Since Amazon founder Jeff Bezos bought The Washington Post from the Graham family for $250 million, he has been experimenting with using technology to improve the customer experience and apply data to make decisions. The media company has now unveiled Bandito, a tool created in-house that enables The Post to maximize readership by automatically optimizing articles on the website. Among the features that can be varied are headlines, images, teaser text and even different article versions. Continue reading Washington Post Introduces In-House Tool to Optimize Content

Award-winning filmmakers and video reporters Nonny de la Peña, Sandy Smolan and Ben Solomon, along with ABC News Digital executive Dan Silver, took part in a wide-ranging discussion about immersive journalism at the 2016 Sundance Film Festival this past week. Among the ideas expressed were the importance of choosing the right stories for the virtual reality medium, of telling them with filmic finesse to maintain audience interest, and of designing the role of the on-screen reporter. Noted as on the near horizon for immersive reportage were real-time streaming, interactivity, and live action capture with the aid of videogrammetry. Continue reading Immersive Journalists Talk Real-Time and Long-Form VR News

ESPN launched a new vertical on its website to cover all things related to competitive gaming, including news articles, event coverage, profiles of prominent eSports figures, and analysis. The network started broadcasting professional video game tournaments in 2014 and released a special edition of ESPN The Magazine focusing on eSports in 2015. The success of those projects helped spur the launch of the new vertical, which currently covers popular games such as “League of Legends.” Continue reading ESPN.com Debuts eSports Vertical Dedicated to Video Gaming

Apple announced that it has been underestimating the number of readers using the Apple News app to read news from more than 100 publishing partners. The company is working on fixing the problem, but for now, neither the publishing partners nor Apple know how popular the app has become. Publishers need an accurate number to manage their advertising strategies. Executives at the publishing partners have been underwhelmed by the reported traffic from the Apple News app so far. Continue reading Apple News App Glitch Causes Underreporting of Readership

Xentris Wireless designs, manufactures and distributes an array of wireless accessories. The company is in South Hall at CES this week showing a number of products; of particular interest is a nearly-normal looking eyeglass device from Pivothead that streams 1080p, 60 fps video. The Pivothead glasses will stream via Wi-Fi or a cellular connection to Pivothead.TV. When unlocked, the glasses can stream to a location of your choice, or the video can be recorded on a microSD chip. The simplicity of the user interface and data management make it ideal for news gathering in the field. Continue reading CES: Pivothead Offers Live Streaming Solution in Eyeglasses

YouTube, no stranger to copyright infringement battles, says it will pick up the legal costs of four video creators that are the focus of takedown demands. The company says it chose creators that used third party content legally permitted under the “fair use” provisions for commentary, criticism, news and parody. The company has stated it wants to protect free speech, but it is also signaling its support to video creators to help build loyalty in an increasingly competitive online video environment. Continue reading YouTube Stands Up For Video Creators Fighting Takedowns

Marketers and advertisers have targeted ads to journalists and “influencers” for some time. But the practice is getting more advanced and pervasive, as Facebook, Twitter and other social media companies offer more granular targeting tools. In fact, the latest efforts now target customized messages to journalists as specific publications, such as The New York Times, The Wall Street Journal or USA Today. Reaching individuals who work in media can now be accomplished in a variety of ways, including using profile or email information.

Continue reading Social Ads Aimed at Journalists Becoming More Sophisticated

In an attempt to attract and maintain the youth demographic, Cox Communications plans to debut Flare MeTV, featuring a variety of streaming offerings, by the end of 2015. Similar to Comcast’s “Watchable,” which debuted in September, and Verizon’s go90, Flare MeTV will aggregate online video content and may in the future carry some licensed traditional TV content. Flare MeTV will be introduced as free without ads, but may eventually become ad-supported or subscription-based. The app will initially only be available on the iPad.   Continue reading Flare MeTV: Cox to Roll Out New Streaming Content Service

At The New York Times’ DealBook conference, Netflix chief executive Reed Hastings pointed to a broad, sustained growth of consumer spending on entertainment as proof that there is not enough television content currently available. Great content, he said, will find viewers. The bar for quality is rising, he noted further, and said Netflix is maintaining its high standards by working with other production companies. As an example, he pointed to “Narcos,” which was produced with French company Gaumont. Continue reading Netflix Chief Exec Tells Conference: “There’s Not Enough TV”

Google is now relying on artificial intelligence, with a system dubbed RankBrain, for a small but significant part of its search business. Since Google is identified with search, keeping on the bleeding edge of search technology is critical to its dominance, and Google has been researching artificial intelligence — software that learns about the world — for over five years. Prior to launching RankBrain for search, Google has been a big corporate sponsor of AI, invested in it for videos, speech and translation. Continue reading Google Using RankBrain Artificial Intelligence Tech for Search

Snapchat launched a temporary Discover channel yesterday featuring advertiser-created content. Sony Pictures Entertainment paid for a “sponsored” Discover channel to promote its new James Bond film “Spectre,” which opened on Monday in the U.K. The Discover section currently includes 15 media partners, but the 007 channel (which is sharing multimedia content for the film such as behind-the-scenes footage, cast member testimonials and Bond trivia questions) represents the first time a brand has paid to be featured this way on Snapchat Discover. Continue reading Snapchat Tests Sponsored Discover Channel with James Bond

Facebook and Yahoo just made strategic deals with regard to search. Facebook, which unsuccessfully attempted search with its Graph Search feature in 2013, states it has now indexed more than two trillion posts, promoting it as a way to follow news discussions in real time. Yahoo just inked a non-exclusive deal with Google to provide search results and ads; antitrust regulators struck down a similar deal in 2008. Yahoo renegotiated an exclusive deal with Microsoft’s Bing to make this latest deal. Continue reading Facebook and Yahoo Attempt to Expand Search Capabilities

Virtual reality for live events is a reality, not just for music, news and sports but red carpet events, revealed Variety editor David S. Cohen, who hosted one covering the debut of “Guardians of the Galaxy” recently. He noted the difference between the three genres under consideration. “Sports are a live play. News is perishable but doesn’t always have to be live. Music is more evergreen.” At Digital Hollywood, experts shared the most exciting opportunities and most concerning pitfalls of VR content. Continue reading Digital Hollywood: VR for Live Events in Music, News, Sports

With Twitter co-founder Jack Dorsey now in the chief executive seat, the company is ready to unveil a new feature aimed at people who find Twitter too confusing to use. Moments imposes order out of the currently chaotic timeline, by creating narratives based on big events being discussed on Twitter. The Moments section, found next to the standard timeline, will list news events being discussed; with a click on any headline, the “moment” will open up to a full-screen selection of tweets arranged by Twitter editors. Continue reading Twitter to Unveil Moments, Curated News for a Wider Audience

Twitter is now making its TV Timelines feature available to more users in an attempt to draw in more TV fans, networks and advertisers. TV Timelines, which aggregates TV-related content with a dedicated page for each TV show, is accessed via a separate interface within the Twitter app. When Twitter first debuted TV Timelines, it was only available to a select group of users and for a handful of TV shows. After several months of experimentation, Twitter has tweaked the feature, including adding shortcuts to users’ tweets. Continue reading Twitter Tweaks TV Timelines, Expanding Pages and Availability