UFC Discusses Its Big-Data Strategy at the HPA Tech Retreat

The HPA Tech Retreat was in full swing on Tuesday, and one of the most intriguing presentations was a case study in the use of Big Data, given by Christy King, VP digital technology and R&D at the Ultimate Fighting Championship. King, co-presenting with journalist Deborah McAdams of TV Technology outlined the methods that UFC employs to collect and analyze data about its fans and viewers, including how they use that data to make decisions about marketing and expansion. Continue reading UFC Discusses Its Big-Data Strategy at the HPA Tech Retreat

Apple to Launch Updated TV Box, in Talks with Content Partners

Apple is currently in talks with Time Warner Cable and other potential partners to add video content to a new Apple TV set-top box, according to people familiar with the matter. Apple is reportedly hoping to reveal the new device in April, and start selling it for the December holidays, but this may change since the company has still not secured agreements with distribution and programming partners. The device will be an update of the current Apple TV, with an upgraded interface, faster processor and easier navigation. Continue reading Apple to Launch Updated TV Box, in Talks with Content Partners

Gartner Predicts Future of Mobile Apps, Cognizant Computing

In a few years’ time, apps will become one of the most popular tools among consumers around the world for computing. Research group Gartner predicts that by 2017, mobile apps will be downloaded more than 268 billion times and that each individual user will provide data to more than 100 apps daily. This usage is estimated to generate about $77 billion in global revenue. And by 2015, cognizant computing will be key to enabling smart home functions. Continue reading Gartner Predicts Future of Mobile Apps, Cognizant Computing

News Apps Review: Comparing Facebook Paper with Flipboard

The growing flood of news delivered via the Internet has created a dilemma for readers: how to efficiently sift through the never-ending treadmill of information. Facebook’s new Paper app and the newly updated media-reading app Flipboard are both trying to leverage the effectiveness of a traditional newspaper teamed with the convenient functionality of a smartphone app. According to one review, Paper helps provide a broad view of the news, while Flipboard is easier to personalize. Continue reading News Apps Review: Comparing Facebook Paper with Flipboard

CNN Turns to Films and Original Series to Help Boost Ratings

As the ratings for television news channels decline, broadcasters are looking for new ways to draw an audience. CNN is working toward gaining viewers by airing original films and series like the documentary “Blackfish,” which aired back in October, and “Chicagoland,” a reality TV show that will begin airing next month. Jeff Zucker, the newest president of CNN, took over in January and has been hands-on since, pointing the network in a slightly different direction. Continue reading CNN Turns to Films and Original Series to Help Boost Ratings

YouTube Gets New Leadership in its Quest for Ad Domination

YouTube is poised to be one of Google’s biggest assets with potential for billions of dollars in ad revenue, and the video site now has new leadership tasked with making that a reality. Long-time Google exec Susan Wojcicki, formerly SVP of advertising and commerce and one of the company’s earliest employees, is reported to be the new SVP in charge of YouTube. The video site has more viewers than any other like it, and it will be Wojcicki’s job to compete more with TV for ad dollars. Continue reading YouTube Gets New Leadership in its Quest for Ad Domination

GoPro Looks Beyond Action Cam to Establishing Media Brand

GoPro has become a leader in small, rugged, low-cost video cameras especially useful for extreme sports, documentaries and reality TV. User-generated content recorded on GoPro cameras has exploded on YouTube and other sites. Millions of professional and amateur users have posted videos online, often proudly labeling content with the term “GoPro,” which has become synonymous with action footage. Now GoPro has plans to become a media company. Continue reading GoPro Looks Beyond Action Cam to Establishing Media Brand

YouTube Content Creators Question Ad Revenue Sharing Value

Since YouTube simplified its model of ad revenue sharing by letting content producers merely click a button to opt in, it’s seen a sharp increase in the numbers of creators and content — and, subsequently, revenue. A growing number of video producers are earning their livings from the site, though many say YouTube’s substantial cut of the advertising profits makes it less lucrative than what their videos are worth and how much time is spent producing them. Continue reading YouTube Content Creators Question Ad Revenue Sharing Value

Will.i.am to Launch Online Video Platform with Maker Studios

Tech entrepreneur and musician will.i.am of The Black Eyed Peas has teamed up with Maker Studios to launch an online video platform featuring original content, behind-the-scenes video and artist collaborations. The videos will appear on the performer’s YouTube channel, as well as other possible platforms. Will.i.am serves as the director of creative innovation for Intel and follows rapper Snoop Dogg in collaborating with Maker Studios. Continue reading Will.i.am to Launch Online Video Platform with Maker Studios

Two LA TV Stations Test Channel Sharing to Free Up Spectrum

KLCS and KJLA in Los Angeles will be the first television stations to participate in a pilot test to determine if sharing airwaves can be achieved effectively without reducing signal quality. Since the conversion to digital broadcasting, stations have been able to use their spectrum allotment of six megahertz more efficiently and broadcast multiple signals on a single band. The FCC hopes the experiment will encourage broadcasters to participate in spectrum auctions so that more airwaves can be used for wireless broadband. Continue reading Two LA TV Stations Test Channel Sharing to Free Up Spectrum

Gaming Community Twitch More Than Doubles Audience Size

Twitch, the live streaming service and popular community for gamers, recently announced that it reached 45 million unique viewers per month in 2013, up from 20 million the previous year. Twitch also noted in its year-end report that its viewing minutes doubled last year to 12 billion per month. Since its debut in 2011, Twitch has become the go-to streaming platform online for casual and pro gamers, thanks in part to the rising popularity of eSports titles. Continue reading Gaming Community Twitch More Than Doubles Audience Size

Research Suggests Strikes Systems Not Curbing Online Piracy

Several countries have launched “graduated response” initiatives in an effort to reduce online piracy, but new findings from U.S. and French researchers suggest the measures do not have the intended effect. Last year, the U.S. implemented its six-strikes system to warn infringing file-sharers, and then penalize them after multiple warnings. Although the penalties range from a fine to a prolonged Internet disconnection, the study suggests this does not prevent piracy.  Continue reading Research Suggests Strikes Systems Not Curbing Online Piracy

Amazon Denies Rumors That It is Planning a Pay TV Service

Yesterday, we reported two stories related to Verizon’s acquisition of Intel’s OnCue cloud-based TV platform. In our reporting we noted that a number of companies were believed to be developing Internet TV services, including Amazon, which was reportedly working on a set-top box for delivering streaming video. In response to multiple reports from leading news publications, Amazon reps made a public statement denying any plans the company is rumored to have regarding an Internet TV initiative. Continue reading Amazon Denies Rumors That It is Planning a Pay TV Service

Some Companies Moving Toward Offering Internet TV Services

A number of companies are making moves toward launching Internet TV services that would be available on any mobile device and allow for easier navigation and recording in the cloud, among other features. Sony claims to be close to testing a cloud-based TV service, while Verizon has purchased an Internet TV service developed by Intel. Meanwhile, Amazon is said to be working on a set-top box for delivering streaming video, and Apple is approaching content companies to pitch its own solution. Continue reading Some Companies Moving Toward Offering Internet TV Services

Are Premium Channels Losing Customers to Streaming Sites?

As Netflix and similar online streaming services gain in popularity, premium channels like HBO and Showtime are seeing a decline in paying viewers. A new report from researcher NPD Group reveals that the number of household subscribers to pay TV channels has dropped by 6 percent over the past two years, while streaming subscription services have increased by 4 percent. Many see this change as part of the migration from the expensive bundled options of cable. Continue reading Are Premium Channels Losing Customers to Streaming Sites?