YouTube, Online Music Services Face New Wave of Opposition

In the wake of Taylor Swift’s stand against Spotify, a number of music companies are considering pulling their artists’ songs from YouTube and free music services. Global Music Rights (GMR) demanded that YouTube stop playing some 20,000 songs from its artists, including music composed by John Lennon, the Eagles, and Pharrell Williams. Sony is also considering pulling the music of its artists such as One Direction, Calvin Harris, and Carrie Underwood from Spotify. Continue reading YouTube, Online Music Services Face New Wave of Opposition

Artists Get Major Cut from BitTorrent Premium Content Bundles

File sharing network BitTorrent is now giving all artists the option to distribute their content in paid content bundles. A paygate-based distribution model is a major departure for the site that is infamous for its pirating. BitTorrent will get a 10 percent cut of the revenue from these paygate premium content bundles, while artists will earn a whopping 90 percent cut. The artists will also get access to valuable data about the consumers who are buying their content on BitTorrent. Continue reading Artists Get Major Cut from BitTorrent Premium Content Bundles

YouTube Music Key: A New Player in Subscription Streaming

For years, Google’s YouTube has been the most visited online destination for free music. And while other companies such as Pandora and Spotify have opted for a pay model to provide consumers with unlimited, uninterrupted music content, YouTube remained out of the subscription streaming business — until now. Last week, YouTube unveiled YouTube Music Key, a music streaming service that offers higher quality, access anywhere, ad-free music for $10 per month. Continue reading YouTube Music Key: A New Player in Subscription Streaming

Bandcamp Gives Artists More Control with Subscription Service

Bandcamp, an online music store that supports promotion of independent artists, will now offer individual subscription platforms. Artists will be able to share content, merchandise, and other offers, choosing their own subscription rate. Music will be available to subscribers through downloads or streaming via the mobile app. As a bonus for new subscribers, artists can choose to give items from their back catalog. Bandcamp currently features 12 million tracks and 1.6 million albums. Continue reading Bandcamp Gives Artists More Control with Subscription Service

Taylor Swift Music Video Offers a New Take on Virtual Reality

Pop star Taylor Swift’s new music video “Blank Spaces” comes with an app that offers fans an interactive experience in the video’s pristine mansion setting. The app is available for iOS and Android, and it gives viewers a chance to explore the scenes featured in the music video, see Swift dance just a few feet away, and discover Easter eggs with extras such as Polaroids. This app may point to the future of music videos, and could provide an ideal testing ground for virtual environments. Continue reading Taylor Swift Music Video Offers a New Take on Virtual Reality

Spotify Chief Exec Responds to Taylor Swift Pulling Her Music

Spotify Chief Executive Daniel Ek defended his streaming service in a statement released Tuesday in response to Taylor Swift’s decision to pull her entire collection of songs from Spotify. Swift, whose latest album “1989” sold almost 1.3 million copies in its first week, pulled her collection from Spotify because she believes the company does not fairly compensate music creators. Ek, however, pointed out that his company has now paid $2 billion in royalties and helps prevent piracy. Continue reading Spotify Chief Exec Responds to Taylor Swift Pulling Her Music

Taylor Swift Joins the Ranks of Musical Artists Not on Spotify

Taylor Swift abruptly pulled her entire collection of music from the world’s most popular music streaming service Spotify earlier this week. The move comes just as her “1989” album went platinum, which has become almost unheard of in the music industry as album and digital download sales plummet. Swift has the money and exposure to sustain her brand without streaming, so like the Beatles, Beyoncé, and Thom Yorke and Nigel Godrich of Radiohead, she has snubbed Spotify. Continue reading Taylor Swift Joins the Ranks of Musical Artists Not on Spotify

Universal Puts New Spin on Music Video Product Placement

Universal Music Group has its hands on new video editing technology that will allow the music giant to regularly update the product placement in its music videos, even ones that have already been released. A music video for Swedish EDM producer and DJ Avicii with an ad by Grand Marnier was the first to feature the new technology. Coca-Cola, LG, and Dish Network are some of the other brands that viewers can expect to see in updated music videos. Continue reading Universal Puts New Spin on Music Video Product Placement

Viacom and Twitter Partner on Social Video Ad Campaigns

Viacom and Twitter have announced a new partnership to deliver social video advertising campaigns centered on popular Viacom shows and events from MTV, VH1, CMT, Nickelodeon, Comedy Central, TV Land, Spike and others. Viacom is the latest to join the growing list of media companies involved with the Twitter Amplify partnership program. The Viacom partnership will launch with the 2013 MTV Video Music Awards on Sunday, August 25. Continue reading Viacom and Twitter Partner on Social Video Ad Campaigns