By
Debra KaufmanJuly 29, 2021
In Q2 2021, Google recorded its highest quarter ever for sales and profits: revenue of $61.88 billion, up 62 percent year-over-year; profit that more than doubled to $18.53 billion; advertising sales of $50.44 billion, a 69 percent surge, and YouTube ad business reaching $7 billion, up 84 percent from a year earlier. The numbers, which exceeded Wall Street expectations, were driven by e-commerce, streaming video and other online business and entertainment activities that surged during the COVID-19 pandemic, driving online advertising. Continue reading Google Reports Its Highest Quarter Ever for Sales and Profits
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Debra KaufmanApril 29, 2021
The pandemic-driven stay-at-home year supercharged Alphabet’s digital ad sales in Q1 to $55.31 billion, 34 percent up from a year earlier. Advertising sales via signature products such as Search, Google Maps and Gmail rose 30 percent to $31.88 billion as brands transitioned ad spending from print, TV and in-store promotions to Google services. Profit also more than doubled and per-share earnings were higher than expected. YouTube earned $6 billion, a 49 percent increase from last year, and total profit soared 162 percent from the previous year to almost $18 billion. Continue reading Google’s Ad Sales Shatter Records as Brands Shift to Digital
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Debra KaufmanMarch 5, 2021
Google revealed plans to stop individualized tracking to serve digital ads. Since it is the largest global purveyor of digital advertising, Google’s move will doubtless have an impact, possibly moving the entire industry away from the practice, which has been criticized by privacy advocates. Rather than build alternative tracking systems, Google is developing new technologies to target ads without collecting individuals’ information. One analyzes browsing habits and allows targeting of “cohorts” rather than individuals. Continue reading Google Roils Digital Advertising Ecosystem with New Policies
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Debra KaufmanFebruary 4, 2021
Due largely to robust online holiday shopping, Google’s parent company Alphabet reached a record-breaking $56.9 billion in revenue for Q4, up from $43.2 billion in the same quarter last year. The numbers represent an ongoing recovery in ad spending, which was hard hit in early 2020. FactSet reports that analysts predicted the company would post $52.7 billion in revenue, including $42.3 billion from advertising. Chief financial officer Ruth Porat said Google Search and YouTube led the positive performance numbers. Continue reading Google Breaks Revenue Records, Boosts Cloud Investments
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Debra KaufmanJanuary 25, 2021
Australia is introducing a law that would make Google, Facebook and possibly other tech companies pay news publishers for their content. In response, Google threatened to remove its search engine from the country, fearing the law would set a dangerous precedent. Australian prime minister Scott Morrison said the country’s lawmakers will not respond to threats. News makes up 12.5 percent of Google searches there. In France, meanwhile, Google inked a deal with that country’s media publishers to negotiate individual license agreements. Continue reading Australia Proposes Google, Facebook Pay for News Content
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Debra KaufmanDecember 23, 2020
Google issued its first formal rejoinder to the Justice Department’s charges that the company has used its position, including deals with other Big Tech companies, to maintain its dominance in online search. Google denies, in a sentence-by-sentence rebuttal, charges of violating antitrust laws or engaging in anticompetitive behavior. Evidence was uncovered that Google and Facebook agreed to “cooperate and assist” one another should they be investigated for working together on online advertising. Continue reading Google Files First Formal Counter to Justice Department Suit
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Debra KaufmanOctober 5, 2020
Google is debuting Google News Showcase and vowed to pay publishers $1+ billion over the next three years to license news content for the new product. Publishers will be able to select images and summaries for story panels, which are teasers for full articles. Clicking on a story panel will bring the user directly to the news publisher’s website to read the entire story. According to sources, Google is in talks with publishers in the U.S. and other countries and has already signed deals with almost 200 publications. Continue reading Google Will Pay News Publishers $1 Billion to License Stories
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Debra KaufmanOctober 2, 2020
