The Hollywood Professional Association announced that Michelle Munson, co-founder and CEO of IBM company Aspera (IBM and Aspera are both silver sponsors of ETC@USC), will receive the organization’s prestigious Charles S. Swartz Award. “The HPA Awards recognize creative artistry, innovation and engineering excellence in the professional media content industry and the Charles S. Swartz Award honors the recipient’s significant impact across diverse aspects of the industry,” explains the release. This year’s HPA Awards ceremony is slated for November 17 at the Skirball Cultural Center in Los Angeles. Continue reading HPA to Present Charles S. Swartz Award to Michelle Munson

Google announced yesterday that eight-year-old video platform Anvato is joining Google’s cloud division. Anvato’s software “fully automates the encoding, editing, publishing and secure distribution of video content across multiple platforms,” according to the Google Cloud Platform Blog. Anvato’s Media Content Platform, which counts media companies such as NBCUniversal, Fox Sports and Univision among its many customers, is expected to help Google “enable scalable media processing and workflows in the cloud.” Google is looking to compete with Amazon and Microsoft in cloud storage. Its current media clients include Sky News and Spotify. Continue reading Google Ramps Up its Cloud Business with Purchase of Anvato

According to a survey from IBM’s Cloud Video division, 31 percent of respondents indicated that they had canceled a streaming video subscription before, while that figure jumped to 40 percent among those who listed Amazon or Hulu as their primary service. When asked why consumers would cancel their subscription, 27 percent pointed to advertisements, 25 percent cited cost, and 20 percent blamed the amount of available content. These reasons topped tech issues (17 percent), while 73 percent of respondents indicated that buffering or start delays were the most commonly experienced problems. Continue reading Ads Are the Top Reason for Canceling Streaming Video Subs

Amazon unveiled two new Android smartphones for its Prime members, the BLU Products R1 HD and 4th generation Lenovo Moto G. Both phones, dubbed Prime Exclusives, are subsidized by Amazon ads: the R1 HD starts at $50 unlocked, $100 and up without the discount; the Moto G starts at $150 unlocked, $200 and up without the discount. With the discount, the Prime Exclusive phones include Amazon apps, services and ads, the latter appearing on the lock screen. The user has to forego the discount to get rid of the ads. Continue reading Amazon Debuts Budget Phones Loaded with Apps and Widgets

Faster, the 5,600-mile undersea fiber-optic cable that was funded by Google and Asian telecoms, and installed by NEC, is now online. The new cable runs from Oregon to two points in Japan. According to Wired, “It’s the fastest, highest capacity trans-Pacific undersea cable ever built. It can theoretically deliver as much as 60 terabits per second of bandwidth — more than half the total bandwidth available between the U.S West Coast and Asia at the end of 2015.” Google plans to speed communications between its own data centers and offer cloud services from Tokyo. Facebook and Microsoft recently announced plans to construct a 160 terabit trans-Atlantic undersea cable from Virginia to Spain. Continue reading Google, Asian Telecoms Build High-Speed Trans-Pacific Cable

As the latest in its ongoing Digital Town Square series, the Entertainment Technology Center at USC held a symposium on “Rethinking Digital Archiving and Storage” on June 9 at Amazon’s Santa Monica facilities. Approximately 80 people from all the major Hollywood studios, archivists and post production professionals participated in the interactive forum that examined the challenges in current archiving and storage practices, the pressures to change those practices, and emerging solutions. Continue reading ETC Hosts Digital Town Square on Digital Archiving, Storage

Microsoft released .NET Core 1.0, a software development platform for Windows, Linux and Mac OS X operating systems, marking the first time that the company has officially supported the two primary competitors to its own operating system. The source code was originally released in 2014, for testing. Linux vendor Red Hat will support it on its Red Hat Enterprise Linux OS. Because .NET Core is open source, developers will be able to configure it to their needs as well as use it for free to develop their own applications. Continue reading Microsoft Releases Code to Linux and Mac OS for First Time

