Industry Leaders Discuss Audience Engagement at CES 2018

C Space and the Variety Entertainment Summit at CES focused attention on media companies and the quest for attention from a fragmented and easily distracted audience. Six executives on the “Let’s Get Connected: Titans of Audience Engagement” panel represented a cross-section of audience segments from PBS and Pinterest to Vice and WWE. Each revealed layers beyond the sheer numbers of viewers or video streams to show the value of knowing and then engaging with your audience. Moderator Gayle Fuguitt of Foursquare framed the discussion as “better channels for connecting brands and audiences.” Continue reading Industry Leaders Discuss Audience Engagement at CES 2018

At CES 2018, Fox Innovation Lab Highlights Movies Anywhere

During CES 2018, the Fox Innovation Lab unveiled a VR experience tied to director Wes Anderson’s upcoming “Isle of Dogs” and discussed the newly launched Movies Anywhere. The VR experience, which features the voices of actors Bryan Cranston, Scarlett Johansson and Jeff Goldblum, will be unveiled later this month tied to the Sundance Film Festival and initially for Google Daydream VR headsets. At CES, some of the executives for the Disney-owned Movies Anywhere were available to discuss the digital locker service. Continue reading At CES 2018, Fox Innovation Lab Highlights Movies Anywhere

Kodak Shows 360-Degree Cam, VR Cameras in Development

At CES 2018, Kodak showed its new Kodak Pixpro Orbit360 4K camera, debuted in August. Kodak is positioning the camera as a next-generation 360-degree camera for video and still photography that features built-in processing. The camera has two hemispherical lenses, one on either side of its rectangular body. One lens is 155 degrees and the other is 235 degrees; the two lenses work together to create the 360-degree, 4K image that can be live-streamed or uploaded via Wi-Fi to Facebook, YouTube and other platforms. Continue reading Kodak Shows 360-Degree Cam, VR Cameras in Development

Huawei VR2 Headset Lauded for Comfort, Res, Sound Quality

At CES 2018, Huawei made the U.S. debut of its Huawei VR2 headset, which had been announced in October in China. The standalone unit resembles the Oculus or Vive rather than the Gear VR; the user attaches a phone, tablet or PC via USB-C and then enjoys the VR experience at a resolution of 1,600 x 1,440 per eye. The unit also features a 90Hz refresh rate, which reduces eyestrain and motion sickness. The controller, made of the same bright white polymer as the headset, offers a clickable touchpad. Continue reading Huawei VR2 Headset Lauded for Comfort, Res, Sound Quality

Sony Products Focus on Artist Intent and Customer Experience

Sony Corporation president and CEO Kaz Hirai began his solo CES media briefing with the Alpha 9, a mirrorless and completely silent camera ideally suited to shoot at the top of a golf swing or on a quiet soundstage, and continued to celebrate accomplishments across every division, including Sony Pictures, Sony Music, and PlayStation. “If you see the name Sony on any product, content, or service, it symbolizes our promise to move you emotionally,” he said. “Our products are designed to have a personal and individualized place in all of your lives.” Continue reading Sony Products Focus on Artist Intent and Customer Experience

At CES 2018, Hulu Touts Its Content and Subscription Growth

At CES 2018, Hulu made a splash promoting its growing subscriber base and productions. The company also made a point of saying that Netflix’s plan to spend $8 billion on content this year, a number much mentioned at CES, is no great shakes. That’s because Hulu, which is owned by Comcast NBCUniversal, Disney/ABC, 21st Century Fox and minority investor Time Warner, which owns HBO and CNN, has access to $20 billion to $30 billion worth of content. The company recently won an Emmy for “The Handmaid’s Tale.” Continue reading At CES 2018, Hulu Touts Its Content and Subscription Growth

Amazon Joins Major Tech Companies Working on AR Solution

Virtual reality made a strong showing at CES 2018 in Las Vegas last week. Among those highlighting products were Facebook, which promoted new features in its $200 upcoming Oculus Go, a Google/Lenovo designed headset that will sell for half the price of an iPhone, and HTC, which will debut a new-gen Vive headset with more robust graphics. All of this, however, is a prelude to what many companies are planning: an entrance into augmented reality. One of those companies is Amazon, which sources say is exploring AR headset technologies. Continue reading Amazon Joins Major Tech Companies Working on AR Solution

Facebook News Feed Algorithm Tweak Favors Family, Friends

Facebook has again tweaked its News Feed, this time in a major way. The social media giant will now prioritize what a member’s friends and family share and comment on, rather than content from publishers and brands. The change, meant to maximize what chief executive Mark Zuckerberg calls “meaningful interaction,” will take place over the next few weeks. Likewise, Facebook wants to diminish “passive content,” which is defined as that which requires nothing of the viewer than to sit back and watch or read. Continue reading Facebook News Feed Algorithm Tweak Favors Family, Friends

