Musician Releases Album via BitTorrent Bundle with Pay Gate

Thom Yorke, the lead singer of the rock band Radiohead, recently partnered with file-sharing company BitTorrent to release his new solo album directly to fans. Yorke’s album, “Tomorrow’s Modern Boxes” is the first record to be released as part of a BitTorrent Bundle with a pay gate, a feature that BitTorrent is testing as it tries to shed its reputation for pirated content. So far, the gamble for BitTorrent and Yorke has proved successful with 400,000 downloads in the first three days. Continue reading Musician Releases Album via BitTorrent Bundle with Pay Gate

Universal Puts New Spin on Music Video Product Placement

Universal Music Group has its hands on new video editing technology that will allow the music giant to regularly update the product placement in its music videos, even ones that have already been released. A music video for Swedish EDM producer and DJ Avicii with an ad by Grand Marnier was the first to feature the new technology. Coca-Cola, LG, and Dish Network are some of the other brands that viewers can expect to see in updated music videos. Continue reading Universal Puts New Spin on Music Video Product Placement

Deal Now Complete: Amazon Acquires Twitch for $970 Million

According to a new SEC filing, Amazon’s buyout of online video game streaming company Twitch is now complete. The acquisition, worth $970 million and first revealed in late August, marks Amazon’s largest and most expensive deal to date. This follows earlier reports that suggested a similar deal was in the works with Google subsidiary YouTube. Twitch touts more than 55 million active monthly users, and is currently the largest live-streaming website in the U.S. by a significant margin. Continue reading Deal Now Complete: Amazon Acquires Twitch for $970 Million

Amazon Draws Distinction Between its Tablets and E-Readers

Amazon recently announced the expansion of its tablet line and e-reader offerings. As part of an effort to strengthen ties between its tablets and other new hardware, Amazon has dropped the name “Kindle” from its tablets. Formerly called Kindle Fire tablets, the simply named Fire HD and Fire HDX will be more closely aligned with the company’s Fire TV and Fire Phone. The rebranding highlights the distinction Amazon hopes to make between the Kindle e-readers and more advanced Fire tablets. Continue reading Amazon Draws Distinction Between its Tablets and E-Readers

Virtual Reality Helmet Could Redefine In-Flight Entertainment

The United States Patent and Trademark Office granted leading aircraft manufacturer Airbus a patent in August for headrests that include helmets attached to a carrier. The headrests will relieve passenger stress by providing entertainment in addition to “sensorial isolation with regard to the external environment.” They will play immersive multimedia content on glasses with display screens that are capable of “holographic projection mode,” according to the patent. Continue reading Virtual Reality Helmet Could Redefine In-Flight Entertainment

Apple and Amazon Planning Programs for Sharing Digital Media

In what could prove to be a bold move, Amazon and Apple are planning to allow customers to share media purchased from their digital storefronts with family members. Similar language is being used by both companies to describe the programs, and both are launching around the same time. Apple’s “Family Sharing” program will be available via its new iOS 8 software, while Amazon’s “Family Library” is scheduled to join hardware and software updates slated for the end of October. Continue reading Apple and Amazon Planning Programs for Sharing Digital Media

Clear Channel Emphasizes Digital with iHeartMedia Rebranding

Maker of the popular iHeartRadio app, Clear Channel Communications, will rename itself iHeartMedia as it moves further towards digital media following the success of its radio streaming efforts. The iHeartRadio Network, which includes the websites of Clear Channel’s broadcast stations like KIIS in Los Angeles, attracts 97 million visitors per month. The company also sponsors the iHeartRadio Music Festival featuring some of the biggest Top 40 artists in the nation. Continue reading Clear Channel Emphasizes Digital with iHeartMedia Rebranding

