

Augmented Reality Needs Powerful Storytelling and Interaction

Google Glass moved Augmented Reality from the science fiction depicted in “Minority Report” to the real world. But the technology — which allows the superimposition of data, 3D CGI or video over a real environment, in real time — still has a long way to go. More importantly, the work has barely begun to make AR a revenue-generating business. “We’re not just putting content on top of the world but using context to decide what to display and how to display it, to expand the story and the experience,” said DAQRI CEO Brian Mullins. Continue reading Augmented Reality Needs Powerful Storytelling and Interaction

Innovid and Cisco Team Up to Deliver Ads to Second Screens

Innovid, a Sequoia-backed video ad company, announced that it is working with Cisco to bring advertisements to smartphones and tablets based on TV shows that viewers are watching during a specific moment. Cisco is able to do this by working with cable companies to analyze a TV show’s content, and pull keywords from that content, and show ads in the providers’ apps that are relevant to those keywords. While no cable partnerships have been announced, the companies are showing the tech at CES. Continue reading Innovid and Cisco Team Up to Deliver Ads to Second Screens

Audi Connects with Future of Mobility in CES Keynote Address

The Audi of the future is more than mere transportation. In a CES keynote presentation, Professor Rupert Stadler, chairman of the board of management of Audi AG, demonstrated how the “connected car” is redefining today’s automobile with an array of innovations that include piloted driving and “a new dimension of in-car entertainment.” Audi cleverly cast Kunal Nayyar of “The Big Bang Theory” to introduce and host the tech-heavy presentation. Continue reading Audi Connects with Future of Mobility in CES Keynote Address

CES 2014: What Millennials Will Be Talking About and Buying

Smart TVs and appliances, 4K displays, cars with built-in mobile technology and wearable devices are all the rage at this year’s CES, and technology-loving consumers are lining up, wallets in hand, to make big purchases. But what’s most likely to capture the attention of millennials isn’t a 105-inch TV or a refrigerator that can send text messages, but wearable devices that are affordable, stylish and truly convenient alternatives or aides to the smartphones and other devices we already own. Continue reading CES 2014: What Millennials Will Be Talking About and Buying

A Conversation with Fitbit CEO and Co-Founder James Park

On the heels of an announcement that Fitbit has partnered with fashion designer Tory Burch for a range of high-fashion wearables, Fitbit co-founder and CEO James Park spoke to CES attendees about what else is new for the pioneering fitness activity tracker. “Android compatibility is important for us,” said Park. “We’ve worked with Samsung and expanded to 12 more devices. Motion Tracker is a new feature of our iPhone app that gives people an introductory experience to fitness tracking.” Continue reading A Conversation with Fitbit CEO and Co-Founder James Park