While banks, merchants and technology companies have bet billions of dollars on mobile payment technology, it’s not likely they’ll see any return for years to come.
“Mobile payments and purchasing at the physical point of sale have experienced little adoption in the U.S. marketplace despite abounding innovation in mobile and payments technologies,” according to a report from Javelin Strategy & Research.
As more people get smartphones, mobile payments in general and NFC (near field communication) specifically will have more room to grow.
That same report from Javelin Strategy & Research estimates that by 2016, 72 percent will own a smartphone, up from the current 51 percent.
“We think NFC is a great user experience and today provides the broadest reach in terms of merchant coverage compared to other technologies,” says Robin Dua, head of product management for Google Wallet.
Many had hoped that the recently released Apple iPhone 5 would come equipped with the NFC-enabled chip in order to push the process along. But the phone does not include an NFC chip.
“Equipping the most popular phone with NFC would have a been huge education moment for consumers and a big validation for NFC,” notes Thomas McCrohan, an analyst at Janney Montgomery Scott.
YouTube wants to launch a new mobile music service that enables users to easily discover music via multiple categories, according to a new LinkedIn job posting.
The Google-owned video platform wants to create “new systems from the ground up that will generate millions of new music videos and surface YouTube’s music video catalog by artist, discography, and genre to users on mobile devices for the first time,” suggests the job posting for technical program manager.
YouTube has had some difficulty in the mobile space because not all of its content was available on its app.
“Previously, publishers were able to opt out of displaying their videos on mobile devices,” GigaOM explains. “Now, publishers can only block their videos from being displayed without ads — which means that a lot more monetized clips, including numerous music videos, are available on mobile devices.”
The site created its own iOS app after Apple’s YouTube app was removed in iOS6. The company must also compete with Vevo apps that separately run their own videos and advertising, even though Vevo is a YouTube content partner.
According to consumer-tracking service NPD, television sets are now the most popular way to watch streaming video from the Internet.
“NPD says 45 percent of consumers report that TV is now their primary Web video screen, up from 33 percent last year,” reports AllThingsD. “It basically swapped places with the PC, which used to account for 48 percent of viewing but now represents 31 percent.”
At this point, NPD figures that only about 10 percent of homes have an Internet-enabled TV, but consumers are often streaming programming through devices such as their Blu-ray player, Apple TV and Xbox 360.
NPD’s general screen breakdown by device: TV — 45 percent, laptop PC — 17 percent, desktop PC — 14 percent, tablet — 1 percent, netbook — 1 percent.
Also according to the NPD report, Netflix is the most popular streaming service, with 40 percent of connected TV watchers using that service.
European startup Brainient looks to “boost brand engagement and recognition” through interactive elements within online advertisements.
The company, which has enabled advertisers to tailor the same video campaign for computers, smartphones and tablets, is now taking interactive to a whole new level via the gesture-based Kinect controller for Microsoft’s Xbox.
Brainient CEO Emi Gal says now is the time for connected TVs. “Even though the Kinect technology has been with us for a while there wasn’t enough consumption on connected TVs in terms of video — and finally now we’re getting to the point where people are consuming video across smartphones, across online and across connected TVs more and more,” he tells TechCrunch.
Brainient has launched its first Kinect-enabled ad, which it is using as a showcase and a case study for the new ad technique. The ad is for the upcoming film “The Hobbit,” and it incorporates photo galleries and cast biographies, accessible with the swipe of your hand.
“By adding interactive elements to connected TV ads Brainient will be able to offer advertisers the ability to track brand engagement and recognition on the largest screen most consumers own — and the one they tend to ogle for longest,” TechCrunch writes.
Data transmission just got a whole lot faster. The record for capacity on conventional optical fiber has been defeated 10 times over.
Four organizations teamed up to test a new technology that enables 1 petabit — 1,000 terabits or the equivalent of 5,000 HDTV two-hour long videos — to be transmitted each second over a 52.4 km length of 12-core optical fiber.