YouTube Stars Hire Agents, Managers in Traditional Media Push

More than 20 talent agencies and management companies are vying to represent some of YouTube’s biggest celebrities with the promise of growing these stars’ online audience and traditional media presence. Agents often negotiate endorsement deals, acting gigs, music deals and book deals. They can also help the young-adult and teenage stars navigate licensing contracts. YouTube stars have started attracting traditional media companies, and now traditional management companies. Continue reading YouTube Stars Hire Agents, Managers in Traditional Media Push

Growth in Digital Video Ad Market, YouTube Maintains Lead

According to eMarketer, Google’s YouTube is projected to take in about $1.13 billion in video-advertising revenue this year, up 39 percent from $810 million in 2013. However, the digital video advertising segment in the U.S. is expanding (YouTube’s 18.9 percent share is down from 21.2 percent last year), and YouTube is not expected to increase its market share significantly over the next three years. YouTube is also somewhat limited in its ad potential due to the amount of user-generated and short content. Continue reading Growth in Digital Video Ad Market, YouTube Maintains Lead

GhostTunes: Cloud-Based Digital Locker Alternative for Music

Country music entertainer Garth Brooks has launched a new online music store called GhostTunes. Brooks is one of the few artists that has rejected iTunes and other electronic commerce methods that rely largely on individual track sales. Through GhostTunes, artists can sell their albums the way they want to at prices similar to those of iTunes. While Brooks made his first digital bundle available for just $29.99, millions of other songs are available, from performers such as Coldplay and Eminem.  Continue reading GhostTunes: Cloud-Based Digital Locker Alternative for Music

Major Media Companies Look to Leverage YouTube Success

YouTube’s growth shows no signs of slowing, particularly for the top YouTubers and the multichannel networks (MCNs). Each month, the top video sharing platform attracts more than 1 billion viewers watching 6 billion hours of video. Other media companies are now trying to get a piece of YouTube’s audience and its projected $3.4 billion net global advertising revenue. DreamWorks Animation, Disney, Warner Bros., and others are making deals worth millions with MCNs. Continue reading Major Media Companies Look to Leverage YouTube Success

Growing Success of E-Sports Draws Attention of Advertisers

Over 70 million people watch e-sports over the Internet or on TV worldwide, estimates SuperData Research. ESL, Major League Gaming and other independent game leagues put on dozens of competitions per year. Game tournaments now sell out arenas in the same way that professional sports do, and top players receive incomes in the millions. Professional gamers are now granted visas, just as professional athletes are. And the success of the gaming industry is attracting advertisers worldwide. Continue reading Growing Success of E-Sports Draws Attention of Advertisers

Rockbot: Universal Music Invests in Social Jukebox Service

Universal Music Group, largest of the major music labels, just closed an investment deal with Rockbot, a virtual jukebox service that provides music to bars, restaurants and other locations. Through Rockbot, businesses can play licensed music while customers use a mobile app to check in and interact with the songs. One perk is the ability for customers to vote on which music will be played. Rockbot expects to use the new funding to expand its reach throughout the U.S. Continue reading Rockbot: Universal Music Invests in Social Jukebox Service

New First: Majority of Digital Media Accessed on Mobile Apps

According to a new study by comScore, U.S. consumers are now spending 52 percent of their time with digital media via mobile apps. Marking a significant shift, we are now spending more time on mobile apps than we are on desktop PCs and mobile Web surfing. The report indicates that mobile usage as a whole now accounts for 60 percent of our time with digital media, while desktop-based consumption accounts for 40 percent. Additionally, one-third of U.S. users download at least one app per month. Continue reading New First: Majority of Digital Media Accessed on Mobile Apps

Piracy: Google Faces One Million Removal Requests Per Day

In a new first, Google claims that it now processes an average of one million pirate link removal requests per day. Copyright holders are reporting more infringing search results and overloading Google with DMCA takedown notices in an effort to combat growing piracy. During the second quarter of this year, “Game of Thrones” episodes were downloaded from P2P networks worldwide nearly 299 million times. Australia, Brazil and the U.S. lead in the number of shows downloaded. Continue reading Piracy: Google Faces One Million Removal Requests Per Day