By
Paula ParisiJune 5, 2023
The Meta Quest 3 is a thinner, wireless AR/VR headset that will sell for $499 beginning this fall. Meta Platforms CEO Mark Zuckerberg revealed the device last week ahead of Apple’s WWDC, taking place today through Friday (during today’s WWDC keynote, Apple announced its visionOS software platform for the company’s much anticipated Vision Pro headset). Powered by a new Qualcomm Snapdragon chipset developed in conjunction with Meta, Zuckerberg describes the Quest 3 as “the first mainstream headset with high-res color mixed reality” and promises more details at Meta Connect, September 27-28. Continue reading Meta Quest 3 Is Unveiled Just Ahead of Apple’s WWDC 2023
By
Paula ParisiJanuary 27, 2023
Niantic, the mobile games company famous for the “Pokémon GO” augmented reality venture has yet to duplicate the success of that 2016 mega-hit. “Harry Potter: Wizards Unite” and “Pikmin Bloom” fell short, and last June Niantic laid off nearly 90 people, about 8 percent of its staff. The company, which was incubated by Google, has a lot riding on “NBA All-World,” its latest bid for AR virality on Android and iOS. The game releases globally this week. The concept is brand-to-boots: hoop enthusiasts are invited to play one-on-one or enjoy team time with their NBA favorites. Continue reading NBA Collaboration with Niantic Could Be AR Game Changer
By
Paula ParisiJanuary 10, 2023
HTC plans to release a $1,099 Vive XR Elite headset by the end of February, heralding a year of competitive, price-sensitive virtual reality gear targeting consumers along with the Meta Platforms $400 Quest 2. Crowdfunded firm Goovis and its $800 VR headset made it onto the list of CES 2023’s Crowdfunding Island success stories, as compiled by Kickstarter ad firm Jellop. The Vive XR Elite offers AR capability in addition to VR in a form factor that approaches something like glasses, as opposed to the usual bulky headwear. An allowance for AR apps opens the door to practical applications in everyday life in addition to entertainment applications in the metaverse. Continue reading CES: HTC Launches Vive XR Elite with VR and AR Capabilities
By
Phil LelyveldJanuary 8, 2023
Ohio-based startup Contact CI has launched its Maestro EP haptic gloves that work by mirroring the human body’s sheathed tendon design. They provide light- to moderate-haptic feedback by pulling on a cloth sock covering each fingertip. There is also vibrotactile feedback technology in the glove’s fingertips. The “multi-force ergonomic haptics” product is compatible with any system designed for hand tracking (for example: Meta Quest 2). The Department of Defense and enterprises are already purchasing the gloves at $3,750 a pair, primarily for simulation training purposes, while Contact CI continues to improve the design for a wider commercial rollout. Continue reading CES: Contact CI Shows Maestro EP Haptic Feedback Gloves
By
Phil LelyveldJanuary 7, 2023
The most impressive feature of the Magic Leap 2 demo at CES 2023 involves Global and Segmented Dimming. Global Dimming is a feature that dims the entire display without dimming digital content to make text and images more solid and precise. Segmented Dimming dims specific portions of the display to enhance legibility and clarity of selected content, and can also be used to focus attention to areas or components of interest. Both of these features produced outstanding visual results during our CES demo. Segmented Dimming produced very bright digital objects in front of a well-lit room, while Global Dimming could be used for VR immersion. Continue reading CES: Magic Leap 2 Exhibits Impressive Dimming Capabilities
By
Debra KaufmanNovember 13, 2019
As reported in The Information, Apple is planning to launch a hybrid augmented reality/virtual reality headset in 2022 and a pair of AR glasses the following year. This recently released report stated that Apple chief executive Tim Cook spoke about the AR project in a 1,000-employee meeting, an unusually large gathering for the company. The report contained detailed information about Apple’s ideas about wearable AR devices. Apple has also developed a new 3D sensor system that will be integrated with the AR and VR devices. Continue reading Apple Is Developing AR/VR Headset, Glasses, 3D Sensors
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Debra KaufmanJuly 13, 2018
AT&T inked an exclusive partnership with Magic Leap to distribute its augmented reality glasses. Later this year, potential buyers will be able to try them out at stores in Atlanta, Boston, Chicago, Los Angeles, and San Francisco. Magic Leap, which promises a “more practical” AR experience, is reportedly debuting a Creator Edition version later this year. With the deal, AT&T, which is making an equity investment in the company, will offer wireless service and content, most likely from existing partners such as the NBA. Continue reading AT&T, Magic Leap Strike Exclusive Mobile Distribution Deal
By
