Anita Elberse will discuss her first book, “Blockbusters” at USC on Thursday, October 24th at 7:30 pm. The presentation and book-signing reception will take place at Newman Recital Hall. Elberse’s research reveals why executives often spend outrageous amounts of money in search of the next blockbuster, why superstars are paid unimaginable sums, and how digital technologies are transforming the entertainment landscape. Additional details and registration are available online. ETC members/guests should choose the “Partner MBA ticket” when checking out, which is the same price that HBS Alumni members receive.

The Dyle mobile digital TV venture announced that its service is now positioned to reach a wider range of smartphones and tablets following the debut of the new “mobiletv” receiver from Audiovox, developed by Siano. When paired with the Dyle app, the new receiver captures Dyle TV signals and sends them to iOS and Android mobile devices using an integrated Wi-Fi radio. Earlier Dyle-compatible receivers could only plug into iPads and iPhones via 30-pin hardline interfaces. Continue reading New Audiovox Receiver Cuts the Hardline for Dyle Mobile TV

Amazon launched a new service this week that helps streamline transactions between online merchants and customers. “Login and Pay with Amazon” allows online businesses to implement a login/pay system using existing Amazon accounts so that customers can easily go from browsing to buying using their Amazon account information. Not to be outdone, PayPal announced an upgrade to its mobile app called Payment Code that interacts with existing barcode scanners and PIN pads. Continue reading Login and Pay with Amazon: Potential Competition for PayPal?

Marketers are increasingly looking to smartphones and tablets to reach consumers, as spending on mobile advertising more than doubled during the first half of this year. According to new estimates from the Interactive Advertising Bureau, mobile-ad spending in the U.S. totaled $3 billion in the first half of 2013, up from $1.2 billion the previous year. In related news, research firm IHS projects that the number of Internet-connected video devices will pass 8 billion by 2017, a figure that should also be of interest to advertisers. Continue reading Mobile-Ad Spending More Than Doubles in First Half of 2013

Verizon is planning to roll out a public beta of its Verizon Cloud “Infrastructure as a Service” platform and cloud-based object storage in the fourth quarter of this year. Verizon Cloud, which includes two primary components — Verizon Cloud Compute (the IaaS platform) and Verizon Cloud Storage (an object-based service) — will target enterprises, mid-size companies and development shops. The launch will initially involve a few hundred new users per month. Continue reading Verizon to Launch Public Beta of Cloud Platform This Year

Kantar Media announced its plans to launch a TV audience measurement service based on data it will collect from more than one million set-top boxes. The syndicated Kantar Media Audience Advisor service, which will compete with industry leader Nielsen and other data firms such as Rentrak, intends to provide insights into viewer behavior, including program engagement and commercial ratings. Initial clients will include GroupM and Saatchi & Saatchi. Continue reading Kantar Media to Measure TV Audiences from Set-Top Boxes

Representative Melvin Watt (D – North Carolina) introduced the Free Market Royalty Act this week, which would allow record companies and artists to collect royalties when their songs are played on the radio. The bill would change licensing for broadcast radio and online services, and stations like Pandora would have to negotiate with rights holders. This bill has transformational potential, for while songwriters and music publishers receive compensation on the radio, the artists themselves do not. Continue reading Democratic Congressman Proposes Free Market Royalty Act

Facebook announced a new ad service this week that addresses the problem of neglected mobile apps. The service enables companies and developers to distribute targeted ads that remind consumers to open apps on smartphones that have been downloaded, but are rarely used. Facebook hopes to generate new revenue by targeting mobile app neglect. The company has already built a business to help companies get their apps discovered and downloaded; its app discovery ads have 145 million downloads. Continue reading Facebook Targets Neglected Mobile Apps with New Ad Service

Since last year’s official launch of the re-imagined Myspace in June, its new owners — Tim Vanderhook, Chris Vanderhook, and Justin Timberlake —  have launched iPhone and Android apps while introducing a slew of musical artists to the service. This week, Myspace announced it now has 36 million users, dominated largely by musicians, millennials and artists including photographers and designers. Through Myspace, many are finding a home for music and art discovery and streaming. Continue reading Myspace Draws 36 Million Millennials, Musicians and Artists

Japan has vending machines for a wide array of products — from batteries, beverages and magazines to fresh fruit and vegetables. Google joined the fray this week with the trial introduction of Google Play game-dispensing vending machines. Three different machines will each sell a collection of 18 free-to-play and paid-for titles. Consumers with an NFC-enabled smartphone running Android 4.0 can stop in front of the Parco department store in Tokyo’s Shibuya district to access the games. Continue reading Google Introduces Tokyo to Android Game Vending Machines

A new report from the Pew Internet & American Life Project, based on interviews conducted by Princeton Survey Research Associates, indicates that 15 percent of American adults ages 18 and older say they are not using the Internet or email. Survey participants cite issues related to relevance, problems with ease-of-use, security, expense and availability as primary reasons. Additionally, another 9 percent of U.S. adults note that they use the Internet, but not while they are at home. Continue reading 15 Percent of American Adults Not Using the Internet or Email

Target launched its online video store to the public yesterday, designed to provide parents with family-friendly options for their children. The Target Ticket online storefront goes beyond the standard age-based ratings of other electronic sell-through services by enabling parents to create subaccounts for their children based on various criteria. Target Ticket currently has 30,000 movies and TV shows (for viewers of all ages) available to purchase or rent, download or stream. Continue reading Target Ticket: Online Video Service with the Family in Mind

Wang Jianlin, chairman of Dalian Wanda Group and one of China’s wealthiest investors, announced his plans to build Qingdao Oriental Movie Metropolis. The project, estimated to cost from $4.9 billion to $8.2 billion, would include film studios, resort hotels, an indoor amusement park, movie theaters and a hospital. The metropolis is a sign of China’s efforts to become a world leader in the filmmaking industry. Last year, Dalian Wanda acquired AMC Entertainment for $2.6 billion. Continue reading Chinese Investor Envisions Movie Themed Real Estate Project

It may seem an unlikely source for managing home automation or the next step forward for the Internet of Things, but Staples will launch its $100 Staples Connect hub in November. The Internet-connected hub by Linksys centralizes control of smart home appliances and other devices with the help of a single controller app. Staples hopes its approach will help curb the need for multiple proprietary apps that are common with smart home devices currently on the market. Continue reading Staples Connect Offers Universal Hub to Connect Your Home

Lucasfilm is developing real-time motion capture technology used in video game development that it believes it can combine with film production. In the long term, these combined technologies could eliminate the need for much of the post-production process as most of the work can be done in real-time. In addition, the potential exchange of elements in video games and films will allow viewers to tailor their movies while they watch. Continue reading Lucasfilm Combines Video Game Making and Film Production