Facebook’s Instagram Working on Effort to Step Up Security

Since 2016, Facebook has referred questionable posts to fact-checking teams at news organizations to determine if they contain misinformation. Now, Instagram (owned by Facebook), has started a similar policy, using image recognition to identify posts with possible misinformation. Those posts are then sent to Facebook’s fact-checkers for review and if determined problematic, they’re no longer recommended on the Explore tab or hashtag pages. While the posts are not removed and remain in users’ main feeds or Stories carousels, Instagram is introducing a new policy to remove accounts after repeated violations.

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Facebook Unveils First Design Changes to Enhance Privacy

Under the dark cloud of various privacy-related scandals, Facebook chief executive Mark Zuckerberg announced the first of a series in design changes meant to shift the social media platform away from town square-style communication and toward more direct, private communication between users and groups. On Tuesday at Facebook’s annual developer conference, the company showcased a redesign of its mobile app and desktop site, both of which add new features to promote group-based communication rather than a focus on the News Feed.

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Instagram Co-Founders Transitioning From Leaders to Users

Kevin Systrom and Mike Krieger, who co-founded Instagram in 2010 and sold the app to Facebook two years later for $1 billion, announced in a blog post that they would be leaving the company. The two men were responsible for shaping the culture and products of Instagram — Systrom serving as CEO and product visionary, and CTO Krieger actively running the engineering team. They built the company to over a thousand employees and the user community to more than one billion. “We’re planning on taking some time off to explore our curiosity and creativity again,” wrote Systrom. “Building new things requires that we step back, understand what inspires us and match that with what the world needs; that’s what we plan to do.” Continue reading Instagram Co-Founders Transitioning From Leaders to Users

Instagram Unveils Explore Shopping Tab, Stickers for Stories

Instagram plans to debut a standalone Shopping app, a move that could rival Pinterest and Wish. Ahead of the move, it is adding a shopping tab to the Explore page, which will allow users to look through a dedicated feed of merchandise from a wide range of vendors. Those sellers will be able to add stickers to their Stories for the first time, letting consumers shop from the Stories feed by tapping on the product. With this feature, shoppers will let people consider possible purchases before heading to the seller’s website. Continue reading Instagram Unveils Explore Shopping Tab, Stickers for Stories

Instagram Eyes E-Commerce With Standalone Shopping App

Facebook’s photo- and video-sharing service Instagram is reportedly developing a standalone app designed specifically for shopping. The app, possibly to be named IG Shopping, is expected to help users browse products from merchants and businesses and then make purchases directly within the app. The Verge initially broke the news based on information from sources familiar with the matter, but Instagram has yet to confirm the app or a potential launch date. According to Facebook COO Sheryl Sandberg, over 25 million businesses presently have Instagram accounts, 2 million of which are advertisers. Continue reading Instagram Eyes E-Commerce With Standalone Shopping App

Facebook Remains Popular Among U.S. Groups Except Teens

According to the latest eMarketer projections, the number of Facebook users in the United States will increase by only 0.9 percent this year to a total of 169.5 million. While the platform’s growth has leveled in the U.S., it remains the top social network among millennials, Generation X and baby boomers. However, interest in Facebook among U.S. teens continues to decline. Snapchat surpassed Facebook among teens in 2016 — and eMarketer predicts that Snapchat will attract 1.2 million new users ages 12 to 17 by 2022, while Facebook will lose 2.2 million teens during the same time frame. Continue reading Facebook Remains Popular Among U.S. Groups Except Teens

In Response to User Outcry, Snap Retreats on Chat Redesign

Snapchat fans have loudly complained about the company’s redesign of its app, with more than 1.25 million people signing a Change.org petition and Kylie Jenner tweeting that the changes were “sad.” Parent company Snap announced that it would redesign the redesign (at least part of it), in response to the complaints and slowed business. The company reported a 54 percent revenue increase to $231 million and a rise in daily users to 191 million, both below analyst expectations, causing stock to fall more than 15 percent. Continue reading In Response to User Outcry, Snap Retreats on Chat Redesign

SmugMug Acquires Photo Service Flickr From Verizon’s Oath

Pioneering online photo-sharing community Flickr, created in 2004 and sold to Yahoo in 2005, has now been sold again. As first reported by USA Today, Verizon’s Oath, Flickr’s owner since 2017, just sold the company to SmugMug, a Silicon Valley photo-sharing and image-hosting service. Chief executive Don MacAskill, who founded the company with Chris MacAskill in 2002, has vowed to “move heaven and earth to thrill … photographers everywhere.” Flickr reportedly has more than 100 million unique users. Continue reading SmugMug Acquires Photo Service Flickr From Verizon’s Oath

