Apple announced yesterday that it has agreed to purchase Beats Electronics for $3 billion, in a deal that is expected to help the tech giant better compete with subscription-based music services. As anticipated based on earlier reports, Apple will offer the Beats streaming music service, built on curated playlists, and its premium headphones under a separate Beats brand, while the iTunes music store and streaming radio platform will be offered alongside the Beats music service. The Beats deal marks the largest acquisition in Apple’s history. Continue reading Apple to Buy Beats for $3 Billion: Largest Deal in its History

Omnicom Media Group and Twitter announced a mobile-advertising deal yesterday that is said to be valued at $230 million over the next two years. The agreement will integrate Accuen, Omnicom’s ad buying unit, with MoPub, the ad exchange that Twitter acquired in September for $350 million. The deal will lock in advertising rates and access to inventory for Omnicom agencies, while also providing a first look at new ad units and related opportunities being developed by Twitter. Continue reading Omnicom Media, Twitter Agree to $230 Million Mobile Ad Pact

Later this year, Samsung is reportedly planning to announce a virtual reality headset that will work with Galaxy phones and tablets. The headset with OLED screen is designed to provide gamers with a more immersive experience for Android-based video games. Facebook and Sony have been developing their own VR headsets with the much-hyped Oculus Rift and Project Morpheus, but Samsung hopes to offer its product before the competition and at a lower price. Continue reading Samsung Developing Virtual Reality Headset for Video Games

The team behind Google’s Project Tango research initiative has reportedly developed a tablet with advanced vision capabilities. The tablet is said to have a 7-inch screen, two back cameras, infrared depth sensors, and advanced software that can capture precise 3D images. Google expects to produce 4,000 prototype tablets beginning next month. Similar to its recent introduction of a smartphone with advanced vision capabilities, Google plans to initially offer the prototype to developers. Continue reading Google Tablet Prototype Touts Advanced Vision Capabilities

According to a new study from NPD Group based on a survey conducted in February, 82 percent of consumers who currently have an UltraViolet account plan to continue using the digital locker service in the future. The NPD study also found that UltraViolet users were about 11 times more likely to make an electronic sell-through movie purchase than other consumers in the last year. UltraViolet launched in 2011, and there are now more than 16 million accounts. Continue reading NPD Reports Consumer Satisfaction with UltraViolet Service

In order to accommodate consumers’ increasing desire to shop on mobile devices, home shopping pioneer QVC plans to launch a new tablet app that will feature content related to its television broadcasts. According to Nielsen’s 2014 Digital Consumer Report, 84 percent of smartphone and tablet owners use their devices as second screens while watching television. Leveraging this trend, QVC’s app will accompany its TV programming in order to help drive sales.  Continue reading Second Screen: QVC Hopes Tablet App Will Help Drive Sales

Telecom giant AT&T is poised to acquire DirecTV for $49 billion, but that deal could fall through if DirecTV fails to renew its “Sunday Ticket” offering with the NFL. The current DirecTV deal with the NFL, which allows the satellite company to broadcast all out-of-market NFL football games on Sunday afternoons to TVs and mobile devices, expires at the end of the 2014 football season. AT&T hopes to become a major broadcasting partner of the NFL with the acquisition of DirecTV. Continue reading AT&T-DirecTV Deal May Hinge on NFL Sunday Games Rights

The following is on the schedule for the Federal Communications Commission: whether to approve or block AT&T’s newly announced $49 billion acquisition of DirecTV, whether to allow Comcast’s proposed $45 billion purchase of Time Warner Cable, establish rules for next year’s auction of TV airwaves to wireless carriers, and determine whether and/or how to regulate the way broadband providers treat traffic over networks (and possibly face a busier calendar if Sprint makes a bid for T-Mobile). Continue reading FCC Faces Busy Year of Acquisitions, Auctions and Regulation

AT&T has agreed to acquire DirecTV for $49 billion. The two companies’ boards approved the agreement yesterday. The deal, which comes just three months after Comcast’s $45 billion agreement to purchase Time Warner Cable, will create a new pay TV giant as video consumption continues to move online. Combining AT&T and DirecTV would result in a company with 26 million pay TV subscribers in the U.S., second only to Comcast and Time Warner Cable if regulators approve their deal. Continue reading Pay TV: AT&T Agrees to Purchase DirecTV in $49 Billion Deal

Google-owned YouTube is reportedly in active discussions to purchase live video-game streaming service Twitch. While Variety indicates a deal has already been reached for more than $1 billion, The Wall Street Journal more conservatively reports that the two companies are in talks, but in the early stages of a potential deal. Twitch was launched in 2011 by Justin Kan and Emmett Shear, the co-founders of Justin.tv, which was one of the first sites to live-stream user-generated video. Continue reading YouTube in Talks to Acquire Video Game Streaming Site Twitch

Late last week, Google added new payment options to the Google Play Store, including the ability to use PayPal for the purchase of apps, music and movies. Paypal can now be used as a payment method for Google’s virtual storefront in 12 countries including the U.S. While this is the first time Google has offered the PayPal option (Microsoft’s Windows Phone Store has featured the option since its inception), the payment method can only be used for digital content, which excludes devices or accessories. Continue reading PayPal Can Now Be Used for Purchases in Google Play Store

Journalist and ETCentric contributor Adrian Pennington forwarded us news that Los Angeles-based Video Equipment Rentals (VER) will purchase 3D film and television leader CAMERON PACE Group (CPG). Led by James Cameron and Vince Pace, CPG is an innovator in 3D technologies and production services, including the FUSION 3D workflow system. VER, with headquarters in Glendale, California, has dozens of locations across the United States, Canada and Europe. Continue reading Video Equipment Rentals Plans to Acquire Cameron Pace Group

Cinema ad network Screenvision announced this week that it is launching a new mobile engagement platform created in partnership with audio recognition leader SoundHound. Levi’s and Warner Bros. Records will be among the first brands to participate as advertisers. The partnership will help marketers target moviegoers with mobile ads tied to Screenvision’s pre-show programming on cinema screens. SoundHound’s audio recognition tech will be used for mobile devices to unlock related content from the Web. Continue reading Screenvision, SoundHound Connect Mobile Users to Cinema Ads

Google announced Tuesday evening that its Google Glass product, although still in beta, is now available to anyone in the U.S. while supplies last. IHS released a product breakdown of Glass, and says that the cost of hardware and manufacturing is approximately $152, a small fraction of the product’s $1500 selling price. While IHS did note nonmaterial expenses such as software development, engineering and tooling, Google claims that the IHS cost estimate is “wildly off.” Continue reading Google Glass Available to All, IHS Breaks Down Materials Cost

Although Wallet seemed to have tremendous potential as the next big thing, Square recently pulled the app from mobile app stores after receiving a lukewarm response from consumers and retailers. Square Wallet, created by Twitter inventor Jack Dorsey, offered a radical new way of performing an everyday task by making payments through a mobile app easier. Dorsey’s vision was to reinvent in-person payments for the mobile era, but the public did not seem to respond well. Continue reading After a Lukewarm Response, Square Pulls the Plug on Wallet