Consumers Transitioning from Purchasing to Renting Media

Apple and Amazon, two of the world’s most successful retailers, find themselves struggling in today’s market to increase the sales of books, movies, music, and games because of a shift in consumer priorities. It seems that consumers no longer want to buy media; they want to rent it. The two companies can be considered largely responsible for creating the problem because they made it so easy to rent books and stream music that consumers didn’t feel the need to buy media anymore. Continue reading Consumers Transitioning from Purchasing to Renting Media

Rooms: Facebook Embraces Anonymity with New Chat App

Facebook’s new “Rooms” app is reminiscent of the Internet bulletin boards and chatrooms of old. The iOS mobile app allows users to create discussion boards on almost any topic and chat with people they may or may not know. Participants can use any username they want and they can change usernames in different rooms. Unlike traditional text-heavy, desktop-based chatrooms, the Rooms app is designed for users to post videos and images and have online discussions on-the-go. Continue reading Rooms: Facebook Embraces Anonymity with New Chat App

Advertisers Still Favor Televised Sports Over Online Gaming

Video game-centric website Twitch, recently acquired by Amazon for close to $1 billion, now has a global audience of 60 million users. The audience is passionate, consuming 16 billion minutes of video per month. The site seems to be an ideal way for advertisers to reach the young male demographic, between ages 18 and 30. However, televised sports content remains a viable method for reaching this audience, and advertisers have not yet shifted in preference from TV to online gaming. Continue reading Advertisers Still Favor Televised Sports Over Online Gaming

YouTube CEO Discusses the Possibility of Video Subscriptions

During yesterday’s Code/Mobile conference in Half Moon Bay, California, YouTube CEO Susan Wojcicki said that the online video platform is currently exploring options regarding new subscription services. While specifics were not offered, Wojcicki told Peter Kafka and Liz Gannes of Re/code during the onstage interview that an ad-free service was being considered. Consumers “will either choose ads, or pay a fee, which is an interesting model,” said Wojcicki. “We’re thinking about how to give users options.” Continue reading YouTube CEO Discusses the Possibility of Video Subscriptions

Amazon to Join Crowded OTT Device Market with Fire TV Stick

Amazon announced its Fire TV Stick, a $39 device ($19 for Prime subscribers) that plugs into the back of a television to provide access to movies and shows via online services such as Amazon’s Prime Instant Video and competitors Hulu and Netflix. Scheduled for a November 19th release, the Fire TV Stick offers twice the memory of Google’s $35 Chromecast (a bestseller on Amazon) and is priced lower than Roku’s $50 stick. However, it joins a crowded market of over-the-top Internet streaming devices. Continue reading Amazon to Join Crowded OTT Device Market with Fire TV Stick

Social Trend: Facebook Changing the Direction of Journalism?

Facebook, which reaches around 1.3 billion people monthly, currently makes up 20 percent of traffic to news sites. The social media platform provides around 30 percent of U.S. adults with news, acting as the leading news source for many consumers. Facebook, which sees itself as a personalized newspaper, is hoping to lead the change in how readers consume journalism. The company, along with other social media sites, could potentially control the future of certain news sites. Continue reading Social Trend: Facebook Changing the Direction of Journalism?

Deezer Plans to Add Podcast Support with Stitcher Acquisition

Deezer, one of the most comprehensive music streaming services, operates in more than 180 countries with an active user base of around 16 million. Deezer has yet to launch in the U.S., but its arrival is expected soon. When it does, the streaming service will feature podcast support, now that Deezer has acquired podcast and talk radio platform Stitcher, which currently carries 35,000+ shows from ABC News, AP Radio, BBC, CBS Sports, KROQ, MSNBC, NPR, PBS, TED, WNYC and many others. Continue reading Deezer Plans to Add Podcast Support with Stitcher Acquisition

Former Apple Retail Chief Gets Ready to Help Online Shoppers

Ron Johnson, a former executive at J.C. Penney and Target and the man behind Apple’s successful retail stores, is now leading a new company into the future of shopping. The startup is called Enjoy, and most of its plans are still under lock, but Johnson suggests the company is trying to change the way online shoppers connect with new products. Enjoy’s service, which may bring a little more human touch to the process of choosing products, is scheduled to launch next year. Continue reading Former Apple Retail Chief Gets Ready to Help Online Shoppers