The Nippon Telegraph and Telephone Corporation (NTT) along with Fujikura Ltd, Hokkaido University and the Technical University of Denmark (DTU) demonstrated this new ultra-large capacity transmission.
The breakthrough could have a dramatic effect on broadband services, an area increasingly stressed by expanded smartphone traffic.
“Efforts to increase the capacity of optical networks to accommodate surging traffic demand have largely focused on driving down infrastructure costs by using more efficient optical communications equipment to support more widespread deployment of broadband services without changing the structure of optical fiber itself,” NTT’s press release states.
“With further cooperation and development of these technologies that exploit the freedom of optical fiber spatial structures, optical amplification, and spectrally-efficient transmission technologies, this will open the way to even longer distance transmission and very large capacity optical networks that support the continued rollout of broadband services in the years ahead,” suggests the release.
Free Internet advocates and privacy protectors hail Do Not Track, while advertisers claim it will destroy the Internet as all content is supposedly funded through tracking-based ads.
“But according to the Interactive Advertising Bureau (IAB), the online advertising industry had revenue of $31.7 billion in 2011, and only about 15 percent of that, $4.9 billion, came from online behavioral advertising (OBA), ads that target consumers through personal information-powered tracking techniques and that are causing the privacy controversy,” writes attorney and privacy advocate Sarah A. Downey for TechCrunch.
Do Not Track is even less influential when you consider not all Internet users enable the tool; websites have no obligation to respond to a Do Not Track signal and most ignore it; Do Not Track doesn’t mean advertisers aren’t collecting and selling your data — they’re just not targeting you with ads; and finally, 80 percent of the money advertising makes from targeted advertising goes to improving targeted ads, NOT to content providers.
As the ad revenue increased 530 percent since 2002, people have become increasingly concerned about tracking, with 68 percent saying they’re not okay with tracking-based targeted ads and another 71 percent saying they’re very concerned about their information being sold or shared without their permission.
“We repeatedly hear that users want to understand what data is being collected, by whom, and how these companies might ultimately use it,” explains Downey. “These questions are the real unknowns that consumers care about and that advertising companies can’t answer. What is all this data they’re collecting, and where is it all going?”
Downey suggests that most advertising “doesn’t pose any privacy threat because it’s contextual, meaning it’s based on where the ad is placed, not on who sees the ad,” and recommends starting a dialogue on the issue.
New technology called WebRTC — also known as RTCWEB (Real Time Communication on the Web) — “is poised to send a virtual tsunami through the mobile communications industry, likely changing the landscape for a good long time,” writes Erik Lagerway for GigaOM.
The premise behind WebRTC is to put voice and video services technology inside browsers and devices so that “when a developer wants to enable voice or video calling, they can use the code that is already there,” explains Lagerway. “The only way to do that on a mobile device today is with a stand alone app, which is not easy.”
Lagerway, who co-founded Hookflash and calls himself a “serial Voice-over-IP entrepreneur,” has worked with teams that have developed voice and video apps.
He believes that “WebRTC could take a great deal of heavy lifting out of the equation for developers and end up becoming the common denominator in the new mobile network.”
“The WebRTC open standards project has been in progress for more than a year now, and there are plenty of early demos of WebRTC already,” he writes.
“I think we will likely see some production deployments of WebRTC in the next six to nine months, when Firefox and Chrome for Android support it in a production version of their browsers. And Google seems primed to deploy it to their large user base on Hangouts.”
Kevin C. Tofel, writing for GigaOM, highlights several themes that emerged during the recent Mobilize 2012 event.
“Don’t count out HTML5 just yet,” he writes. Although going with HTML5 didn’t work out for Facebook, it could still have an impact.
“The ‘point of sale’ is now everywhere.” Tofel notes near-field communication (NFC) payment methods and successful companies like Square, which touts mobile payments made by 35 million unique American users.
“Video is becoming a primary mobile activity.” Tofel writes that “the granddaddy of all video sites, Google’s YouTube, is now delivering 25 percent of its content to mobile devices and the figure is likely to rise in tandem with mobile broadband subscriptions.”
