Free Video-Sharing App Byte Aims to Compete with TikTok

Byte, a video-sharing app created by Dom Hofmann, debuted Friday and hit No. 1 for free iOS apps in Apple’s U.S. App Store. Byte, which targets rival ByteDance’s TikTok, is a reboot of the former Vine video-sharing service Hofmann co-founded in 2012 and sold to Twitter that year. Twitter couldn’t find a way to make Vine profitable and shuttered it in 2016. In its short life, Vine became a “cultural touchpoint” as users took on the creative challenge of the six-second format. Byte is also the top free iOS app in Canada. Continue reading Free Video-Sharing App Byte Aims to Compete with TikTok

BitTorrent Rolls Out Beta Test of Live Mobile Streaming App

BitTorrent introduced a public beta test of its Live Android app (also known as BLive), described as a live streaming app that offers social networking and instant messaging as well as virtual gifting via BTT and TRX, two cryptocurrencies operated by BitTorrent and sister company TRON. BitTorrent will take a cut of 70 percent from these gifts. The company explained that it is initially releasing BitTorrent Live with server-based architecture, but plans to replace it in the future with P2P-based live streaming. Continue reading BitTorrent Rolls Out Beta Test of Live Mobile Streaming App

Twitter Releases Web Redesign That Highlights Community

Twitter’s desktop interface hadn’t been tweaked in seven years and its technology was woefully out of date. The company began working on a redesign of the site in 2017 and started beta-testing it in September 2018. After showing it to more users in January, Twitter finally released it widely this week. The new three-column design is faster, but other changes are subtle. According to Twitter senior director of product design Mike Kruzeniski, much of the design changes focus on “simplification.” Continue reading Twitter Releases Web Redesign That Highlights Community

Amazon Testing Wearable That Recognizes Your Emotions

Amazon is working on a new wearable, codenamed Dylan, that reportedly can discern human emotions. The voice-activated gadget, developed by Amazon in collaboration with Lab126 and the Alexa voice software team, is worn on the wrist and is meant to address health and wellness. Lab126 previously worked with Amazon to build its Fire phone and Echo speaker. According to sources, the wearable includes microphones that pair with software and work with a smartphone app to glean the user’s emotional state via the sound of his/her voice. Continue reading Amazon Testing Wearable That Recognizes Your Emotions

Creative Commons Intros Search Engine with 300M Images

After more than two years of beta testing, the nonprofit organization Creative Commons publicly launched its search engine, which includes more than 300 million images indexed — a huge jump from the 9.5 million images that were available at beta launch. The engine aims to provide an easy way for users to search the organization’s archive of free content, available in the public domain to use under Creative Commons licenses. Since its beta, the engine has been updated with a redesign and faster, more relevant search functionality.

Continue reading Creative Commons Intros Search Engine with 300M Images

Pandora Believes Listeners Will Interact with Its Voice Ads

Pandora plans to test new interactive advertising technology that would allow listeners to engage directly with its “voice ads” by speaking aloud. Pandora listeners could request additional information about a product or service being promoted, for example, or request skipping the ad altogether. The beta test, powered by ad-tech firm Instreamatic, is expected to launch later this year. Instreamatic provides an interactive ad platform built on its Voice AI Core to help brands and marketers “manage, measure and monetize voice-enabled audio advertising.” Continue reading Pandora Believes Listeners Will Interact with Its Voice Ads

TRON Plans to Revive BitTorrent Live as Social Media App

BitTorrent, purchased by blockchain startup TRON last year, plans to re-introduce BitTorrent Live, an OTT service first debuted in 2011 and shuttered in 2017. The new BitTorrent Live will be an Android/iOS social media app, whereas the original version provided access to free and paid TV channels. The company, which has put out a call for beta testers, has positioned the new app as similar to Snapchat and ByteDance’s TikTok in that it will encourage users to create and share content with like-minded people. Continue reading TRON Plans to Revive BitTorrent Live as Social Media App

Amazon Testing Video Ads on its iOS Mobile Shopping App

Amazon plans to sell video ads on its mobile shopping app, a direct challenge to Google and Facebook’s control of the $129 billion digital advertising sector. Sources report that the tech giant has been beta testing ads on the Apple iOS platform “for several months,” and that it plans to roll out ad sales on Google’s Android platform later in 2019. Searches on Amazon’s mobile app trigger relevant ads, making them more likely to lead to actual purchases. With this move, Amazon opens up a potentially lucrative revenue stream. Continue reading Amazon Testing Video Ads on its iOS Mobile Shopping App

