Walmart Bolsters Advertising Business with Vizio Acquisition

Walmart is acquiring Vizio in a deal valued at $2.3 billion. The retail giant is following a template established by Amazon by expanding into entertainment media and connected TV advertising. The majority of Vizio’s growth from the last five years has come from ads on its WatchFree+ platform, which offers more than 260 channels, Walmart said touting a deal point. Vizio’s primary business is manufacturing value-priced TV sets. It also makes soundbars. The deal will instantly vault Walmart into a mix of players including Amazon, Roku, Samsung Ads and Google’s YouTube. Continue reading Walmart Bolsters Advertising Business with Vizio Acquisition

Roku to Demo Its Pro Series TVs and Smart Picture AI at CES

Roku is following up the budget-priced, self-branded TV sets it introduced in January last year at CES with the more ambitious Roku Pro Series TV lineup debuting at next week’s CES 2024 and shipping later this spring. The 4K QLED Pro TVs will come in 55-inch, 65-inch, and 75-inch sizes retailing for under $1,500. Included are features like Mini LED local dimming for heightened contrast and deeper blacks. The Pro TVs also tap artificial intelligence for a Smart Picture feature that automatically adjusts picture and audio. The feature is scheduled to roll out to all Roku TVs this year. Continue reading Roku to Demo Its Pro Series TVs and Smart Picture AI at CES

CES: OS-Supplier Roku to Launch Its Own Line of Smart TVs

Roku, whose software the firm claims is used in a third of U.S. TVs, will release its own line of televisions this year. The San Jose-based company, known for its smart TV OS, plans two models: the Roku Select and a higher-end Roku Plus, according to an announcement at CES 2023. Available in 11 models ranging from 24- to 75-inches, the Roku Select and Plus Series TVs will focus on streaming features associated with the brand, with prices ranging from $119 to $999. The new Roku TVs will include access to free live TV, news, and sports, plus popular Roku features like Find My Remote and Private Listening. Continue reading CES: OS-Supplier Roku to Launch Its Own Line of Smart TVs

Xperi Names Vestel First Smart TV OEM for ‘Neutral’ TiVo OS

Top European TV supplier Vestel has become the first OEM for Xperi’s new TiVo-branded TVOS. In addition to distributing TVs under its own imprimatur, the Turkish firm manufactures sets for Hitachi, JVC, Toshiba and Panasonic. Vestel will begin selling branded TVs with TiVo as the primary software OS in mid-2023, Xperi said. Smart set manufacturers have increasingly sought a portal approach that helps customers navigate among a dizzying array of individual content platforms while sidestepping the additional costs associated with interfaces from the likes of Amazon Fire, Roku, Google TV or Android TV. Continue reading Xperi Names Vestel First Smart TV OEM for ‘Neutral’ TiVo OS

Sennheiser Tech Delivers Immersive Spatial Audio for Netflix

Netflix has tapped Sennheiser to bring spatial audio its global subscribers. Netflix says its AMBEO 2-Channel Spatial Audio will work with any speakers and device to help convey a cinematic experience. “Some of the most iconic moments in TV and film are defined by the immersive moments they create through sound,” Netflix said, citing “Eddie Munson’s epic guitar scene in ‘Stranger Things 4,’” the series used to premiere the new technology as part of its development with Sennheiser. “Red Notice,” “The Witcher” and “Resident Evil” are also among the first shows to get the AMBEO upgrade. Continue reading Sennheiser Tech Delivers Immersive Spatial Audio for Netflix

Streaming Ads That Play While TVs Are Off a Costly Problem

Some streaming platforms are continuing to stream TV commercials even after viewers turn off their sets, costing brands an estimated $1 billion per year in wasted fees, according to new research. The news comes as streaming gains in popularity and premium services like HBO Max, Disney+ and Netflix dabble in ad-supported streaming tiers. A study by iSpot.tv and GroupM indicates roughly 17 percent of television ads playing through connected streaming devices are playing on a dark TV set, which is possible because when regular TVs are turned off that action isn’t always conveyed through HDMI ports. Continue reading Streaming Ads That Play While TVs Are Off a Costly Problem

YouTube Helps Integrate TVs and Smartphones with New App

YouTube has reimagined the remote control with a new feature that not only controls basic TV functions using an app, but lets users integrate more deeply with YouTube content — sharing videos, browsing and leaving comments, using Super Chat and Super Stickers and signing-up for channel memberships. YouTube on TV head of design Brynn Evans says the feature is the result of “hundreds of hours” researching user experiences with YouTube on televisions. Traditional remotes make it difficult to navigate on most TV sets, which typically don’t have web browsers built in, Evans says. Continue reading YouTube Helps Integrate TVs and Smartphones with New App