“Connected homes will only appeal if the solutions are simple and add value.” Improvements are likely to be made, enabling easier, more centralized home connections.
“Developers needs to consider the broadband their software needs.” Of this, he writes: “Third party apps that eat through gobs of mobile broadband could be passed over for similar apps that use less data.”
Barnes & Noble announced its plans to launch a new video service in the U.S. this fall for Nook tablets (followed by a holiday release in the UK).
Nook Video will be a streaming and download service that offers film and TV content from HBO, Disney, Sony, Starz, Viacom and Warner Bros. Other top studios will reportedly be joining soon.
Barnes & Noble is also developing free apps that will allow users to access the service on other tablets, smartphones and connected TVs.
Content downloaded from the Nook Store will be stored in a cloud-based digital locker, allowing users to stop and resume viewing from any supported device.
“Nook Video will also integrate a customer’s compatible physical DVD and Blu-ray Disc purchases and digital video collection across their devices through UltraViolet,” explains the press release.
“Customers will soon be able to easily link their UltraViolet accounts to the Nook Cloud allowing them to view their previously and newly purchased UltraViolet-enabled movies and TV shows across Nook devices and Nook Video apps, as well as through third party applications,” adds the release.
Approximately 90 U.S. television stations are already transmitting Mobile DTV signals.
The Open Mobile Video Coalition held a press conference on Capitol Hill announcing that local Mobile DTV will roll out by 130 stations in 50 markets during the next few months.
Speakers at the event included several politicians; Derek McGinty of WUSA-TV in Washington; Lynn Claudy, senior VP of technology for NAB and Eric Moreno, senior VP of corporate development with Fox Networks.
“Among Moreno’s points of discussion was the advent of the new Samsung Galaxy S Lightway 4G handset, the first smartphone to come with a preloaded Dyle TV app,” reports TVTechnology.
“It is available in 12 markets where TV stations are now transmitting Dyle-branded signals, that costs north of $400; as well as what are known as ‘dongles,’ which the industry will rely on to further boost the use of the technology.” The small plug-in antennas from Belkin and Elgato will run about $100.
It will cost approximately $125,000 for stations to set up for Mobile DTV transmissions.
“There are 64 million iPhones and iPads in use in the U.S.,” Moreno explained. “If you reach 1 percent penetration, you’ve got yourself a business.”
“This is the culmination of a number of years of work from disparate sectors of the television industry,” added Claudy, “that marks the start of a new broadcast service. Now we have to convince the entirety of the industry to use it and the market to adopt it.”
Shazam announced it is expanding its second-screen service in the U.S. to support nearly all channels with a new focus on Facebook and Twitter integration. The company also announced that it has exceeded a quarter of a billion users globally.
“In addition to expanding Shazam for TV, Shazam is also enhancing its social features for iPhone, iPod touch, iPad and Android devices,” notes the press release. “When Shazamers activate the Shazam Friends feature in the app, they can see what their Facebook friends are tagging, and now they will be able to make comments about their friends’ tags in the app.”
“With the activation, people’s tags will appear on their Facebook profile in their timeline, enabling people to discuss with their friends in Facebook what they are watching or listening to,” explains the release.
As a second-screen tool, Shazam users can access information related to featured music, cast members, related trivia, celebrity buzz and more. It can be also be used during sports broadcasts to access scores, stats and schedules.
“According to industry studies, 86 percent of smartphone owners use their mobile device while watching TV and, with our expansion into television, we’ve seen a surge of activity due to recent Shazam-enabled events such as the NBC Olympic broadcast, where more than one million people tagged the closing ceremony,” explains Shazam CEO Andrew Fisher.
“We think that broadening our television service and offering more comprehensive social features will continue to drive activity and engagement,” he adds.
The Wi-Fi Alliance has introduced a new specification for wireless multimedia streaming called Miracast that allows devices to transmit content without a wireless router.
Miracast uses the Alliance’s Wi-Fi Direct standard for enabling peer-to-peer ad-hoc wireless connections. This allows devices to communicate directly without access to Wi-Fi or much, if any configuration.