Debra KaufmanFebruary 15, 2018
AR startup Magic Leap has partnered with the NBA and its broadcast partner Turner Sports to allow some users to watch some NBA content with the Magic Leap headset, once it is released. People wearing the headset will see multiple screens overlaid on the real world; they will be able to “pin” those screens to a wall or watch them as they walk around. Initially, live NBA games will not be available. As Magic Leap readies its headsets for sale, its chief executive says the cheapest will be the price of a high-end smartphone. Continue reading Magic Leap, NBA and Turner Sports Partner for Future AR App
By
Debra KaufmanJanuary 2, 2018
Magic Leap finally came out with Magic Leap One, its long-anticipated augmented reality headset. The goggles are dubbed Lightwear, powered by the Lightpack, a small computer that the user mounts on her hip. The two-piece AR device is “engineered to be lightweight and comfortable for hours of exploration,” says the company, noting that it combines its Digital Lightfield technology with environment mapping, precision tracking and soundfield audio. Magic Leap founder Rony Abovitz adds that the device also has a powerful CPU and GPU. Continue reading Magic Leap Reveals AR Headset, Its First Step to End Reality
By
Debra KaufmanNovember 10, 2017
As early as 2020, Apple plans to ship an augmented reality headset that will have its own display and rely on a new chip and operating system, say knowledgeable sources. Apple chief executive Tim Cook considers AR to have the potential to be as revolutionary as the smartphone. By working on an AR solution, Apple joins Google, which is working on a business-oriented version of its previously launched Google Glass. Startup Meta is another company that has developed an AR headset, for use in education and medicine. Continue reading Apple Planning AR Headset by 2020 and New ARKit by 2018
By
Debra KaufmanNovember 7, 2017
Disney, with Lenovo, just released a new augmented reality kit for “Star Wars: Jedi Challenges,” which retails for $200 and includes the Lenovo Mirage AR headset, AR-powered lightsaber controller and LED puck for motion tracking. The headset relies on a phone for graphics rendering and can work with the most recent Android and Apple iOS phones. The phone is placed above the user’s field of view, and the image then mirrored on a transparent plane, allowing her to see the environment combined with “Star Wars” games. Continue reading Disney, Lenovo Introduce AR Headset and ‘Star Wars’ Games
By
Debra KaufmanNovember 3, 2017
The Meta 2 AR headset, priced at $1,495, is still a developer kit, but even in this form, company employees and one lucky reporter are enthused about its chances to succeed at replacing the desktop monitor in the workplace. The Meta 2’s field of view is much larger than that of the HoloLens, and it sports two LCD panels that reflect off the inside of the visors, which results in sharp images and text at close range. The headset uses numerous outward-facing sensors and cameras to map the physical environment. Continue reading New Meta Headset Offers Promising Tech for AR Developers
By
Debra KaufmanJuly 20, 2017
For Apple iPhone users looking forward to augmented reality, there will soon be another option to looking at images on the phone’s screen. Due to launch later this year, the Mira Prism, which looks like a sun visor or welder’s mask that fits over the user’s head, will reflect AR’s 3D images in front of the user’s face — and only costs $99. The visor comes from Los Angeles-based company Mira, founded by students from the inaugural class of USC’s Jimmy Iovine and Andre Young Academy for Arts, Technology and the Business of Innovation. Continue reading Mira’s $99 Prism Turns Apple’s iPhone Into an AR Headset
By
Debra KaufmanApril 3, 2017
Augmented reality startup Lightform has come out of the stealth mode it’s been in for three years, announcing a $2.6 million funding round from former Oculus head scientist Steven LaValle, Lux Capital, Seven Seas and NSF. What Lightform has been working on is a device that can scan the environment and create a high-resolution mesh, which it then combines with very precisely targeted digital projections of light. That makes it capable of creating augmented reality in any environment, without the need for a headset. Continue reading Startup Lightform Readies Release of Inexpensive AR Scanner
By
Meghan CoyleMarch 6, 2017
Microsoft plans to integrate its Windows Mixed Reality technology into the Xbox One and the next iteration of the Xbox (currently codenamed “Project Scorpio”), coming out next year. Windows Mixed Reality tech powers Microsoft’s HoloLens AR headset, as well as AR and VR headsets from other manufacturers. Acer is making a Windows Mixed Reality headset that can support both VR and AR experiences. Microsoft will compete with Sony’s Playstation VR and others in the VR gaming space. Continue reading Mixed Reality Technology Is Coming to Xbox Game Consoles