Snapchat Debuts 30 Original Shows but Metrics Still a Mystery

In the wake of Instagram copying one of its most popular features, Stories, Snapchat pivoted to original video content, believing it crucial to the company’s long-term success. To produce this content, Snapchat turned to numerous television networks, including A+E Networks, Discovery, ESPN, NBCUniversal and Turner (owner of CNN, TBS and TNT). NBCUniversal, which invested $500 million in Snap’s IPO, is particularly bullish on Snapchat Shows. But Snapchat doesn’t reveal metrics, raising questions about the success of Shows. Continue reading Snapchat Debuts 30 Original Shows but Metrics Still a Mystery

Instagram Looks to Expand its Global Audience With Stories

As part of its larger strategy to attract international users who may face inconsistent or costly mobile Internet service, Facebook-owned Instagram has been ramping up the web version of its photo- and video-sharing application. The latest upgrade brings Stories, “one of Instagram’s most popular features, copied from Snapchat, which lets people post videos and photos that disappear after 24 hours,” reports Bloomberg. “The number of people accessing Instagram through the web, instead of an app, is growing, the company said. More than 80 percent of its users are outside the U.S.” Continue reading Instagram Looks to Expand its Global Audience With Stories

Facebook Offers Tips for Effective Video Ads in a Mobile Era

In a blog post this week, Facebook VP of core ads Mark Rabkin discusses “Video Advertising in the Mobile Age” and includes some interesting trends in television and social media consumption. While TV remains a powerful medium, people commonly turn to mobile feeds, apps, websites and texting when television no longer holds their attention. Facebook conducted a small study of TV viewers who watched the season premiere of a popular show last fall and found, not surprisingly, that use of Facebook increased during commercial breaks. The post shares tips for creating more effective ads for this audience. Continue reading Facebook Offers Tips for Effective Video Ads in a Mobile Era

Instagram Rolls Out AR Selfie Lenses, Adds Location Hashtag

Again copying a Snapchat feature, Instagram introduced a face icon with eight filters, allowing users to transform themselves. Among the filters are koala bears and bunnies (perfect for kids), and flower crowns, which might be a hit with teens. Nine months ago, Instagram debuted its disappearing Stories, aping the format made popular by Snapchat. Since then, Instagram Stories has built up 200 million daily active users, compared to Snap’s 166 million. Instagram hasn’t said if it will rotate or expand the filters over time. Continue reading Instagram Rolls Out AR Selfie Lenses, Adds Location Hashtag

Snapchat Introduces Search Tool Based on Machine Learning

In a few cities last week, Snapchat introduced a new search tool that relies on machine learning to collect text and visual metadata, enabling users to find content, even from users they do not follow. Previously, users only saw Stories from others they followed or that Snapchat served up. This is Snap Inc.’s first major change to its Snapchat software since the company went public in early March; in January, Snap added a search function allowing users to search for friends and publisher content. Continue reading Snapchat Introduces Search Tool Based on Machine Learning

Facebook Co-Opts Stories, Puts More Pressure on Snapchat

Facebook has again integrated one of Snapchat’s most notable features, introducing Stories, which allows users to create photo/video montages that vanish within 24 hours. Two other camera-oriented features allow users to make the camera accessible with one rightward swipe and add filters and masks; and introduce a direct-messaging tool. All three features will be unveiled this week. Facebook has experienced a slump in posting, and is studying Snapchat as a way to zero-in on its millennial appeal. Continue reading Facebook Co-Opts Stories, Puts More Pressure on Snapchat

Snap Inc. Preps for Public Offering, Embarks on Investors Tour

Snap Inc. revealed that it expects to be valued at as much as $22.2 billion in its upcoming public offering. Share prices are expected to land between $14 and $16, the midpoint of which would value the company at $20.9 billion. All of these figures are significantly higher than the $16.5 billion Snap valued itself at in late 2016, and the final pricing of the new shares, and the company’s overall valuation, could still change. First Snap executives will launch a two-week tour of investors across the country. Continue reading Snap Inc. Preps for Public Offering, Embarks on Investors Tour