ASC and ARRI Break Ground on Planned Educational Center

The American Society of Cinematographers announced its ASC ARRI Educational Center to be built behind its historic Hollywood clubhouse and slated to open in 2019, ASC’s centennial as an organization devoted to educating the next generation of cinematographers. ASC president Kees van Oostrum and ARRI Inc. president/chief executive Glenn Kennel symbolically broke ground at the site yesterday, which will house the print/digital publications staff and serve as a hub for its educational activities. Continue reading ASC and ARRI Break Ground on Planned Educational Center

The Reel Thing: Academy Debuts Digital Source Master Specs

At The Reel Thing conference in Hollywood, the Academy’s Science and Technology Council managing director Andy Maltz and Dr. Wolfgang Ruppel at Germany’s RheinMain University of Applied Sciences introduced the specifications of the Academy Digital Source Master, built on a suite of SMPTE standards. Maltz described the background that led to the Digital Source Master. “The Digital Dilemma published in 2007, identified open source software and digital file format standardization as key components to the solution,” he said. Continue reading The Reel Thing: Academy Debuts Digital Source Master Specs

The Reel Thing: Prime Focus and HBO Test 10K Scans of Film

At The Reel Thing, an annual conference at the Academy’s Linwood Dunn Theater in Hollywood on “current thinking and most advanced practical examples of progress in the field of preservation, restoration and media conservation,” Prime Focus Technologies executive director of cloud media services Anthony Matt and HBO director of remastering and alternate versions Laurel Warbrick described the results of their testing of 10K scans vs. 4K scans of 35mm film. Fittingly, they titled their presentation “The Burden of 10K Dreams.” Continue reading The Reel Thing: Prime Focus and HBO Test 10K Scans of Film

The Reel Thing: Machine Learning Powers Restoration Engine

During last week’s The Reel Thing at the Academy’s Linwood Dunn Theater in Hollywood, Video Gorillas managing director/chief executive Jason Brahms, formerly a Sony Cloud Media Services executive, and chief technology officer Alex Zhukov described the Bigfoot “Frame Compare” solution that leverages machine learning to speed up preservation, asset management, and mastering workflows. The engine, whose development dates back to 2007, relies on a proprietary, patented technology, frequency domain descriptor (FDD). Continue reading The Reel Thing: Machine Learning Powers Restoration Engine

Video Equipment Rentals Plans to Acquire Cameron Pace Group

Journalist and ETCentric contributor Adrian Pennington forwarded us news that Los Angeles-based Video Equipment Rentals (VER) will purchase 3D film and television leader CAMERON PACE Group (CPG). Led by James Cameron and Vince Pace, CPG is an innovator in 3D technologies and production services, including the FUSION 3D workflow system. VER, with headquarters in Glendale, California, has dozens of locations across the United States, Canada and Europe. Continue reading Video Equipment Rentals Plans to Acquire Cameron Pace Group

Update: Ellen and Samsung Stir Up Oscars with Tweeted Selfie

Ellen DeGeneres helped the Oscars take over Twitter on Sunday night, with her selfie taken with several Hollywood celebrities. Overall, there was a 75 percent jump in tweets related to the Oscars since last year. Although Samsung sponsored the Oscars, and spent an estimated $20 million on ads, the company may have gained its largest promotional value from DeGeneres’ pre-planned selfie with Brad Pitt, Meryl Streep, Kevin Spacey, Jennifer Lawrence and others. Continue reading Update: Ellen and Samsung Stir Up Oscars with Tweeted Selfie

Early Oscar Numbers Look Strong, Ellen Breaks Twitter Record

While total viewer numbers will not be available from Nielsen until later today, last night’s telecast of the 86th Academy Awards from the Dolby Theatre in Hollywood scored impressive numbers in the major markets, up 7 percent from last year. In addition, host Ellen DeGeneres set a new social media record by taking a celebrity-filled selfie during the broadcast that has been retweeted more times than any photo in Twitter history, besting President Obama’s tweet after he won the 2012 presidential election. Continue reading Early Oscar Numbers Look Strong, Ellen Breaks Twitter Record

ABC to Live-Stream Academy Awards via Web and Mobile Apps

ABC plans to live-stream Sunday’s Oscars telecast in eight markets via online and Watch ABC apps for customers of participating pay TV partners including AT&T U-verse, Cablevision, Charter Communications, Comcast, Cox Communications, Google Fiber, Midcontinent Communications and Verizon FiOS. ABC also announced it has retired its standalone Oscars app; red carpet and backstage action will be folded into Watch ABC, available to Oscar fans for free. Continue reading ABC to Live-Stream Academy Awards via Web and Mobile Apps

Disney Returns to 1928 for Animated Short Featuring Mickey

Fresh from last year’s win for “Paperman,” Disney is nominated for an Academy Award in the Animated Short Film category. Animators for “Get A Horse!,” which is partly done in a 1920s style, drew inspiration from early Disney holiday cards. The animation blends computer-generated imagery with traditional hand-drawn work, and the story involves Mickey Mouse on a mission to save Minnie Mouse from her lascivious kidnapper Peg-Leg Pete. A win for Disney would mark a first for an animated short starring Mickey.

Continue reading Disney Returns to 1928 for Animated Short Featuring Mickey

Actress Generates Pre-Oscar Buzz Using Twitter and Instagram

Kenyan actress Lupita Nyong’o, currently generating buzz for her performance in “12 Years a Slave,” is the only actress who is campaigning for an Oscar through social media engagement this year. Nyong’o has gained a significant number of followers on Twitter and photo-sharing site Instagram. She has been actively linking photos of herself in magazines and retweeting mentions of her appearances on both sites, which has helped her gain publicity during the ramp-up to this weekend’s Academy Awards.  Continue reading Actress Generates Pre-Oscar Buzz Using Twitter and Instagram

VFX Industry Plans Oscar Demonstration to Protest Offshoring

PandoDaily and TheWrap are among those reporting that visual effects industry workers are planning a demonstration outside the Dolby Theatre in Hollywood during Sunday’s Academy Awards to protest ongoing efforts to send post-production work overseas. The group believes that offshoring has led to a slow collapse of the VFX industry in the U.S. While there was little the effects industry could do about this in the past, it may now be armed with a new weapon based on the MPAA’s attempts to combat Internet piracy. Continue reading VFX Industry Plans Oscar Demonstration to Protest Offshoring

ATAS Names Yahoo Official Digital Partner for Emmy Awards

The Academy of Television Arts & Sciences has announced that Yahoo! will serve as its official digital partner for streaming live from the red carpet and behind-the-scenes during the Primetime Emmy Awards. This marks the first digital partner for the Academy outside of the broadcast networks. When the Emmy’s air on CBS on September 22, Yahoo! will deliver live streaming action from the red carpet, head backstage during the program, and offer exclusive content following the broadcast. Continue reading ATAS Names Yahoo Official Digital Partner for Emmy Awards