Instagram Tool Lets Users Make In-App Fashion Purchases

Partnering with 23 brands, Facebook’s Instagram debuted an easy-to-use in-app checkout tool for U.S. users. Adidas, Burberry, Dior, Nike, H&M, Zara, Kylie Cosmetics and Kim Kardashian West’s KKW Beauty are among the first retailers to sign on, with more to be added to the beta test throughout the year. Users in the U.S. will see the feature roll out over the next few weeks. Instagram head of product Vishal Shah noted that, “given that 80 percent of people follow a business on Instagram, the desire really is there to shop.” Continue reading Instagram Tool Lets Users Make In-App Fashion Purchases

Facebook Launches Dedicated Gaming Tab on Updated App

With an eye to the 700 million worldwide users it says play video games on its site, Facebook is updating its mobile app to feature a dedicated Gaming tab. The tab will be located in the main navigation bar, so that users can go directly to news, streams, gaming groups and other related content. The tab also points users to instant games they can play with friends, eSports organizations, videos from popular streamers, and game publishers. The new tab is built on Fb.gg, the gaming destination Facebook debuted last year. Continue reading Facebook Launches Dedicated Gaming Tab on Updated App

Tablo to Debut Automatic Commercial Skipping in Open Beta

At CES 2019, Tablo, a Canadian OTA receiver manufacturer, announced plans to unveil its Automatic Commercial Skip feature, which makes recorded TV ads skip automatically on over-the-air broadcasts. An open beta for Tablo owners who subscribe to its $5 per month guide will begin in March. The company says the technology is “a cloud-based hybrid of digital signal processing (DSP) algorithms and machine learning.” With it, Tablo apps on Amazon Fire TV, Android TV, Apple TV and Roku will skip ads without human intervention. Continue reading Tablo to Debut Automatic Commercial Skipping in Open Beta

Unity’s AI-Enabled CineCast Allows Dynamic Game Viewing

At this week’s Unite LA event, Unity Technologies debuted CineCast, an AI-powered camera system that is intended to change how people stream, watch and interact with games and eSports. CineCast, which will enter beta in 2019, lets them create and view different camera angles. Unity introduced this technology to offer a better viewing experience for watching games such as “Overwatch.” Although the Overwatch League created similar tools, they don’t reach everyone, and Unity hopes to attract more viewers to the games. Continue reading Unity’s AI-Enabled CineCast Allows Dynamic Game Viewing

YouTube Debuts Cost Effective Ad Option: TrueView for Reach

For a more cost-effective way to reach viewers, YouTube introduced a skippable option for ads called TrueView for Reach, priced on a cost-per-thousand impressions (CPM) basis. With the company’s standard TrueView ads — which Google recommends to be at least 12-seconds long — advertisers pay only if a viewer watches to the end or clicks on an element in the in-stream content. The new format works ideally with 10- to 15-second spots, and YouTube touts TrueView for Reach as helping advertisers reach a “broad set of customers” and achieve 95 percent viewability rates. Continue reading YouTube Debuts Cost Effective Ad Option: TrueView for Reach

Netflix Creates Apps for Production, Doubles Down on Mobile

With a team of 30 to 35 people, Netflix is creating apps to streamline parts of the production process, such as crew management, scheduling and budgeting. One app, dubbed Move, has been in beta with a few Netflix productions since November. Move, which was built as a progressive web app, replaces all the paperwork related to scheduling shoot days and distributing the script, sending email and SMS to notify the crew of any schedule changes. It was first tested on the second season of “Glow,” and since used on 10 different shoots. Continue reading Netflix Creates Apps for Production, Doubles Down on Mobile

YouTube Ups its Social Profile with the Debut of Reels Feature

YouTube has debuted Reels, a video feature similar to Snapchat and Instagram Stories. Users will find Reels on a new tab in creators’ channels and will be able to adorn videos with filters, text and stickers. Unlike Snapchat and Instagram Stories, a single creator can make many Reels on different topics and the videos will not disappear after 24 hours. With Reels, Google hopes to make YouTube a more social environment and keep users glued to the platform. Google reportedly bid $30 billion to buy Snap last year. Continue reading YouTube Ups its Social Profile with the Debut of Reels Feature