Reset the Net: Campaign Opposes Mass Internet Surveillance

More than twenty tech companies and civil liberties groups have started a coalition to fight the National Security Agency’s mass Internet surveillance programs. On June 5, these groups will participate in a “Reset the Net” day of action by posting the campaign’s splash screen on websites and mobile apps. The coalition is distributing free privacy protection software tools to users and calling on developers to add NSA resistant features to sites and apps. Continue reading Reset the Net: Campaign Opposes Mass Internet Surveillance

Study Measures Influence of New Technology on In-Store Sales

Deloitte’s recent study, “The New Digital Divide: Retailers, Shoppers, and the Digital Influence Factor” shows that digital technologies are an integral part of the entire shopping experience since they influence $1.1 trillion of in-store retail sales. By the end of 2014, the percentage of in-store sales that digital technologies influence will increase from the current 36 percent to 50 percent. The retail categories most influenced by digital include electronics, furniture and sporting goods. Continue reading Study Measures Influence of New Technology on In-Store Sales

Chinese E-Commerce Company Alibaba Files IPO in the U.S.

Alibaba, China’s largest and fastest growing e-commerce company, filed for a $1 billion IPO, which could make it one of the most valuable tech companies in the world. The company made $6.5 billion and saw a 57 percent increase in revenue in the last nine months of 2013. Alibaba handles more business than any other e-commerce company, with transactions on its three online sites — Taobao, Tmall and Alibaba.com — totaling $248 billion, which is more than eBay and Amazon combined. Continue reading Chinese E-Commerce Company Alibaba Files IPO in the U.S.

Walmart Beefing Up its E-Commerce Efforts to Catch Amazon

Walmart has surpassed online retail giant Amazon in sales growth for the first time in a decade. Global online sales for Walmart rose by 30 percent in 2013 to $10 billion, while Amazon experienced 20 percent sales growth. However, Amazon’s $67.8 billion in online sales are more than six times Walmart’s sales, and Amazon sold more last year than its next 10 largest competitors. To better compete with Amazon, Walmart is investing significantly in e-commerce. Continue reading Walmart Beefing Up its E-Commerce Efforts to Catch Amazon

Optimistic Financial Reports from Electronic Arts and Activision

Activision Blizzard and Electronic Arts released positive financial results and showed optimism about the holiday shopping season. EA said sales of new video game consoles from Microsoft and Sony exceeded their goals, as well as the sales of games for those devices. EA also announced a repurchase plan for $750 million shares, and a lofty profit forecast for the rest of the year. Activision reported that presales for the newest version of “World of Warcraft” are the strongest in the game’s history. Continue reading Optimistic Financial Reports from Electronic Arts and Activision

Cybersecurity Focus Shifts From Blocking to Spotting Threats

Companies such as IBM and Symantec are investing in new technologies to detect viruses and hackers and make stealing customer data more difficult. The companies believe that traditional antivirus software that erect barriers to keep out threats is becoming increasingly ineffective as hackers around the world regularly create novel bugs. IBM plans to analyze behavior in computer network data to detect irregularities. Symantec is launching its own division that will help hacked businesses respond to security breaches.  Continue reading Cybersecurity Focus Shifts From Blocking to Spotting Threats

Vevo Announces Original Content, Expanded Pact with Twitter

Vevo, YouTube’s single largest music supplier of videos, does not just distribute music videos. At the 2014 NewFronts presentations, Vevo introduced seven new original series that explore different aspects of music and the artists that create it. Vevo also announced deals with Twitter to promote videos and Mirriad to integrate brands into their new content. The digital music video powerhouse also plans to host a live concert in the fall of 2014. Continue reading Vevo Announces Original Content, Expanded Pact with Twitter

