Through its new Data Grants program, Twitter is opening its archives to academics who want access to the data — and it’s all free. The data goes back to 2006, and social scientists and researchers can submit applications until March 15th to request access to old tweets. Until now, Twitter has only made this data available to partner companies for a fee starting at $500 a month. Twitter previously worked with Johns Hopkins University to predict where flu outbreaks will hit; this project hopes to make similar research possible. Continue reading Twitter Makes Its Data Available to Academics with New Grant

Social media platform Facebook celebrated its 10th anniversary this week. Pew Research Center reports that 57 percent of American adults and 73 percent of teens 12-17 currently use Facebook, with adult use on the rise. According to Pew, 64 percent of adult users visit the site daily, up from 51 percent in 2010. And while teens’ relationship with Facebook may be complicated and evolving, Pew notes that younger users are not abandoning the site, as some reports have recently suggested. Continue reading Facebook Turns 10 This Week: Pew Releases Survey Results

The 2014 Winter Olympics begin tonight from Sochi with a wide range of options for viewers this time around. Television networks will broadcast a great deal of coverage over the next 18 days, and fans will have numerous options for streaming content via smartphones, tablets and PCs. In addition to the traditional TV broadcasts, a number of websites, apps and social media platforms including Facebook will provide viewers with extended coverage and event highlights. Continue reading Winter Olympics Available via TV, Websites, Apps, Social Media

According to Nielsen estimates, Sunday’s broadcast of Super Bowl XLVIII on Fox drew 111.5 million viewers, making it the most-watched television broadcast in U.S. history. The overall ratings may have even gone higher had the game not been such a blowout. Last year’s Super Bowl on CBS averaged 108.69 million viewers. Sunday’s viewership totaled 112.6 million, when including those who watched on digital platforms Fox Sports GO and FoxSports.com, and fans who opted for the Spanish-language feed on Fox Deportes. Continue reading Super Bowl Sets Records for Game, Halftime Show, Social Media

Last week, Facebook finally unveiled Paper, its much-anticipated mobile app that allows users to enjoy a personalized news stream. The app is launching today for the iPhone (an Android release has yet to be announced). Paper is essentially staffed by a computer algorithm and human curators, based on links shared by Facebook’s 1.2 billion users. Paper offers news in sections, similar to those of a newspaper, and uses smartphone tech such as gyroscopes and sensors to help drive interactive navigation. Continue reading Paper: Facebook Launches Mobile App for Streaming News

Facebook reached record profits as evidenced in its fourth-quarter financial report, thanks in part to its investment in resources to prove its worth to advertisers. Currently, the company’s market value is at almost $150 billion, and advertisers are responding by spending even more in advertising on the social media site. New tools for marketers allow them to target users based on their in-store spending habits, increasing the value of ads on the site. Continue reading Big Brands Respond to Value of Facebook Advertising Tools

The Tribune Company-owned digital music data service Gracenote is making headway on an Internet radio program that would let other companies and brands use its technology for their own music apps. The technology behind Gracenote — Rhythm — could be used for radio services by consumer brands and car companies, especially those in other countries where Pandora is not available. Tribune acquired Gracenote last month for $170 million. Continue reading Gracenote Plans to Collaborate on Internet Radio Platform

Tech entrepreneur and musician will.i.am of The Black Eyed Peas has teamed up with Maker Studios to launch an online video platform featuring original content, behind-the-scenes video and artist collaborations. The videos will appear on the performer’s YouTube channel, as well as other possible platforms. Will.i.am serves as the director of creative innovation for Intel and follows rapper Snoop Dogg in collaborating with Maker Studios. Continue reading Will.i.am to Launch Online Video Platform with Maker Studios

Twitch, the live streaming service and popular community for gamers, recently announced that it reached 45 million unique viewers per month in 2013, up from 20 million the previous year. Twitch also noted in its year-end report that its viewing minutes doubled last year to 12 billion per month. Since its debut in 2011, Twitch has become the go-to streaming platform online for casual and pro gamers, thanks in part to the rising popularity of eSports titles. Continue reading Gaming Community Twitch More Than Doubles Audience Size

When it comes to big data, video is being regarded as the next big thing to help collect — and help make sense of — information from consumers. At the Structure Data 2014 conference in March, techies and business people will come together to talk about how video can be used for things other than content creation and passive surveillance. Video analysis, for example, is becoming more widely used by retailers and companies to figure out consumers’ shopping habits. Continue reading More Companies Turning to Video Analysis to Measure Big Data

A new Web application named Hola is bypassing copyright laws to deliver content to users who otherwise don’t have access to it. The app essentially unlocks international versions of Netflix so U.S. users can watch shows like “True Grit” or “Community” — only available overseas — whenever they want. By changing users’ IP addresses and making their devices act as routers, content is never copied illegally. Since beta testing began, the app has become incredibly popular, and it could alter the way the Internet operates. Continue reading Hola: New App Skirts Copyright Law to Stream TV Shows, Music

Crowdsourced music videos of live performances are becoming more and more popular as concert-goers increasingly record shows with their smartphones or cameras. One Neil Young fan named Tom Adams went so far as to piece together multiple recordings of the same performance captured from different angles by other fans in attendance. On top of the video, he added a single audio recording of the concert to create one cohesive video. Continue reading Music Fans Recording Live Performances: Harmless or Illegal?

Although many have thought that phones are largely used to consume short form content, stats recently released by BuzzFeed suggest otherwise. More than 50 percent of BuzzFeed’s traffic now comes from mobile devices. Editor-in-Chief Ben Smith believes this is partly due to the form factor of mobile devices. They feature a simple singular screen that allows the reader to infinitely scroll through an article without any disruptions, similar to a regular page of a book.  Continue reading BuzzFeed: Consumers Reading Longer Stories on Their Phones

Twitter is targeting second screens with a strategy that focuses on the intersection of video and data. The company has reportedly been meeting with agencies and brands this year, including several meetings held during CES, to showcase its ad product road map. Those who met with Twitter signed non-disclosure agreements and could not discuss upcoming products, but the strategy is believed to be bullish on video and data, and a counter to Facebook’s recent push into video. Continue reading Twitter and Facebook to Battle for Second Screen Ad Dollars

Since its launch in 2010, Pinterest has quickly transformed from a quirky website into a social media base used by one-fifth of American adults. To continue nurturing this growth, Pinterest CEO Ben Silbermann has announced a new business model that will finally start to generate revenue. Pinterest plans to charge advertisers for promoting their products on the site. An analyst at Wedbush Securities believes this has the potential to earn Pinterest more than $500 million in 2016.  Continue reading Pinterest CEO Unveils Revenue Growth Plan for the New Year