Retailers Need Social Media Strategies to Drive Engagement

A recent marketing study by research firm Vision Critical questions whether companies are using social tools such as Twitter, Facebook and Pinterest to effectively connect with customers. The study suggests that companies may not be fully utilizing the Big Data available to them. Vision Critical suggests that different social media platforms should be approached in different ways, based on the purchasing behavior of consumers and how social media influences their decisions. Continue reading Retailers Need Social Media Strategies to Drive Engagement

DRM News: Now You Can Own the Digital Comics You Purchase

Image Comics, publisher of the best-selling comic book “The Walking Dead,” is now selling its comics as direct digital downloads, allowing the user to own DRM-free copies. It is the first major comic publisher to move away from the current model of downloading via licensing. Despite industry concerns regarding piracy and loss of revenue, Image Comics sees digital ownership as an opportunity for increased sales and distribution. Continue reading DRM News: Now You Can Own the Digital Comics You Purchase

Disparity Between Indie Music and Superstar Concert Revenue

Lesser known musicians and indie bands can find an audience today with the help of online services such as Pandora, Spotify and iTunes, while leveraging the marketing power of social networks including Twitter and Facebook. Yet this disruption to music distribution and promotion does not hold true of live performances. Big name music acts continue to dominate while niche, indie acts receive a very small share of concert revenue. Continue reading Disparity Between Indie Music and Superstar Concert Revenue

Microsoft to Shut Down Interactive MSN TV Service this Year

Microsoft announced this week that it will shutter its MSN TV (formerly WebTV) service on September 30. The pioneering interactive TV service began in 1996 as one of the first set-top boxes to offer Internet access. WebTV was acquired by Microsoft for $425 million in 1997. According to Brad Hill, WebTV’s former national media spokesperson leading up to the product’s launch, “it isn’t modern Web-connected TVs that finally killed WebTV (MSN TV) — it’s the mobile revolution that did it.” Continue reading Microsoft to Shut Down Interactive MSN TV Service this Year

Netflix is Impacting Both Cable and Internet TV Programming

Netflix is not just creating popular original content for streaming, it is beginning to have a significant impact on cable television programming. Netflix’s investments are providing new life for shows after cancellation, and securing exclusive rights to stream them. Its efforts may also be improving programming, not just to keep subscribers, but to support shows that will eventually be streamed by providing a source of revenue to the network. Continue reading Netflix is Impacting Both Cable and Internet TV Programming

Mobile: Amazon Turns to the Cloud for Streaming Flash Video

Amazon has been quietly testing what it hopes will be an improved means of viewing Flash video content on mobile devices. For the past six months, some Kindle Fire users have been provided with an “experimental streaming viewer” option when they attempt to access video clips on sites including CBS.com, Fox.com and NBC.com. The Silk browser for Kindle Fire enables the streaming by splitting the workload between the mobile devices and Amazon cloud servers. Continue reading Mobile: Amazon Turns to the Cloud for Streaming Flash Video

New Firefox OS Looks to Power More Affordable Smartphones

Mozilla, the maker of the Firefox browser, recently announced the debut of the first smartphones powered by the Web-based Firefox OS. These modest smartphones are targeting first time buyers and consumers looking for less expensive alternatives to iPhones and Android phones. Firefox OS may not compete on the same level with Apple and Google, but it does present an opportunity for new Web-based devices that can offer many features. Continue reading New Firefox OS Looks to Power More Affordable Smartphones

Mobile Game App Demonstrates Another Use of Google Glass

The latest example of what can be done with Google Glass is “GlassBattle,” a multiplayer game developed by BrickSimple that can be played while performing everyday activities such as walking or buying groceries. Players can select their coordinates by voice, while viewing the game “board” on a small section of the Glass screen. The game plays similar to “Battleship” with a set grid, and each player taking a turn. The turns of each player are shown on two small grids within the Glass view. Continue reading Mobile Game App Demonstrates Another Use of Google Glass

BBC Places 3D Pilot on Hold, Cites Lack of Public Interest

The BBC announced it will take a hiatus from developing 3D TV programming based on the public’s “lack of appetite” for the technology. Kim Shillinglaw, the BBC’s head of 3D, says that British television viewers have not taken to the format, despite the fact there are now an estimated 1.5 million UK households with 3D TVs. As a result, the BBC is planning a three-year break from its 3D project once the current two-year pilot comes to an end later this year. Continue reading BBC Places 3D Pilot on Hold, Cites Lack of Public Interest

Graph Search: Facebook Rolls Out Radical New Social Tool

Facebook CEO Mark Zuckerberg announced Graph Search earlier this year, a new way for users of the social network to access information. Considered the network’s third pillar, along with its News Feed and Timeline, Graph Search is based on Facebook’s social graph, which is essentially a map of more than a trillion connections between users. After six months of beta testing, the product is now available to those who use the American English version of the site. Continue reading Graph Search: Facebook Rolls Out Radical New Social Tool

Television Remains Primary News Source for Many Americans

According to a new Gallup poll, in which Americans were asked what they consider to be their main source of news about domestic and global events, 55 percent indicated television is their primary resource, while 21 percent said they mainly use the Internet. Nine percent said newspapers or other print publications, followed by radio at 6 percent. This poll marks the first time Gallup has measured Americans’ media habits with this open-ended question. Continue reading Television Remains Primary News Source for Many Americans

Retail: Pinterest Coming Soon to a Nordstrom Store Near You

Department store chain Nordstrom is bringing Pinterest into its locations with a trial program in order to better engage with its customers both online and in the physical space. The retailer has a significant presence on the social networking site, more than its closest competitors combined. Nordstrom is integrating its products posted on Pinterest with the same products at its retail locations. It is also using Pinterest for its inventory management system. Continue reading Retail: Pinterest Coming Soon to a Nordstrom Store Near You

PayPal Galactic Exploring Payment Systems in Outer Space

PayPal recently announced a new initiative to explore interplanetary and space financial payment services. In a joint partnership with the scientific community, including the SETI Institute and the Space Tourism Society, PayPal is preparing to serve and support space commerce of the future. PayPal plans to work with the space industry to address the commercialization of space. Issues to be addressed will involve currency standards, how banking will operate, and how to deal with new regulations. Continue reading PayPal Galactic Exploring Payment Systems in Outer Space

Samsung Acquires Boxee, Plans to Shutter Cloud DVR Service

Samsung has picked up Israel- and New York-based TV startup Boxee for about $30 million. Boxee started six years ago by offering PC-based media center software and eventually launched its own hardware product, the Boxee Box. The company attempted to solve its content problem with the launch of the Boxee TV, which was rebranded in April as Boxee Cloud DVR. With the acquisition, Samsung plans to shut down Boxee’s unlimited Cloud DVR service on July 10. Continue reading Samsung Acquires Boxee, Plans to Shutter Cloud DVR Service

Hulu Bidding Concludes, Reportedly Down to Three Suitors

The bidding process for Hulu concluded on Friday and the Los Angeles-based streaming media company has reportedly narrowed down the list of suitors to DirecTV, The Chernin Group and Guggenheim Digital Media. Previous offers had reached at least $1 billion, people familiar with the dealings said in May. Some reports suggest that DirecTV may be the likely frontrunner, since the satellite TV provider could have the most to gain. Continue reading Hulu Bidding Concludes, Reportedly Down to Three Suitors