Expensive Video Ads on Facebook Are Reserved For The Best

Facebook is steadily becoming a formidable player in the digital advertising industry. The social network will start integrating auto-playing video ads on users’ Facebook news feeds. Facebook’s unique ability to target audiences precisely could give it an edge in the market, even though video ads on Facebook cost about $1 million a day. Ace Metric and Facebook have been working together since last year to create a fAce rating to help select the “meaningful” commercials. Continue reading Expensive Video Ads on Facebook Are Reserved For The Best

Yahoo No Longer Honoring ‘Do Not Track’ Requests by its Users

In a blog post this week, Yahoo announced that its privacy policy will no longer recognize when users activate “Do Not Track” signals in their browsers. Although users purposefully use this setting to indicate they do not want companies to monitor their online behavior, the tracking is necessary for Yahoo to create a more personalized experience for its users. The move is part of larger strategy by CEO Marissa Mayer to brand Yahoo as a “personalization company.” Continue reading Yahoo No Longer Honoring ‘Do Not Track’ Requests by its Users

Board Game Sales Increase Despite Electronic Game Success

While most people may assume that the success of electronic gaming has negatively impacted the traditional board game industry, the result has actually been the opposite. Technology has brought new tools that can create tabletop games with 3D figures and other tangible advances. In the past few years, sales of tabletop games have dramatically increased. Dan Shapiro, who has worked at Microsoft and sold a company to Google, recently created a board game for children and found crowdfunding to be beneficial. Continue reading Board Game Sales Increase Despite Electronic Game Success

Cable Execs Call for Action to Challenge Online Competitors

Cable industry executives gathered at the NCTA Cable Show to discuss growing competition from online video content providers, and the need for cable TV to improve delivery systems of cable programming across all devices. By improving the consumer experience and video-on-demand services, cable companies hope to “protect their turf” from the likes of Netflix and Hulu. Also, leaders in the cable industry recognize the need to find a solution for rising cable TV prices. Continue reading Cable Execs Call for Action to Challenge Online Competitors

Branded Video Content Migrates from TV to Online Platforms

At the 2014 NewFronts presentations, online video content providers revealed that product placement will play a larger role in video content. Just as TV shows feature certain brands, online videos may soon have integrated brands in their story lines. The practice, known as branded entertainment, may provide a new source of revenue for video content providers with original programming. Also, viewers typically find branded entertainment less obtrusive than traditional video ads. Continue reading Branded Video Content Migrates from TV to Online Platforms

Media Companies Partner With YouTube Startups, Target Teens

Large media companies, such as Disney, AOL, DreamWorks, Warner Bros. and Yahoo, are teaming up with startups that produce YouTube videos popular in the teen and tween age groups. Disney acquired Maker Studios for $500 million in March. AOL and Yahoo have discussed an acquisition deal with Fullscreen. DreamWorks is creating a multichannel network. These deals usually involve advertising agreements in which media companies help YouTube stars sell ads in return for a cut of the profits. Continue reading Media Companies Partner With YouTube Startups, Target Teens

Government Considers Limits on Customer Data Collection

As the next step in the ongoing privacy debate sparked by the actions of Edward Snowden, the White House has released a report that recommends the government create limits on how companies make use of the information they gather online from customers. The report’s chief author is John Podesta, a senior White House adviser. Private companies fear a government initiative that could regulate how they profit from data gathered through mobile communication and Internet surfing habits. Continue reading Government Considers Limits on Customer Data Collection

Los Angeles Mayor Launches Entrepreneur in Residence Program

Los Angeles Mayor Eric Garcetti recently announced the city’s Entrepreneur In Residence Program, an initiative sponsored by Ernst & Young. Garcetti has appointed two notable entrepreneurs — Krisztina “Z” Holly and Amir Tehrani — to help create jobs and develop ideas for boosting L.A.’s economy. In addition to developing new business policies, Holly and Tehrani will coordinate with non-profits, educational institutions and businesses to foster entrepreneurship. Continue reading Los Angeles Mayor Launches Entrepreneur in Residence Program