The National Football League and Twitter are partnering to deliver football highlights and related content through the social media service. Content will include in-game highlights from the NFL Network on Thursdays and clips from games after they’ve aired on CBS and Fox. The NFL will offer news, analysis and fantasy football advice. The move is part of Twitter’s Amplify program that allows TV content owners to integrate programming in Twitter feeds. The revenue from embedded ads will be shared by the companies. Continue reading Social TV: NFL Highlights Coming to a Twitter Feed Near You

Speaking at Advertising Week on Monday, Twitter exec Matt Derella noted that 85 percent of American consumers watch TV with a phone or tablet in their hands, while 70 percent of tweets are sent during programming rather than commercials. He suggests that these statistics are an important sign. This could mark a second revolution for TV viewing — the first being when consumers began channel-flipping with remotes, and the second involving the inclination to contribute via social media. Continue reading Advertising Week: Twitter Sees Opportunities in Social TV

Target launched its online video store to the public yesterday, designed to provide parents with family-friendly options for their children. The Target Ticket online storefront goes beyond the standard age-based ratings of other electronic sell-through services by enabling parents to create subaccounts for their children based on various criteria. Target Ticket currently has 30,000 movies and TV shows (for viewers of all ages) available to purchase or rent, download or stream. Continue reading Target Ticket: Online Video Service with the Family in Mind

At the Tokyo Game Show, two keynotes presented very different visions regarding the future of video games. This year’s theme was “Limitless Evolution,” and Sony executives talked about the evolution of consoles, increased connectivity through a suite of Sony hardware, and the rise of downloadable content. In contrast, the CEO of GungHo Online Entertainment discussed the importance of luck and timing today, in addition to the runaway success of certain free-to-play mobile games. Continue reading Two Competing Visions for the Future at Tokyo Game Show

Kindle plans to unveil two new versions of its Kindle Fire tablet today, featuring a faster processor and graphics, improved screen quality and a lighter, slimmer design. The Kindle Fire HDX, available with 7-inch or 8.9-inch screens, will undercut the price of competitors including Apple’s popular iPad and, not surprisingly, focus on sales of services such as digital music and e-books. “We want to make money when people use our devices, not when they buy our devices,” said Amazon CEO Jeff Bezos. Continue reading Amazon Pushes its Digital Services with New Kindle Fire HDX

Twitter is planning to become a paid advertising service for TV networks. In recent months, Twitter has been attempting to lure television and advertisers with a more advanced marketing product called Amplify. Twitter is primarily a free service, and it can already create significant real-time traffic regarding specific TV shows. This traffic is gaining more recognition from companies, such as Nielsen, and competitors like Facebook. Continue reading Social TV: Twitter Launching Paid Ad Products for Networks

Netflix has launched a new website called Spoiler Foiler that enables users to read their Twitter feeds without running the risk of seeing spoilers related to AMC’s award-winning series “Breaking Bad.” For example, fans who access Twitter on Monday morning, but missed the show the night before, can now rest easy. Through an automatic filter, tweets that contain potential spoilers appear blacked out, providing users with the option to read them or not. Continue reading Spoiler Foiler Blocks Unwanted Tweets About “Breaking Bad”

During the recent International Broadcasting Convention in Amsterdam, the broadcast community debated the practicality of Ultra HD, challenges involved with achieving it, and whether consumers will care. While industry interest remains mixed, companies such as Sky Deutschland and BSkyB are presently testing 4K broadcast transmissions. Stakeholders in Europe are expected to be early adopters of the format, with one estimate projecting more than 110 million Ultra HD displays to reach homes by 2025. Continue reading IBC 2013: Broadcast Community Debates the Future of 4K TV

At this week’s Advertising Week conference in New York, Nielsen is expected to announce that it will start incorporating viewership on mobile devices into its TV ratings system in the fall of 2014. The move is in response to changing viewership trends in addition to networks and industry analysts that have been critical of the company’s slow adoption of new technologies. Nielsen’s ratings data helps determine how advertisers spend about $66 billion each year. Continue reading Nielsen to Include Tablets and Phones in TV Viewership Data

According to a recent Nielsen survey, an increasing number of American consumers are turning to Internet-based streaming video services. The research indicates that 38 percent of those surveyed use Netflix, 18 percent use Hulu and 13 percent use Amazon Instant Video. These numbers all represent increases over the previous year. Additionally, binge-viewing is on the rise, with 88 percent of Netflix users and 70 percent of Hulu Plus users saying they watched three or more episodes of a TV show in a single day. Continue reading Nielsen Study: More Viewers are Accessing Streaming Services

Amazon released an update to its Instant Video app for iOS last week that includes AirPlay support. Users can now stream unlimited movies and TV shows from Amazon’s service to Apple TV. Amazon’s library currently features more than 40,000 streaming videos, and over 140,000 titles for rent or purchase. In related news, Apple released an update on Friday to Apple TV that includes iTunes Radio and AirPlay streaming of content from iCloud rather than directly from iOS devices. Continue reading Amazon Updates Instant Video App for iOS to Support AirPlay

Atlanta-based MovieStop, with 44 stores in 10 states, is launching a new digital platform that offers electronic sales of movies and TV shows, many to include UltraViolet functionality. MovieStop has been running a buy, sell, trade business model since 2004 that originated during its time as a subsidiary of video game retailer GameStop. It has partnered with Philadelphia-based FlixFling.com in the joint venture. FlixFling operates a cloud-based digital locker for independent movies. Continue reading UltraViolet: Retailer MovieStop Launches New Digital Platform

Microsoft is expanding its TV programming in order to market the Xbox One as a portal for games, music and video content. Microsoft hopes its new console will merge television viewing and video game playing. Additionally, the company is producing a live action “Halo” show that will involve director Steven Spielberg and a concept development team in the Los Angeles area. This show is just one of many ideas currently being developed by Microsoft. Continue reading Microsoft Expands TV Efforts, Sees Xbox One as Media Portal

Netflix is building its own customized server boxes to deal with the massive volume of streaming content to millions of users. But the company is also considering new “off the shelf” technologies that could be less costly and more efficient. Netflix is working with hardware companies such as Western Digital to develop new technologies and design methods to improve performance and deal with the massive data traffic that Netflix experiences. Continue reading How Netflix Decides on Building or Buying for Infrastructure

The Motion Picture Association of America released a report yesterday that criticizes the impact of Google and other search engines on the piracy of movies and television shows. The report determined that between 2010 and 2012, search engines influenced 20 percent of sessions that resulted in acts of piracy. The largest share of search queries (82 percent) that led to infringing film and TV content URLs originated from Google, according to the study. Continue reading MPAA Study Highlights Role of Google Search in Online Piracy