Intel hopes to reverse the trend of declining PC sales with the release of its new line of computer chips. Based on a design called Skylake, the chips are the sixth generation of the company’s Core processor line and feature more performance and less power consumption, as well as fewer wires and a host of new technologies including facial recognition. Intel hopes that the new chips, together with Microsoft’s just-released Windows 10 operating system, will encourage consumers to replace 500 million PCs older than four years. Continue reading Intel Aims to Reinvigorate PC Sales with New Skylake Chips

Inside sources report that Apple is on the verge of releasing its 4th generation Apple TV in October for a price likely to be under $200. The new Apple TV will feature an A8 chip in a dual-core configuration for an updated interface and improved navigation. More importantly, it will include a native software developer kit, ensuring that a wide variety of apps will continue to be developed and released. Also featured are a new motion sensitive remote control, Siri support and an as-of-yet unknown quantity of TV content. Continue reading Apple TV 4 to Debut in October, Could Be a Game Changer

The Secure Content Storage Association (SCSA) has released the licensing spec for its Vidity technology. According to The Hollywood Reporter, proponents view Vidity as an “important next step toward a 4K Ultra HD transition by offering consumers a ‘flexible’ way to store, copy, play and share downloaded digital content across multiple enabled devices.” Vidity, which SCSA says is complementary to streaming platforms such as UltraViolet, is backed by 20th Century Fox, Comcast, Intel, LG, Samsung, SanDisk, Warner Bros. Home Entertainment and Western Digital. It supports 4K Ultra HD and high dynamic range.

Hulu will try its hand at programmatic advertising with a private ad exchange that should make buying ads more similar to the experience on Facebook or Twitter. The new automatic ad buying service will rely on Facebook video ad exchange LiveRail, but won’t leave the company’s traditional salespeople out of the equation. To make ads more valuable, Hulu will combine its own data with that of the advertiser to more narrowly target relevant viewers. Show-specific sponsorships won’t initially be offered. Continue reading Hulu Pursues Programmatic Advertising, Powered by LiveRail

Facebook has added video to its newly released photo-sharing app Moments, enabling users to automatically create, customize and then share a music video created from mobile photos. This is the first update the app received since its June debut. With over 4 billion daily video views, video is becoming an important and fast-growing category on Facebook. By adding video to Moments, the social network competes with services like Flipagram, or Google Photos’ automatically created animations. Continue reading Facebook Updates its Moments Photo-Sharing App with Video

The Third U.S. Circuit Court of Appeals ruled that the Federal Trade Commission can advance its lawsuit against Wyndham Worldwide, which the FTC holds partially culpable for theft of online data three times between 2008 and 2010, for a total of over 619,000 credit- and debit-card numbers. Since Congress has yet to pass sweeping legislation on data security, the FTC has stepped in, so far instigating 50 additional data-security cases based on its mandate to act against unfair and deceptive business practices. Continue reading FTC Has Authority Over Corporate Hacks, says Appeals Court

Several high-profile technology companies, most notably Hewlett-Packard, have been hard at work trying to reinvent the hard drive. But it looks like Intel will be first to market with its new Optane drives. Although a current prototype of Intel’s Optane drives only functions seven times the speed of a top-end flash disk drive, it could be much faster by the time it is released in 2016. And the potential is great: Optane drives are said to operate as much as 1,000 times faster than today’s memory technology. Continue reading Intel to Bring Superfast Optane Hard Drives to Market in 2016

While new immersive technologies are expected to significantly impact a variety of industries, retail could face the largest immediate transformation. Virtual and augmented reality headsets at the retail level could become the norm in as little as three years, suggests data from CCS Insight. According to Advertising Age, “Brands are in the early stages of using virtual reality to create fully immersive, contextual experiences that reach beyond existing physical and digital channels to create a very new, and very real, type of shopping experience: v-commerce.” The article offers the following strategic recommendations: Start playing and testing, focus on mobile-enabled VR, and integrate technology.

For those who want a more social TV viewing experience, Showgoers is a new and interesting solution. The Chrome extension enables far-flung friends to watch the same movie or TV show featured on Netflix and play, pause or seek specific segments, simultaneously. Not surprisingly, the idea was born out of a long-distance relationship; the developer created Showgoers to create another experience that the couple could share. Although Showgoers can’t get around geographical blocking, it is simple to set up — and free. Continue reading Showgoers: Chrome Plugin Powers Shared Viewing for Netflix

At SIGGRAPH 2015, Autodesk executives David Morin and Ben Guthrie described virtual production, its relationship with virtual reality and some newly released tools from their company to aid in the process. Virtual production began with Peter Jackson’s “Lord of the Rings,” got a bump of recognition with “Avatar,” and has been used on many films since. According to Morin and Guthrie, the process, which lets filmmakers create virtual worlds in-camera and composite CG and live action on set, is achieving momentum. Continue reading SIGGRAPH 2015: Virtual Production, Cousin of Virtual Reality

Search and apps may dominate today’s landscape for mobile devices, but two different trends are already vying to dominate the future of smartphones and the Internet. One group, led by Apple and Google, sees a future in which artificial intelligence or a virtual assistant — think Siri and Google Now — integrate apps, websites and any other online “silos.” The other group plans to leverage messaging apps to incorporate as many functions as possible. China’s WeChat dominates here, but Facebook and Snapchat also fall into this group. Continue reading The Mobile Future: Operating Systems Versus Messaging Apps

Linux production environments can now leverage Nvidia’s recently introduced GRID technology to power VMware’s Horizon 6 for Linux and provide visual effects and animation artists anywhere, on any device, with virtual Linux workstations running their familiar high-end applications. Nvidia’s VP of Enterprise Marketing Greg Estes showed a virtual workstation running simulations in Maya on the SIGGRAPH floor in Los Angeles with the application, processors and Nvidia’s GRID and CUDA technologies installed in a data center hundreds of miles away in Northern California. Continue reading Linux to Go: Nvidia GRID Delivers Virtualization, Performance

Google has unveiled its new Chrome operating system designed for business customers, which includes changes aimed at allowing companies to operate many of their legacy software applications. Dell has announced new Chromebooks and management software designed to work with the new operating system. After years of pushing cloud-based systems for improved security and management, Google has learned that many companies require custom upgrades or rely on virtualized systems to address the multitude of applications that cannot easily move to the cloud. Continue reading Google Launches New Chrome OS for its Business Customers

Beneath the aura of excitement generated this year at SIGGRAPH 2015 by the prevalence of virtual reality, a number of panels drilled into the nuts and bolts of creating VR experiences, including managing the workflow and assets. From a Birds of a Feather interest group discussion to panels of senior artists from the major studios and visual effects companies, almost everyone agreed that VR represents creativity on the edge. SIGGRAPH offered a 360 degree look at the issues and lessons learned thus far. Continue reading SIGGRAPH 2015: Talking About VR, 360 Degrees of Experience

The Federal Communications Commission reports that the auction of 600 MHz broadcast TV spectrum in 2016 should cost about $226 million in administrative costs. The FCC finally released the rules relevant to the auction, after it postponed its vote on them in July. The auction will have two parts: first, the reverse auction, which enables broadcasters to accept opening bids if they want, and second, the forward auction in which wireless companies bid on TV spectrum that broadcasters release in the first auction. Continue reading FCC Says TV Spectrum Incentive Auction to Cost $226 Million