Invention Machine Quirky Puts Emphasis on Internet of Things

In 2011, Manhattan-based Quirky turned a college student’s idea for an adjustable power strip into a successful retail story. Since then, the company, which has deemed itself somewhat of a digital destination for inventions, has helped commercialize nearly 400 products. Quirky has initiated a corporate partnership program and is gearing its focus towards Internet connected products such as light switches and air conditioners that can be controlled by smartphones or a Wi-Fi network at home.  Continue reading Invention Machine Quirky Puts Emphasis on Internet of Things

Project Titan: Apple is Reportedly Developing an Electric Car

New details have surfaced suggesting that Apple’s latest innovation may emerge in the auto industry. According to inside sources, a team of several hundred Apple employees, led by former Ford engineer and Apple product design VP Steve Zadesky, has been developing an electric car under the project code name “Titan” for about a year now. While Apple has yet to confirm the project, the company’s recent hiring of experienced auto executives suggests there might be truth to these rumors.

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Mattel Teams with Google to Resurrect the Iconic View-Master

Mattel has announced a partnership with Google to revive the toymaker’s iconic View-Master device. In place of cardboard discs with stereoscopic images, the updated toy will incorporate the View-Master app on a user’s mobile phone and deliver a true virtual reality experience. The technology used for the View-Master is identical to that which powers Google Cardboard, and like Cardboard, the View-Master was designed to make VR affordable. The View-Master will retail for $30 and be available later this year. Continue reading Mattel Teams with Google to Resurrect the Iconic View-Master

FAA Proposes Long-Awaited Rules on Commercial Drone Use

Over the weekend, the Federal Aviation Administration proposed rules for the commercial use of small drones (unmanned aircraft weighing up to 55 pounds), that could have an impact on future film and television production, still photography, sports coverage, product deliveries, and much more. The proposed regulations call for operator certification, daylight flights only, and keeping aircraft in sight. The rules would not apply to recreational drones, growing in popularity with hobbyists, which have their own regulations. Continue reading FAA Proposes Long-Awaited Rules on Commercial Drone Use

Immersis Projector Aims to Make VR Experience Less Solitary

A team of French and American designers at Catopsys has developed a projector for immersive gaming and video experiences that can be shared by a room full of people. The Immersis is designed to display a 180-degree view of a virtual reality experience. Instead of everyone shutting out the world (and each other) when they put on a VR headset like the Oculus Rift, people can share in a VR experience. The LED projector could encourage developers to make more party games and turn VR into more of a social experience. Continue reading Immersis Projector Aims to Make VR Experience Less Solitary

New Standard Could Bring 8K to Laptops and Mobile Devices

The Video Electronics Standards Association (VESA) has developed a new standard to enhance the resolution display of laptops and all-in-one PCs. VESA’s improvement to its Embedded DisplayPort (eDP) from version 1.4 to 1.4a will enable laptops and desktops to support images at a 7680 x 4320 resolution. As of now, 8K displays have only existed on high-end TVs but VESA anticipates the technology will be supported by computers, mobile phones and tablets in the coming years.  Continue reading New Standard Could Bring 8K to Laptops and Mobile Devices

Pinterest Looks to Help App Discovery and In-App Purchasing

Social bookmarking service Pinterest is adding new features that will allow people to download new apps and purchase their favorite furnishings and clothing directly from the site or mobile app. Pinterest teamed up with Apple to launch “App Pins” last week, so that users can discover new apps as part of their searches and download them without leaving the Pinterest app. Since the service is used by many for discovery, Pinterest may also integrate a “buy button” into pins as early as this year. Continue reading Pinterest Looks to Help App Discovery and In-App Purchasing

AI: GPU-Based Computing is Proving Ideal for Deep Learning

The latest trend in artificial intelligence involves implementing a much more efficient microprocessor rather than a whole cloud computing system to power deep learning research. These microprocessors, or graphical processing units (GPUs), are great at math-crunching skills, which makes them ideal for deep learning networks. Now, companies such as Google, Facebook, and various labs that run supercomputers, are using GPU-based computers to power their AI and deep learning operations. Continue reading AI: GPU-Based Computing is Proving Ideal for Deep Learning