Facebook and AI startup Hugging Face open-sourced their new natural language processing model, Retrieval Augmented Generation (RAG), which finds and interprets contextual information on the fly. RAG is now available as a component of the Hugging Face transformer library, integrated with the new Datasets library to offer the indexed knowledge source RAG relies on. According to Facebook, RAG can alter or add to its internal knowledge, letting researchers control the model without needing to retrain it. Continue reading Facebook Makes New Natural Language Model Open Source
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Debra KaufmanJune 22, 2020
Google’s internal incubator Area 120 debuted Keen for web and Android. Keen co-founder CJ Adams stated that the app acts as a curator for topics and is intended to be an alternative to “mindlessly” browsing feeds. A “keen,” which can be about any topic, said Adams, allows the user to collect content and share it with others. In essence, Keen is proposed as a rival to Pinterest and any other social media feed that customizes its content for individual users. Similar to Pinterest, Keen also uses a pinboard-style design. Continue reading Google’s Area 120 Releases Pinterest-Like AI-Enabled ‘Keen’
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Debra KaufmanMay 7, 2020
Google introduced Web Vitals, an initiative providing performance and user-experience metrics aimed at web developers and website owners. Google has described it as “essential to delivering a great user experience on the web.” Web Vitals is just one of the tools that Google has offered over the years to help developers, advertisers and business owners improve the user experience of their websites. All those tools, however, have become an information overload that confuses its target demographic. Continue reading Google Unveils Web Vitals, its Metric Tool for Web Developers
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Debra KaufmanMay 6, 2020
In Q1 2020, YouTube reported $4.04 billion in ad revenue, up 33 percent from 2019. Last year, YouTube earned $15.15 billion in ad revenue, up 36 percent. Its parent company Alphabet — which first broke out numbers for YouTube in Q4 2019 — generated $41.16 billion in revenue, a 13 percent year-over-year growth, with an adjusted net income of $6.84 billion or $9.87 per share. Those figures exceeded analyst expectations for revenue of $40.38 billion, but missed its EPS of $10.33; shares rose 8+ percent in after-hours trading. Continue reading Alphabet and YouTube Ad Revenue Is Impacted by Pandemic
By
Rob ScottApril 23, 2020
Google Search has been offering personalized movie and TV recommendations since last fall. Now it is adding a new Watchlist tab that enables mobile users to easily track and save desired content. In addition, to help Android TV users navigate news and entertainment as we spend more time sheltering at home, Google has introduced three new rows of content from YouTube on the home screen: COVID-19 News, Stay Home #WithMe videos, and ad-supported free movies from YouTube. These new features are among a larger set of announcements made by the company this week. Continue reading Google Aims to Make Life Easier While We’re Stuck at Home
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Debra KaufmanSeptember 20, 2019
Google introduced Key Moments, a feature that enables users to find shortcuts to video highlights. A search for a how-to video, for example, will bring up links that creators have time-stamped. According to Google, the feature will also make video easier to find for people using screen-reading software to navigate the Internet. Key Moments will first appear in English for YouTube videos time-stamped by the creators. It is limited to a small number of creators but those interested can sign up for early access. Continue reading Latest Google Feature Provides Shortcut to Video Highlights
By
Debra KaufmanSeptember 19, 2019
Publishers complain that their news scoops, when posted online, are quickly nabbed and recycled by other publications, leading to a loss in traffic. To stem the flow, Google made changes to its algorithm and its guidelines to favor original reporting. Google vice president of news Richard Gingras said that the company would make it easier for readers to “find the story that started it all.” He later added that the shift also benefited Google Search and Google News in its efforts to “retain the trust of [its] users.”
Continue reading Google Updates Algorithm, Guidelines to Aid Original Stories
By
Rob ScottJune 10, 2019
According to a study by the News Media Alliance, Google earned $4.7 billion last year from the work of news publishers via the company’s search and Google News services (and the estimate is considered conservative since it does not include the value of personal data that Google collects on readers when they click on an article). The estimate is close to the $5.1 billion from digital advertising the entire U.S. news industry generated in 2018. The News Media Alliance is a trade association that represents more than 2,000 newspapers in North America. Its president and CEO David Chavern says journalists deserve a share of the $4.7 billion. Continue reading Study: Google Earned $4.7 Billion From U.S. News in 2018