Shortage of Integrated Circuits Will Drive Up Cost of Displays

Sales of televisions, laptops, tablets and other electronic devices have soared during the COVID-19 pandemic, as people switched to working and learning online. It also sparked a shortage of semiconductors that is now predicted to last until 2023. NPD reported that, also as a result of the shortage, prices of larger TV sets have skyrocketed about 30 percent year-over-year from last summer, and some manufacturers of tablets and other devices relying on chips are warning about imminent price increases due to shortages. Continue reading Shortage of Integrated Circuits Will Drive Up Cost of Displays

CES: Sony Integrates Movie Streaming to Promote Bravia TVs

Sony announced during CES 2021 that its new line of Bravia XR television sets would provide consumers with the Bravia Core platform for streaming select movies from Sony Pictures Entertainment. The company indicates that its Pure Stream tech enables “near lossless” ultra high-def Blu-ray Disc quality. The Bravia Core platform comes pre-loaded on new Bravia XR models including Sony’s 8K LED, OLED and 4K LED models. Access to film titles is based on a type of voucher system in which customers are given credits depending on which Bravia XR model is purchased. Continue reading CES: Sony Integrates Movie Streaming to Promote Bravia TVs

Samsung, LG, Others Advancing MicroLED TV Screen Tech

Samsung has been demonstrated MicroLED wall-sized TV screens at the last two CES confabs in Las Vegas. Dubbed The Wall, the screen comes in a gigantic version at 219 inches and, now, a smaller one at 75 inches. The latter is only a prototype, but the 146-inch version is for sale, for a price that depends on installation costs. The last new screen technology to be debuted was OLED, on Sony XEL-1 TVs in 2008. OLED now dominates high quality images on TVs and most high-end smartphones, although there are plenty of older LCD screens to be found. Continue reading Samsung, LG, Others Advancing MicroLED TV Screen Tech

New Phones, 8K TVs, Alexa Garner the Most Attention at IFA

While the IFA conference in Berlin has traditionally targeted consumers in Europe, the show has recently become a global launching pad for products being readied for the holiday shopping season, one reason IFA has become more significant. According to TechCrunch, this year’s more notable announcements included Alexa routers from Netgear and Huawei; 8K TV sets from LG, Samsung, Sharp, Toshiba and others; smartphones such as the Sony Xperia XZ2, LG G7 One and HTC U12 Life; Polaroid’s new instant camera the OneStep+; and Lenovo’s Yoga Book C930 convertible, which features an E Ink display instead of a keyboard. Continue reading New Phones, 8K TVs, Alexa Garner the Most Attention at IFA

Google Developing Game Streaming Service for Chromecast

Google is in development on a game streaming service for compatible Chromecast devices (or potential future home consoles). Dubbed “Yeti,” the service would be similar to Sony’s PlayStation Now and Nvidia’s GeForce Now game streaming services, which means that users wouldn’t download software but stream from a Google server. Users could play Android games on a consumer TV via existing technology, but it isn’t clear if that would be Google’s sole strategy. The company recently hired game industry veteran Phil Harrison. Continue reading Google Developing Game Streaming Service for Chromecast

LG Unveils OLED TV That Rolls Out Like a Projector Screen

Four years after LG Display demonstrated an 18-inch, rollable OLED screen with the promise of larger future versions, the company has delivered with a 65-inch 4K version. Most reviewers are reporting eye-popping colors and perfect blacks; The Verge awarded the display Best Prototype at CES and described it as “absolutely stunning,” noting that it “goes from its native 16:9 to a wider 21:9 cinema mode at the press of a button.” In fact, the TV has three modes: the first mode unrolls the screen up from the base about a third of the way to offer content such as news, photos, weather and sports; the second rises to a 21:9 aspect ratio ideal for movie viewing; and the third mode presents the full 16:9 screen for watching television content. Continue reading LG Unveils OLED TV That Rolls Out Like a Projector Screen

ATSC, CTA, NAB Chiefs Gather to Celebrate ATSC 3.0 Rollout

In the Grand Lobby of the Las Vegas Convention Center at CES 2018, ATSC president Mark Richer, NAB president Sen. Gordon Smith and CTA president/chief executive Gary Shapiro gathered to clink glasses of champagne to celebrate the official rollout of the new ATSC 3.0 television standard. In the audience were ATSC board members and several people who contributed to the standard. “Today’s milestone wouldn’t be possible without the work of hundreds of people,” declared Richer. “It’s been an intensive five year effort by all these people.” Continue reading ATSC, CTA, NAB Chiefs Gather to Celebrate ATSC 3.0 Rollout

Startup to Introduce Holographic TV Technology at NAB 2017

Startup Light Field Labs, founded by three former Lytro engineers, is working on creating holographic displays via light field technology. The goal is to create a TV set that can project a 3D hologram into the living room, with the further-off goal of enabling the user to touch it. Although that might sound like science fiction, the company founders stand behind their idea, and state the company will be able to ship a few displays to developers in 2018. Commercial production will be in operation by 2019 or 2020. Continue reading Startup to Introduce Holographic TV Technology at NAB 2017