“Speed-wise, Miracast is based on 802.11, so connections will be limited to the slowest device in the network,” ExtremeTech reports. “Good news for content owners too: Miracast has built in content protection, using wireless versions of the same security measures used in HDMI and DisplayPort.”
Intel and Apple already have their own technology — Wireless Display (WiDi) and Airplay — for wireless multimedia streaming.
“Miracast may have the advantage here where others have failed: it is not a proprietary solution unlike AirPlay, and that it seems to be targeted towards portable devices as it is far more power efficient — one of WiDi’s biggest downfalls,” the article suggests.
Intel has already updated its WiDi pages to include support for Miracast, which “likely indicates that the industry is ready to settle on a single specification,” notes the article.
Many consumer products are already compatible with the standard. By 2016, an estimated 1.5+ billion devices will be Miracast-enabled, according to an iSuppli analyst.
“Can a media platform really survive without flooding its audience with advertising?” asks The Atlantic.
Vimeo has long attempted to take this route, even while its competition at Facebook and YouTube have relied heavily on advertising.
But Vimeo has marketed itself differently. “With its clean interface and cuddly community vibe, Vimeo has carved out a niche as the videomaker’s video platform,” explains the article.
On Thursday, the video sharing site announced two new tools that will further enhance its ad-less business model. The tools will allow videomakers to generate their own revenue.
Videomakers can utilize the new “tip jar” and keep 85 percent of profits earned. “The second and more exciting feature is a ‘pay-to-view’ setup, which will allow users to charge viewers for access to content, customizing the parameters to suit their needs,” details The Atlantic.
Vimeo will roll out its pay-to-view this fall, with a full launch in early 2013.
“It goes back to the core of Vimeo as a platform,” says Vimeo CEO Kerry Trainor of the new tools. “Vimeo has been quite successful in terms of distinguishing itself as the quality platform for creative people. Enabling those people to start to build businesses and generate revenue around their work really feels like the next logical step.”
The Associated Press Video Hub is now out of beta, offering 24/7 news videos. Content is curated from the Internet and supplemented by the AP’s archives.
AP is hoping the service will help recruit publishing clients. The UK’s Daily Telegraph has signed on with a significant investment in production equipment.
“TMG’s existing three-camera studio will now be able to stream directly to the Web as a story breaks,” reports TheNextWeb. “Used in conjunction with a series of new content deals, this will give the Telegraph’s digital subscribers access to key live events as they unfold.”
In 2003, AP became one of the first to launch a live news service. “Today, around 200 broadcasters use it as a live video source, tapping AP’s coverage to bring news and analysis to their own viewers,” notes the post.
“AP Video Hub is already proving itself as an indispensable tool for online news providers,” says Sue Brooks, AP director of video transformation. “The addition of live content will enable our customers to create even richer storytelling experiences for their customers.”
“Looking to the future, all computing will become wireless computing, with an ever-increasing demand for faster wireless communication,” Intel CTO Justin Rattner said in a statement.
To address this trend, Intel has worked to develop WiGig, a multi-gigabit wireless docking technology that provides speeds of up to 7Gbps, ten times as fast as current Wi-Fi networks.
Intel demonstrated the technology at its annual Intel Developers Forum, claiming “WiGig is on track to becoming the most important next-generation multi-gigabit wireless technology,” Computerworld reports.
WiGig is based on the IEEE 802.11n standard and “operates in the unlicensed 60GHz frequency band, which has more spectrum available than the 2.4GHz and 5GHz bands used by existing Wi-Fi products,” the article explains. “This allows wider channels that support faster transmission speeds.”
The specification also supports Wi-Fi over 60GHz and a wide range of applications. It enables wireless connectivity using HDMI and display extensions, which could allow laptops to connect to TVs to stream video.
“The technology is nearly ready, and with chips from multiple WiGig member companies already in production and certification ready for mid-2013, I would expect a real explosion in the number of WiGig devices coming to market soon,” said Ali Sadri, chairman of the WiGig Alliance.