Wearables at CES: Formerly Hot Sector Having Growing Pains

At CES in recent years, wearables were a surprise hit, with sophisticated fitness bands, fashion-forward bracelets and necklaces, smart fabric and watches. At CES 2018, at the Sands, about 50 manufacturers held court in the Wearables Marketplace, that featured wearables both tried-and-true and somewhat new. If nothing seemed to catch fire, it’s a reflection of what the 2018 CTA Consumer Tech Industry Forecast already revealed: wearables are flat, with a mere 1 percent growth in revenues over the last year. Continue reading Wearables at CES: Formerly Hot Sector Having Growing Pains

Qualcomm CES Keynote: 5G Transition to Launch Massive IoT

During his keynote presentation at CES 2018 in Las Vegas, Qualcomm president Cristiano Amon discussed the future of 5G, predicting that flagship 5G smartphones will hit shelves in 2019 and overtake the market quickly. The rollout “will occur ‘very fast’ because of 5G’s 30x improvement in latency, which lets phone makers keep the price of phones down by offloading phone memory to the cloud,” reports TWICE. The presentation suggested that “the 5G transition is going to be faster than the 4G transition, and it will create a ‘massive’ Internet of Things, enabling new business models and making autonomous vehicles a reality.” Continue reading Qualcomm CES Keynote: 5G Transition to Launch Massive IoT

Report: About 16 Percent of Americans Own Smart Speakers

NPR and Edison Research released a report this week indicating that about one in six Americans (39 million people) now own a smart speaker, up 128 percent from last January. “Amazon’s Echo speakers are still in the lead, the report says, as 11 percent now own an Amazon Alexa device compared with 4 percent who own a Google Home product,” reports TechCrunch. Amazon and Google promoted their devices heavily and cut prices during the holiday shopping season. “The Echo Dot became a top seller across its site and by manufacturers through the Black Friday weekend.” Continue reading Report: About 16 Percent of Americans Own Smart Speakers

Netflix Takes #1 Ranking for Top Non-Game App By Revenue

Sensor Tower lists Netflix as the top-earning app for 2017 (not counting mobile games). According to TechCrunch: “The service saw gross subscriber revenue of approximately $510 million — a 138 percent increase over last year. That’s about 2.4 times the $215 million users spent in the Netflix app in 2016.” In previous years, the #1 ranking was earned by Spotify and LINE. The annual report ranks apps and publishers available on the Apple App Store and Google Play. Top earners on Google Play included Tinder, Google Drive, LINE, Pandora, and HBO Now. Continue reading Netflix Takes #1 Ranking for Top Non-Game App By Revenue

Alexa, Cortana, Watson Execs Discuss Today’s AI Limitations

In what might have been the most popular panel at CES 2018, the executives responsible for three major AI-enabled applications — IBM Watson, Microsoft Cortana and Amazon Alexa — met to dig deep into artificial intelligence today and tomorrow. In a conversation led by Tom’s Guide editorial director Avram Piltch, the three executives stressed that machine learning and AI is nothing new, but, in fact, has been the technology behind long-established activities from recommendations to warehouse robots. Continue reading Alexa, Cortana, Watson Execs Discuss Today’s AI Limitations

Alexa, Cortana and IBM Executives Envision the Future of AI

Amazon vice president of Alexa Engine software Al Lindsay, IBM general manager of Watson’s Content and IoT platform Cameron Clayton, formerly chief exec of The Weather Channel, and Microsoft AI and Research Group corporate vice president Andrew Shuman were prompted by moderator Avram Piltch, Tom’s Guide editorial director, during a CES panel to depict what artificial intelligence will look like in 2023. Clayton summed it up best. “It’s going to be ubiquitous,” he said. “All connected systems will have AI integrated into them somehow someway.” Continue reading Alexa, Cortana and IBM Executives Envision the Future of AI

New Optoma 4K Projector Comes With Alexa Voice Assistant

One of the big stories coming out of CES this year is the growing list of products adding Amazon Alexa … from computers, wearables, vehicles, smart refrigerators, appliances — even shower systems and connected bathroom mirrors — to TiVo, Panasonic Blu-ray players and TVs from Hisense, LG and Sony (the only bigger surprise may have been the number of products that will soon feature Google Assistant integration). On the projector front, Alexa is coming to new 4K projectors from Acer and Optoma. Engadget declared the Optoma UHD51A its Best of CES winner in the Home Theater category. Continue reading New Optoma 4K Projector Comes With Alexa Voice Assistant