As the COVID-19 pandemic continues to dramatically change the work landscape, Amazon plans to retrain 29 million people globally in cloud-computing skills by 2025. In addition to building on existing programs, Amazon will invest in new ones by teaming with schools, nonprofits and other organizations. Last year, Amazon earmarked $700 million to retrain 100,000 of its own workers. Some of those trained in the new programs may find employment at Amazon or in other companies that use Amazon Web Services. Continue reading Amazon Commits to Train Millions Worldwide in Cloud Skills

Fox Corporation joined USC students via Zoom for the fourth installment of ETC@USC’s Executive Coffee with… series. Sixteen graduate students from the Marshall School of Business and the Iovine and Young Academy, many preparing to work in entertainment, shared their views on the future of media with Michael Park, VP of digital marketing for Fox Corporation. The discussion topic for the October 14 session was “What is the future of streaming entertainment, TV consumption, marketing, advertising and revenue models?” Continue reading ETC Executive Coffee: A Discussion with Michael Park of Fox

California Film Commission executive director Colleen Bell said Hollywood production is slowly but steadily coming back. In March, all projects approved under the California film and TV tax credit program requested force majeure to retain their tax credits, and now 10 of them have resumed production since June 12. Still, the number of on-location film permits in Los Angeles declined 7.6 percent from October to November while production in Vancouver and Toronto are at pre-pandemic levels although movie theaters are shuttered. Continue reading Productions Return Slowly in California But Boom in Canada

During Universal Pictures’ second appearance in ETC@USC’s Executive Coffee with… series, executives led a discussion with students on content creation and virtual production. Annie Chang, VP of creative technologies, and her colleague media technology manager Lindsey Townley addressed pandemic and post-pandemic content production concerns with 13 USC students from cinema, business, engineering and innovation. The framing topic for the October 9 session was “What kind of engaging entertainment experiences do you want to create, how do you expect to create them, and what will your working environment be like?” Continue reading ETC Executive Coffee: Universal Execs Talk Content Creation

The COVID-19 pandemic has closed concert venues and halted touring for musicians but now some are achieving success via Spotify, YouTube, TikTok and apps such as DistroKid, SubmitHub and ForTunes.io. Previously, musicians depended on the big music companies — Universal Music Group, Sony Music Entertainment and Warner Music Group — to promote and market their work. Now, according to distributor AWAL, hundreds of independent musicians are making $100,000+ from streaming, and Jayda G and RAC even got Grammy nominations. Continue reading Indie Musicians Find Success with Digital Platforms and Apps

During ETC@USC’s second Executive Coffee with… installment, executives from Universal Pictures discussed trends in consumer behavior. “What’s the future of entertainment; in your hands, on a wall, and in the world around you?” was the topic of Universal’s first of two sessions with USC students. The September 29 session was hosted by CTO Michael Wise, along with VP of technology partnerships & innovation Greg Reed and media technology manager Lindsey Townley. Twelve students from USC’s School of Cinematic Arts plus four students from other USC schools took part. Continue reading ETC Executive Coffee: Universal Execs on Consumer Behavior

Deloitte Insights’ recent Digital Media Trends survey revealed that 71 percent of consumers are not comfortable about attending a movie in the theater in the next month and just over 50 percent said they wouldn’t go to a theater in the next six months. The survey revealed that a mere 18 percent of U.S. consumers have gone to see a movie in a theater since the COVID-19 pandemic began. Deloitte concluded that, when the pandemic is over, “it is unclear what role movie theaters will play in consumer entertainment.” Continue reading Survey Suggests Movie Theaters Will Struggle in Near Future

To kick off ETC@USC’s eight-part Executive Coffee with… series, Verizon’s Albert Lao led a Zoom discussion on September 23. “How will advances in network technology over the next 36 months impact the way we watch movies, play video games, and create and produce immersive and engaging experiences?” was the framing question for a wide-ranging discussion. Three students each from the cinema school and the engineering school, plus two students from the business school participated. Lao set up the discussion by showing a brief video explaining 5G and edge computing, and describing how they would impact entertainment creation, distribution and analytics. Continue reading ETC Executive Coffee: A Discussion with Verizon’s Albert Lao

