Google Uses Location Tracking to Target Customers On-the-Go

Google is beta-testing a program that tracks consumers wherever they go using location data on their smartphones. It is the company’s answer to advertisers’ question: “How do we reach consumers who are on-the-go?” The program uses Android and iOS technology to track consumers’ locations and looks at their recent Google searches. Participating advertisers whose brick-and-mortar stores are nearby can pay to appear first in those listings. Continue reading Google Uses Location Tracking to Target Customers On-the-Go

Breakthrough: HGST to Ship Helium-Filled Hard Disk Drives

Western Digital’s HGST subsidiary announced yesterday it is shipping a helium-filled, 3.5-in hard disk drive that has been more than 10 years in the making. The company says the new drive offers 50 percent more capacity than current 4TB drives and uses 23 percent less power and is 38 percent lighter. While pricing has yet to be announced, the company says the drives will “command a premium” based on the lower total cost of ownership. HGST plans to sell the drives to server and storage array manufacturers. Continue reading Breakthrough: HGST to Ship Helium-Filled Hard Disk Drives

New ConnecTV App Lets Users Record and Share TV Moments

ConnecTV’s new app allows users to share short video clips of television content in a Vine-like fashion, without the need to access a camera phone or rewind via DVR. The Los Angeles-based social TV startup has created an alternative for recording highlights from sporting events, news bloopers and music videos. The app helps users select a highlight from live TV, and then edits the clip for sharing. ConnecTV also includes an option for searching for shows by network. Continue reading New ConnecTV App Lets Users Record and Share TV Moments

Notorious Markets List: MPAA Points Out Global Piracy Sites

Following last month’s report by major Hollywood studios stating that 82 percent of infringing URLS that point to pirate sites and torrent files come from Google’s search engine, the Motion Picture Association of America has released a list of major worldwide torrenting sites, cyberblockers, and brick-and-mortar marketplaces. The MPAA is not creating this list to facilitate piracy, but rather to raise awareness in an effort to combat it. Continue reading Notorious Markets List: MPAA Points Out Global Piracy Sites

Facebook Turns to Deep Learning to Grow Search Possibilities

Facebook is looking to expand its Graph Search algorithms to account for the use of slang and expressions, and translate them into searchable key words. The company adjusted its search algorithms in January, and the changes mostly worked. The new algorithms signal the beginning of new ways to search user information using natural and nuanced language, and provide more personalized ads. Other tech companies are looking into similar technologies. Continue reading Facebook Turns to Deep Learning to Grow Search Possibilities

Victory for Hollywood Studios: Court Rules Against isoHunt

The Motion Picture Association of America announced that the file sharing search engine isoHunt is shutting down and will pay movie studios 110 million dollars in damages. The search engine has been fighting with studios since 2006, but is finally reaching its demise due to a court ruling that says it enables users to pirate copyrighted works. The site enables users to find files on peer-to-peer networks utilizing BitTorrent file sharing software.

Continue reading Victory for Hollywood Studios: Court Rules Against isoHunt

Do Movie Fans Turn to Piracy Due to a Lack of Legal Options?

A new website is building a dataset to help determine whether consumers are increasingly turning to piracy when movies are not made available legally via streaming, digital rental or digital purchase. The site — PiracyData.org — lists the top 10 most pirated movies on BitTorrent as reported by TorrentFreak each week, and researches the Can I Stream It? service to determine whether each title is available legally. The authors suggest that shorter windows would help counter piracy. Continue reading Do Movie Fans Turn to Piracy Due to a Lack of Legal Options?

Blippex Hopes to Challenge Google with New Search Approach

Blippex is a newcomer search engine that is essentially built by its users. The site takes users’ submissions in order to provide the data for search results. Its results are different from other popular search engines as it is anonymous and does not identify users. In contrast, Google’s search is not anonymous as its business is based on advertising, with much of it personal and targeted to the user. Blippex will have to prove it can rival the competition. Continue reading Blippex Hopes to Challenge Google with New Search Approach

Google Updates Search Engine to Handle Greater Complexity

Google announced that it is changing its search engine to handle more complex queries. This change has required one of the greatest modifications to the company’s search algorithm since 2000. Google will now focus on comprehending the meanings of searches as well as the relationships of words, as opposed to simply matching keywords. One reason for the change relates to the fact that users are asking longer and more complex questions. Continue reading Google Updates Search Engine to Handle Greater Complexity

Google Products Reflect a Renewed Spirit of Superior Design

Since Larry Page became CEO of Google, the company has been more focused on the elements of design and cohesiveness. Google has been pursuing aesthetic appeal in a way that may allow it to rival Apple, and although the process is gradual, Google products are beginning to show that the company has raised its standards. The change is obvious when examining Google’s mobile apps, its Chromebook Pixel laptop and Google Glass. Continue reading Google Products Reflect a Renewed Spirit of Superior Design

MPAA Study Highlights Role of Google Search in Online Piracy

The Motion Picture Association of America released a report yesterday that criticizes the impact of Google and other search engines on the piracy of movies and television shows. The report determined that between 2010 and 2012, search engines influenced 20 percent of sessions that resulted in acts of piracy. The largest share of search queries (82 percent) that led to infringing film and TV content URLs originated from Google, according to the study. Continue reading MPAA Study Highlights Role of Google Search in Online Piracy

SnapStream DVR Records Multiple Channels and Shares Clips

Houston-based SnapStream offers a line of DVR devices that are highly scalable and can go well beyond consumer DVR functionality. These devices have the ability to use 30+ channels to record a large collection of TV programming simultaneously, create clips and share via the cloud. SnapStream products are being used in the media industry in addition to other non-media industries that have a need to record and catalog video — for example: government, schools and the military. Continue reading SnapStream DVR Records Multiple Channels and Shares Clips

Cortana: Microsoft Developing Next-Gen Personal Assistant

Microsoft is developing a personal assistant app called Cortana that will compete directly with Apple’s Siri and Google Now. Cortana derives its name from an artificially intelligent character in Microsoft’s “Halo” series. Essentially, the app will be able to learn and adapt while utilizing machine-learning technology and the Satori knowledge repository powering Bing. The app will likely be released somewhere between 2014 and 2016. Continue reading Cortana: Microsoft Developing Next-Gen Personal Assistant

Sony Unveils New Smart Stick: Basically a Google TV Dongle

Sony is expected to debut a new streaming media device this week, similar to Google’s Chromecast. Briefly teased on the Sony blog last Friday, the BRAVIA NSZ-GU1 Smart Stick is a small dongle that unlocks Google TV on BRAVIA HDTVs. Users will have access to the Google Play store through the Smart Stick, in addition to streaming video applications such as Amazon Instant Video, Crackle, Netflix, Redbox Instant, Vudu, YouTube and other BRAVIA apps. Continue reading Sony Unveils New Smart Stick: Basically a Google TV Dongle

Movie Service M-GO Unveils Personal Cards, Considers Live TV

M-GO, the movie service launched by Technicolor and DreamWorks, recently announced that it is adding LG TVs to its growing list of supported devices. The company is also launching new personal Cards for its Web app, a personalization feature akin to Pinterest for your movies. As part of its expansion strategy, M-GO has ambitious content plans, which possibly include integrating a locker service for access to personal content, in addition to live television. Continue reading Movie Service M-GO Unveils Personal Cards, Considers Live TV