While some areas of entertainment media such as the movie and music businesses are struggling to find their footing in an evolving digital landscape, the video game industry is thriving. “Grand Theft Auto V” by Rockstar Games, for example, earned $800 million worldwide in its first 24 hours of availability. That’s the largest launch day any form of entertainment media has ever experienced. Challenges involved with pirating games contribute to the industry’s success. Continue reading Video Game Industry Booms as Other Media Industries Struggle

A new study from the journal of Molecular Psychiatry explores the impact of video gameplay on the brain’s gray matter, which is responsible for muscle control, memory, and language and sensory perception. Researchers from Berlin’s Max Planck Institute for Human Development and St. Hedwig-Hospital gathered adult subjects to play a game, “Mario 64” on Nintendo’s DS system, in order to analyze the potential effect of gameplay on the brain. Continue reading Study Suggests Video Game Playing May Increase Brain Size

Gamers have opted to hold off on purchasing some high-profile games until Sony and Microsoft release their next-gen consoles. The PlayStation 4 is scheduled to launch November 15 and the Xbox One will be available November 22. Although consumers are showing hesitation ahead of the new hardware launches, Activision Blizzard has shipped $1 billion worth of “Call of Duty: Ghosts” to retailers worldwide. “Call of Duty: Black Ops II” earned $1 billion in 15 days when it was released last year. Continue reading Activision Ships $1 Billion Worth of New ‘Call of Duty’ Game

When Nintendo announced that it was shuttering production of its original Wii game console in order to focus on the Wii U, it seems the Japanese company had some additional plans. Now, Nintendo says its previously Canada-exclusive $99 Wii Mini will be offered in the U.S. on November 17, including a red Wii Remote Plus controller, a red Nunchuk controller and a copy of “Mario Kart Wii.” The release will coincide with new consoles offered by Sony and Microsoft. Continue reading Nintendo to Release $99 Wii Mini Game Console this Month

There are only 300 of Valve’s Steam Machine gaming PCs, and they’re being shipped to beta testers. But Valve’s production of the device will end there — this is just a prototype. Third party-manufactured machines will be revealed in January at the next Consumer Electronics Show (CES) in Las Vegas, during which consumers will get more information about Steam’s specs. What we know now is that the device will have high- and low-end models. Continue reading Valve Releases Steam Game Machine Prototypes for Testing

Gaming company Nintendo released its financial results for the last three months, and the numbers are not promising. Although hardware sales have increased and handheld gaming is experiencing growth, the company has still recorded a loss. As a result of price cuts in the middle of the year, 300,000 more Wii U users have been added, but the company is still far from its goal of 9 million consoles by March 2014. At present, 3.91 million units have been sold total. Continue reading Nintendo: Handheld Gaming Strong, Losing Money with Wii U

In the past, cookies — tiny pieces of code used by marketers to track online activity — were essential to advertising companies collecting user information. However, Google, Microsoft and Apple have recently announced that they plan to develop new ways to control this valuable data without the use of cookies. This change could shift the balance of power in the global digital advertising realm, and cause stress to some ad technology companies. Continue reading Tech Giants Plan to Track Data, Eliminate Need for Cookies

As the number of households with children who use tablets increases, Disney is ramping up its efforts to cater to kids’ viewing habits. On November 24, Disney will release the first nine episodes of its newest series on mobile devices with the Watch Disney Junior app. The series, “Sheriff Callie’s Wild West,” won’t debut on TV until early next year, but children with an iPad at home will be able to watch and interact with it and other Disney favorites. Continue reading Disney Targets Young TV Viewers Using Tablets with New App

Following last month’s report by major Hollywood studios stating that 82 percent of infringing URLS that point to pirate sites and torrent files come from Google’s search engine, the Motion Picture Association of America has released a list of major worldwide torrenting sites, cyberblockers, and brick-and-mortar marketplaces. The MPAA is not creating this list to facilitate piracy, but rather to raise awareness in an effort to combat it. Continue reading Notorious Markets List: MPAA Points Out Global Piracy Sites

According to Piper Jaffray’s 26th semi-annual teen market research report, Twitter is now a more important social network than Facebook for many teens. The report suggests that 26 percent of teenagers call Twitter their most significant social media site, while 23 percent claim their most important site to be Facebook, down from a high of 42 percent. However, Twitter is not without competition; the photo-sharing site Instagram, for example, is also doing well amongst teens. Continue reading Twitter Now More Popular Than Facebook Amongst Teenagers

A study by Nanigans, one of the largest buyers of Facebook ads, indicates that mobile ads on Apple’s iPhones generate 1,790 percent more ROI than mobile ads on Android devices. The study, which looked at more than 200 billion ads on Facebook with a focus on retailers, suggests that mobile advertising on Android actually costs more than it returns. The study also notes that Facebook’s desktop ads over the past year experienced a 375 percent increase in click-throughs and 152 percent jump in overall ROI. Continue reading New Study: Facebook Ad Profit Higher with iOS than Android

Although competition is fierce, developers of both free-to-play games and console games are trying to compromise and attract a wider range of gamers. Both sides see an opportunity to bridge the gap with a new generation of game consoles from Microsoft and Sony. Free-to-play games can attract a demographic of casual gamers to the console, while consoles provide a new gateway to loyal gamers with a tendency to spend heavily on video games. Continue reading Overlap Emerging Between Free-to-Play and Console Games

Latin American mobile entertainment specialist Movile hopes to compete with Amazon’s FreeTime Unlimited offering and the Netflix Just for Kids UI by targeting children who watch video content on tablets. Movile’s PlayKids TV iPad app launched four months ago in the U.S. The company has now secured rights to shows from PBS, DHX Media, Henson and Televix Entertainment, including “Caillou,” “Super Why!” and “CareBears.” PlayKids will offer children 2-5 years of age up to 30 shows in addition to games and lullabies. Continue reading PlayKids TV App: Movile Announces New Content for Children

Michigan-based startup Avegant has created a prototype head-mounted virtual retinal display (VRD) device that provides extremely sharp definition and depicts images realistically. The technology uses two million micromirrors to project directly into the eye. Avegant’s device will provide new ways to experience media online or on television. The company, which expects the display’s release in early 2014, also envisions content to be produced specifically for it.

Continue reading Virtual Retinal Display from Avegant Provides Vivid Realism

Marketers are increasingly looking to smartphones and tablets to reach consumers, as spending on mobile advertising more than doubled during the first half of this year. According to new estimates from the Interactive Advertising Bureau, mobile-ad spending in the U.S. totaled $3 billion in the first half of 2013, up from $1.2 billion the previous year. In related news, research firm IHS projects that the number of Internet-connected video devices will pass 8 billion by 2017, a figure that should also be of interest to advertisers. Continue reading Mobile-Ad Spending More Than Doubles in First Half of 2013