At the Worldwide Developers Conference on Monday, Apple CEO Tim Cook described how the company’s virtual assistant Siri will become ubiquitous across Apple platforms and capable of sending messages, making phone calls, ordering a Lyft ride and interacting with non-Apple apps and services. Mastering voice services is key to Apple’s success in an arena where Google, Amazon and others have made headway. Apple also plans to vastly improve Messaging, which, with third party apps, will empower it to do much more. Continue reading Apple Envisions a Future Based on Siri, Intelligent Messaging

Microsoft just announced that it plans to acquire professional social network LinkedIn for $26.2 billion ($196 per share) in an all-cash deal expected to close this year. The merger will enable Microsoft to offer services to LinkedIn’s 433 million users. LinkedIn CEO Jeff Weiner is slated to remain head of the LinkedIn unit and join the new parent company’s senior leadership team. Microsoft CEO Satya Nadella said the deal will be “key to our bold ambition to reinvent productivity and business processes” as the tech giant continues its push toward becoming a vital enterprise hub. Continue reading Microsoft Announces Deal to Purchase LinkedIn for $26 Billion

Slack has plans to evolve its workplace app to become the center of the office’s digital environment, connecting a wide variety of third-party business apps, with the ultimate goal of becoming the artificial intelligence-powered portal to the entire workplace. Head of search, learning and intelligence Noah Weiss described those plans for Slack, currently used by three million people every day in the work environment, and added that the company is also evolving its voice capabilities to become more sophisticated. Continue reading Slack Strives to Be Artificial Intelligence-Powered Office Portal

This year’s Augmented World Expo (AWE) in Santa Clara was equal parts augmented and virtual reality. Curtis Hickman of The VOID presented some compelling instances in which physical and psychological misdirection are effective tools for the VR experience. Meta CEO Meron Gribetz demonstrated the sub-millimeter hand tracking accuracy of his company’s AR HMD. Jared Finder provided an update on the core tech components of Google’s Project Tango. Baobab Studios CEO Maureen Fan discussed the importance of image composition and story beats in VR. Highlights from the show floor included the latest ODG AR glasses and waveguide AR displays from Epson and Lumus. Continue reading AWE 2016 Addresses Rapidly Evolving VR and AR Ecosystem

Amazon is testing an as-of-yet unannounced new cloud service that will let businesses run a wider range of artificial intelligence software on its computers, say people close to the situation. This move puts Amazon, which launched Amazon Web Services in a limited offering in this area last year, in closer competition with Google, Microsoft and IBM, which have already launched various cloud services. The new service will help development of pattern recognition, speech transcription and other robust applications. Continue reading Amazon Creating New Cloud Services for Artificial Intelligence

Samsung announced it is partnering with SK Telecom to build a LoRaWAN network to cover all of South Korea, claiming it would be the world’s first nationwide network for the Internet of Things. The IoT network rolls out in Daegu next month and will be available throughout the country by the middle of this year. LoRaWAN (which means “long-range wide-area network”) was already used to build a citywide IoT network in Amsterdam. “LoRaWAN represents an attempt to standardize LPWAN (low-power wide-area networks),” explains TechCrunch, “which are meant to offer a cheaper and more power-efficient alternative to Bluetooth, Wi-Fi, and cellular networks for the Internet of Things.” Continue reading Samsung, SK Telecom to Build First Nationwide Network for IoT

At the London Hotel in West Hollywood, the Entertainment Technology Center @ USC unveiled “The Suitcase,” a 20-minute film that serves as a proof of concept for production in the cloud. “We wanted to examine how we create a common framework for all the different resources you’re dealing with in the IT environment,” said ETC Project Cloud senior project lead Erik Weaver. “This short film was a way to bring those things together — including an end-to-end HDR color workflow and metadata — and test them out.” Continue reading ETC@USC Tests Production in the Cloud with ‘The Suitcase’

Google is building technologies that rely less on physical devices: Google Home and its virtual assistant; Project Jacquard, clothing with computing built into the yarn that responds to gestures and voice commands; and Project Soli, that allows gestures to control computers. Also new is Project Ara, a smartphone design that “surrounds” the user wherever she goes, which chief executive Sundar Pichai calls “ambient computing.” What’s unclear with the new paradigms, however, is how Google will generate revenue. Continue reading Google’s Virtual Products Could Upend Traditional Ad Models