‘Banshee Chapter’ Becomes First Feature Film for Oculus Rift

The 2013 horror indie “Banshee Chapter,” produced by Zachary Quinto and directed by Blair Erickson, is the first feature film to be released on Oculus Rift headsets. San Francisco-based Jamwix is making the movie available for free via its website. Jamwix’s Chimera software was used to convert “Banshee Chapter,” which was already shot in 3D, into a virtual reality feature. The digital studio is using the project to promote how Chimera can transition films into an immersive VR experience. Continue reading ‘Banshee Chapter’ Becomes First Feature Film for Oculus Rift

Startup Introduces System to Predict Box Office Performance

Japanese startup Crunchers unveiled a system at Tokyo International Film Festival’s content market that will help forecast how a movie will perform in theaters. The system uses big data to determine the success of a movie based on marketing and promotional efforts, word-of-mouth or the “viral effect,” and the timing of the release, and it will only continue to improve its accuracy as it gets more data. Crunchers’ system launches in Japan in November with the U.S. release expected by early 2015. Continue reading Startup Introduces System to Predict Box Office Performance

Producer Pitches a TV Series Based on Quora Q&A Response

Quora, the community-powered question-and-answer site, is becoming one of the latest online spaces for Hollywood to find ideas. Emmy Award-winning producer Josh C. Kline optioned an idea on Quora, in which a dystopian U.S. spirals into a second Civil War. Kline is in the process of pitching a TV show inspired by the Quora response, written by retired U.S. Marine Sergeant Jon Davis. The Quora company has no plans to profit from any talent discovery on its site. Continue reading Producer Pitches a TV Series Based on Quora Q&A Response

Microsoft Opens The Garage, Unveils Wild Ideas of Employees

Microsoft recently launched a new section on its website to provide the public with access to various projects in development. Microsoft Garage started in 2009 within the Office Labs group as a place for employees to work on innovative new ideas. Until last week, The Garage was largely an internal effort that supported side projects, hackathons and science fairs. The Garage is now offering public access to 16 free consumer-facing apps across Android, Android Wear, iOS, Windows Phone and Xbox One. Continue reading Microsoft Opens The Garage, Unveils Wild Ideas of Employees

Pandora Introduces AMP, Brings Listener Data to its Musicians

Pandora’s Artist Marketing Platform will now offer listener data to the artists whose music is featured on the Internet radio service. This data will include number of plays and thumbs up for each song, how many fans have created stations for the artist, along with the listeners’ geographic and demographic breakdowns. Co-founder Tim Westergren uses his experience as a musician to detail how the service will eliminate guesswork and allow musicians to more effectively target their audience. Continue reading Pandora Introduces AMP, Brings Listener Data to its Musicians

Judge Rules Against Aereo, Can No Longer Retransmit Live TV

A New York federal judge has ruled against TV-over-the-Internet startup Aereo and in favor of a group of major broadcasters including Disney’s ABC, CBS Corp., Twenty-First Century Fox, Comcast’s NBC, and PBS. Judge Alison Nathan ordered that Aereo’s “Watch Now” system be shut down. “The Supreme Court has concluded that Aereo performs publicly when it retransmits Plaintiffs’ content live over the Internet and thus infringes Plaintiffs’ copyrighted works,” wrote Judge Nathan in her 17-page opinion yesterday. Continue reading Judge Rules Against Aereo, Can No Longer Retransmit Live TV

Study Shows Prankverts Currently Most-Shared Movie Content

According to a new study, prank-based viral videos have recently become the most-shared forms of movie content. In the study, social video advertising platform Unruly analyzed the most-shared movie promos from September 2013 to September 2014. In that time, the six major movie studios generated 3.4 billion views of promotional content. Through the study, Unruly determined that the studios that went beyond the simple trailer were more successful in promoting movies. Continue reading Study Shows Prankverts Currently Most-Shared Movie Content