Omnicom Media Group and Twitter announced a mobile-advertising deal yesterday that is said to be valued at $230 million over the next two years. The agreement will integrate Accuen, Omnicom’s ad buying unit, with MoPub, the ad exchange that Twitter acquired in September for $350 million. The deal will lock in advertising rates and access to inventory for Omnicom agencies, while also providing a first look at new ad units and related opportunities being developed by Twitter. Continue reading Omnicom Media, Twitter Agree to $230 Million Mobile Ad Pact

Japanese gaming company Nintendo is poised to launch a new program for YouTube creators that will allow use of the company’s copyrighted material in online videos, and in certain situations, provide creators with a share of the advertising revenue. Nintendo has already been allowing its copyrighted material to appear in videos under “appropriate circumstances,” but the new affiliate program will share ad revenue with YouTube producers who “use the material more proactively.” Continue reading Nintendo Program to Share Ad Revenue with YouTube Creators

Sony and Panasonic are reportedly in early discussions to create a joint venture in next-gen panel tech for mobile devices with key Apple supplier Japan Display Inc. While OLED tech for TVs has been a pursuit of numerous companies, LG and Samsung have led the charge for smaller screens in mobile devices. According to people familiar with the matter, Japanese manufacturers hope they can compete with their Korean rivals in smaller panels through the new joint venture. Continue reading Sony, Panasonic May Team Up for Mobile Panel Tech Venture

In the wake of a recent jury verdict that Samsung had infringed upon three of its patents, Apple is now seeking a sales ban in the U.S. on some older models of Samsung’s smartphones. The move also follows an agreement between Apple and Google’s Motorola Mobility unit to dismiss patent litigation against each other. However, according to papers filed in a California court, Apple is not looking for such a resolution with Samsung, but has requested a retrial to increase the amount awarded earlier this month and impose a sales ban. Continue reading Apple Requests Order to Block Sale of Some Samsung Phones

Late last week the House overwhelmingly passed legislation that is intended to bring an end to the National Security Agency’s bulk phone records program. The USA Freedom Act is designed to restrict the federal government’s ability to collect records about citizens in bulk, a program that had sparked debate regarding privacy and civil liberties. The House voted 303-to-121 in support of the USA Freedom Act, which could signal a change in how both political parties view the power of the NSA. Continue reading House Passes USA Freedom Act to Curb NSA Surveillance

According to a new study from NPD Group based on a survey conducted in February, 82 percent of consumers who currently have an UltraViolet account plan to continue using the digital locker service in the future. The NPD study also found that UltraViolet users were about 11 times more likely to make an electronic sell-through movie purchase than other consumers in the last year. UltraViolet launched in 2011, and there are now more than 16 million accounts. Continue reading NPD Reports Consumer Satisfaction with UltraViolet Service

Under pressure that its users may start sharing less, or make a move to more anonymous services, Facebook announced yesterday that it would provide a privacy checkup to every one of its global users. In an effort to help its 1.28 billion users better manage “private” information, the company is also recommending a privacy checkup be conducted on a regular basis, perhaps annually like a physical exam. And for new users, Facebook is initially setting content to be seen only by friends. Continue reading Facebook Changes Default Settings, Pushes Privacy Checkups

Nielsen expanded the information it provides for its Twitter TV Ratings service yesterday with the launch of demographic data. The new feature identifies the age and gender of those tweeting about TV shows and events in addition to those who see the tweets. Earlier Nielsen research found that the number of people who read tweets about TV shows outnumber those who create them by a 50-1 margin. In addition, the tweet “Viewers” represent a more demographically balanced profile than the tweet “Authors.” Continue reading Nielsen Sets Out to Identify Who is Tweeting About Television

DVD server manufacturer Kaleidescape has ended its lengthy legal battle with the DVD Copy Control Association (DVD CCA), the not-for-profit organization that governs copyright protection of DVDs. The organization sued Kaleidescape in 2004 for creating DVD servers that encourage users to illegally rip copyrighted movies. Shortly after a joint notice of settlement was filed, the Superior Court of California, Santa Clara, noted a “voluntary dismissal” of the case, and determined on Monday, “Case complete.” Continue reading Kaleidescape Settles 10-Year Legal Battle with the DVD CCA

Following months of expanding its LTE data pipes, Verizon Wireless is now offering improved 4G speeds under its new “XLTE” banner. The carrier is introducing improved performance in areas where it has added AWS wireless spectrum. Verizon promises that XLTE regions will feature double the bandwidth and faster peak speeds. The company says that more than 35 percent of devices operating on its network can take advantage of the added capacity of AWS. Continue reading Verizon Wireless Promises Double the Bandwidth with XLTE

Comcast has introduced a commercial content delivery service targeting large and mid-sized content owners that can offer competitive SLA and pricing, since the company already owns the network. Comcast’s CDN allows content owners to go directly to the ISP to store and deliver content via the “last mile.” While this approach can displace traffic delivered by third-party CDNs such as Akamai and Limelight, it should not be confused with a “fast lane” or “prioritization” of content. Continue reading Comcast Unveils CDN Service for Content Delivery via Last Mile

The following is on the schedule for the Federal Communications Commission: whether to approve or block AT&T’s newly announced $49 billion acquisition of DirecTV, whether to allow Comcast’s proposed $45 billion purchase of Time Warner Cable, establish rules for next year’s auction of TV airwaves to wireless carriers, and determine whether and/or how to regulate the way broadband providers treat traffic over networks (and possibly face a busier calendar if Sprint makes a bid for T-Mobile). Continue reading FCC Faces Busy Year of Acquisitions, Auctions and Regulation

AT&T has agreed to acquire DirecTV for $49 billion. The two companies’ boards approved the agreement yesterday. The deal, which comes just three months after Comcast’s $45 billion agreement to purchase Time Warner Cable, will create a new pay TV giant as video consumption continues to move online. Combining AT&T and DirecTV would result in a company with 26 million pay TV subscribers in the U.S., second only to Comcast and Time Warner Cable if regulators approve their deal. Continue reading Pay TV: AT&T Agrees to Purchase DirecTV in $49 Billion Deal

Apple and Google have agreed to drop all lawsuits between the two tech giants. According to a joint statement, there is no cross-licensing agreement as part of the truce, but the companies would work in “some areas of patent reform.” The announcement effectively ends about 20 lawsuits and covers Apple’s patent litigation with Google’s Motorola unit, which started four years ago and Google later inherited when it purchased Motorola Mobility. However, the deal does not affect Apple’s patent litigation against Samsung. Continue reading Apple and Google End Patent Battle, Agree to Work on Reform

Google-owned YouTube is reportedly in active discussions to purchase live video-game streaming service Twitch. While Variety indicates a deal has already been reached for more than $1 billion, The Wall Street Journal more conservatively reports that the two companies are in talks, but in the early stages of a potential deal. Twitch was launched in 2011 by Justin Kan and Emmett Shear, the co-founders of Justin.tv, which was one of the first sites to live-stream user-generated video. Continue reading YouTube in Talks to Acquire Video Game Streaming Site Twitch