Monotype Makes Small Fonts Legible on Tiny Digital Screens

Monotype, a company that specializes in fonts, has designed a new technology called Spark, which can be used to scale down fonts to be legible and attractive on smaller screens found on smartwatches, medical devices and vehicle dashboards. Spark provides font flexibility, which is especially important with so many Internet connected devices hitting the market. The company claims that the new software makes fonts on tiny screens look as clean as they would appear on an iPhone or computer display.

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HPA Tech Retreat: Understanding the New Digital Acquisition

On the third and last full day of the HPA Tech Retreat in Indian Wells, California, a panel of imaging experts drilled down into some of the more esoteric topics related to 4K and digital acquisition. Among the topics addressed were sensor-lens options for 4K acquisition; solar activity and lit/stuck/dead pixels; design challenges of long-range zoom lenses for 4K S35 digital cameras; video/D-Cinema camera/sensor noise; the role of nonlinear coding of the TV image; and 4K, HDR and imagers. Continue reading HPA Tech Retreat: Understanding the New Digital Acquisition

HPA Tech Retreat: Emerging Standards Enable Interoperability

During yesterday’s HPA Tech Retreat, I moderated a panel on two emerging production standards: DPP and IMF. Although SMPTE standard IMF (Interoperable Master Format) is familiar to many in the industry as a single, interchangeable master file format that allows for flexible versioning, very few in our industry know about DPP (Digital Production Partnership), a new British standard for B2B file exchange. Our discussion tracked the evolution and potential overlap of the standards, and how they are currently being used in the industry. Continue reading HPA Tech Retreat: Emerging Standards Enable Interoperability

HPA Tech Retreat: Next-Gen Cloud and Production Workflows

Erik Weaver of the Entertainment Technology Center (ETC@USC) moderated an HPA Tech Retreat panel on “Cloud Demystified: Understanding the Coming Transformation from File- to Network-Based Workflow.” Panelists included DigitalFilm Tree’s Guillaume Aubuchon and Dolby Laboratories’ Christine Thomas. Weaver described ETC’s Project Cloud, which brings together media and cloud-resource leaders to develop guidelines and accelerate innovation and adoption of next-gen cloud-based content creation and production tools and processes. Continue reading HPA Tech Retreat: Next-Gen Cloud and Production Workflows

Samsung Clarifies its Policy Regarding TV Voice Recognition

Samsung updated its privacy policy to explain that the company would not be eavesdropping on viewers when they use the voice controls on their Samsung smart TVs. The previous version of the policy suggested that recorded audio could be transmitted to a third party through the television’s voice recognition software. Samsung clarified that only words spoken into the remote would be recorded and sent to the outside company. Users can also opt to turn off the voice recognition feature. Continue reading Samsung Clarifies its Policy Regarding TV Voice Recognition

LG Introduces Virtual Reality Headset That Works with the G3

LG is the latest company to introduce a portable virtual reality headset. The ‘VR for G3’ is a simple plastic headset, which will be given to new buyers of the LG G3 smartphone for free. The headset’s design models that of Google Cardboard. While powered using LG’s smartphone, the headset uses Google Cardboard software and other readily available VR experiences on the Google Play Store (a VR game will be included as a promo). There has been no mention of whether the headset will be independently sold.   Continue reading LG Introduces Virtual Reality Headset That Works with the G3

Facebook Shares the Designs for its Custom Networking Gear

Facebook is designing its own custom hardware, including computer servers and networking switches — and other companies are following suit. The Facebook engines are being rebuilt so that they are more affordable, more efficient, and enable the company to easily expand its own networks. Other companies are taking a similar approach, creating a new market for custom networking gear and other hardware. Facebook shares its networking designs as part of the Open Compute Project. Continue reading Facebook Shares the Designs for its Custom Networking Gear