Warner Bros. announced that its entire 2021 slate, comprised of 17 movies, will be distributed simultaneously via movie theaters and on its streaming service HBO Max where new titles will remain for one month. Warner Bros. made the decision that, despite coronavirus vaccines on track to be widely deployed, the movie-going audiences won’t return to theaters until next fall. The move is also intended to boost interest in HBO Max, which debuted in May for $15 per month as a new competitor to Netflix and other streaming services. Continue reading Warner to Simultaneously Screen, Stream Its 2021 Film Slate

Discovery plans to debut a streaming service, discovery+ that will include shows from its major networks TLC, Food Network, Discovery Channel and Animal Planet. It will also license library programming from the BBC, A&E Networks and Group Nine Media. The new service will launch in the United States on January 4 and cost $4.99 per month with ads and $6.99 without. Discovery and Verizon Communications inked a deal to provide the service free to the telecom’s U.S. customers for a year, with the two companies sharing the cost. Continue reading Discovery to Introduce Its New Streaming Service in January

A comprehensive report from the Entertainment Software Association (ESA) reveals that the game industry created direct economic output of $409.9 billion in 2019 as well as direct employment of 143,045 people. Further, gaming generated total income of $35.28 billion including $17.37 billion in direct compensation to workers in the video game industry. In indirect support, the game industry contributed $90.3 billion. All these figures are predicted to grow in 2020, due to the rise of gaming during the COVID-19 shutdowns. Continue reading ESA Report Details Ongoing Growth of Video Game Industry

Salesforce.com inked a $27.7 billion cash-and-stock deal to buy Slack Technologies. The purchase, double any other Salesforce acquisition, positions the company to compete with Microsoft and Alphabet. Salesforce chief executive Marc Benioff pioneered software subscriptions running on remote servers, which evolved into tech tools for businesses. Slack Technologies chief executive Stewart Butterfield pioneered online collaboration tools as an alternative to email but, when COVID-19 hit, Slack was slow to pick up video tools. Continue reading Salesforce to Purchase Slack Technologies for $27.7 Billion

Facebook disclosed plans to buy Kustomer, a customer relationship management startup, in a deal valued by sources at close to $1 billion. Crunchbase stated the New York-based Kustomer has raised about $170 million in venture capital funding. Kustomer would help Facebook provide customer support on its main platform and its services such as WhatsApp, Instagram and Facebook Messenger. The deal, subject to regulatory scrutiny, comes as Facebook is already being investigated for its acquisition of startups as anticompetitive behavior. Continue reading Facebook Plans to Buy Customer Service Startup Kustomer

Cryptocurrency Bitcoin is on a roll, rising to a record high since the advent of the global coronavirus pandemic. In March it had skidded to below $4,000. This time, however, its growth is not being driven by the same speculative forces that led to its peak of $19,783 in 2017. Instead, American companies and other traditional investors are gravitating to Bitcoin as an alternative asset, similar to gold, that enables them to place part of their financial portfolio outside the influence of governments and the traditional financial systems. Continue reading Investments in Bitcoin Increase During the COVID Pandemic

This year’s Black Friday was a marked contrast to those of previous years, due to the rise in COVID-19 cases and guidelines from the Centers for Disease Control and Prevention to avoid crowds. Brick-and-mortar stores were the losers, with Morgan Stanley analysts estimating a 20 percent drop in sales compared to last year. Instead, according to Adobe Analytics, shoppers spent $9 billion online on Friday, capturing a 21.6 percent increase from the previous year, and the second biggest number ever for online sellers. Meanwhile, consumers shelled out $10.8 billion on Cyber Monday for a new single-day sales record. Continue reading Major Surge in Online Sales for Black Friday, Cyber Monday