While the distinction between paid advertising and editorial content online can sometimes seem blurred, it was recently suggested that Microsoft was paying Machinima partners to post videos featuring the Xbox One. Machinima’s UK community manager revealed in a tweet (that is now deleted) that video partners were receiving an additional $3 per thousand views for videos featuring the Xbox One. In a related story, Electronic Arts is said to be taking a similar approach with its Ronku program. Continue reading Some Question Stealth Marketing Approach for the Xbox One

Although Netflix apps are currently offered on over 1,000 devices, they have been absent from cable boxes. This week, Netflix launched an app on Swedish TiVo boxes used by the cable operator Com Hem, which allows viewers to see Netflix’s catalog adjacent to live TV programming. The video service announced a similar deal with cable operator Virgin in the U.K. last year, and is working with Waoo in Denmark. Netflix is looking to pair with U.S. cable operators before the end of this year. Continue reading Netflix Joins European Cable Boxes, Targets U.S. Operators

A new streaming service, Beats Music, is hitting the market in a new AT&T subscription model that will bundle it with smartphone data service, and offer it to as many as five users on the same plan. It will also stand alone as an app for smartphones with free and paid versions, available next week. Beats comes at a time when music lovers have the option to stream, download or listen to the radio, and the streaming market in particular is saturated with endless options of services. Continue reading Beats Creates Playlists Based on Your Mood, Location, Friends

The U.S. Supreme Court on Friday agreed to hear an appeal filed by broadcasters against the Aereo online TV service. Disney’s ABC, CBS Broadcasting, Comcast’s NBCUniversal and 21st Century Fox are among those who argue that Barry Diller-backed Aereo violates copyrights by using tiny antennas to access broadcast signals without paying fees. Media companies appealed a decision by the 2nd U.S. Circuit Court of Appeals in April that denied their request to shutter Aereo while legal issues are being addressed. Continue reading Broadcasters Head to Supreme Court in Battle Against Aereo

In the ongoing battle against broadcasters, Chet Kanojia, head of cloud-based DVR company Aereo said in a statement the company would “not oppose the broadcasters’ petition for certiorari before the United States Supreme Court.” If the Court decides to hear the case in 2014, Aereo could possibly benefit from freed-up resources to expand nationwide. As is, broadcasters’ stand on cloud-based services by Google, Amazon and Apple could threaten those services’ very existence. Continue reading Aereo Not Opposing Broadcasters’ Pursuit of Judicial Review

Spotify has plans to launch a free, ad-supported version of its streaming music service on mobile devices, according to people familiar with the matter. The Sweden-based company has reached licensing deals with three of the global music companies to use their recordings on the service. The ad-supported offering will allow nonpaying mobile users to play a limited number of songs on demand, but will mostly serve up music based on user input, similar to services such as Pandora.

Continue reading Spotify Has Plans to Go Mobile with Free, Ad-Supported Music

There has been a great deal of speculation in recent months regarding Beats Music, the new streaming service from the makers of Beats by Dr. Dre headphones, that intends to take on Spotify and others. Most reports had indicated the launch date was being pushed beyond 2013, but little was known about the service or its status. Now it looks like the target launch is January. Newspaper ads are appearing that simply read “coming soon” and a blitz of TV ads are expected. Continue reading Beats Music: New Streaming Service Set for January Launch

YouTube is reportedly planning to launch its premium on-demand music service later this year, according to sources. The service, similar to Spotify, but including video, is designed for mobile music listeners. It is expected to offer a tiered approach, with an ad-supported free component and a premium option that includes unlimited access to a catalog of songs similar to the All Access subscription service available via Google, YouTube’s parent company. Continue reading YouTube Could Launch its On-Demand Music Service This Year

Chairman of the Senate Commerce Committee, Senator Jay Rockefeller (D-West Virginia) introduced the Consumer Choice in Online Video Act yesterday — legislation that intends to safeguard competition in the online video market, by preventing cable and satellite companies from stifling growth of services like Netflix, Hulu and Amazon. The proposal could be good news for consumers who complain about subscriptions that include channels they don’t watch, although industry pushback is likely. Continue reading Senate Commerce Chair Announces Bill to Bolster Online Video

The BroadbandTVCon broadband TV and multi-screen summit took place at Hollywood & Highland on November 5-6. Executives from a range of companies including AOL, AT&T, CBS, Dijit Media, Omelet, Ooyala, Unicorn Media, Watchwith and Yahoo! gathered to offer their impressions regarding the direction of second screen apps, the impact of mobile devices, the growing influence of millennials and the subsequent changes to content and advertising. Continue reading Exclusive: Execs Discuss Second Screens at BroadbandTVCon

DISH Network announced that its Blockbuster subsidiary will close approximately 300 remaining U.S.-based retail stores and its DVD by mail distribution operations by January 2014. The Blockbuster By Mail service will end mid-December. Blockbuster has recently divested itself of U.S. and international assets, including operations in the UK and Scandinavia. However, DISH plans to continue its support of Blockbuster’s domestic and international franchise operations. Continue reading Blockbuster to Shutter U.S. Stores and DVD by Mail Services

Intel has invested heavily in its plan to stream television over the Internet, but securing access to channels has been a challenge. The company is reportedly now in advanced negotiations to sell all or part of its yet-to-be-launched venture to Verizon, according to a person familiar with the talks. Intel was originally hoping to launch its service by year’s end. Tech companies including Sony and Google have plans to launch similar services, but have encountered some of the same challenges as Intel. Continue reading Intel in Talks to Hand Over its Internet TV Project to Verizon

In response to the ongoing legal battles involving startup Aereo and the potential disruption regarding pay TV, companies including DirecTV, Time Warner Cable and Charter Communications are reportedly considering the idea of capturing free broadcast TV signals to avoid paying significant retransmission fees, according to people with knowledge of the discussions. Major broadcasters have also stated they would consider a conversion to cable if Aereo stays in business. Continue reading Cable Companies Consider Aereo-Like Services to Bypass Fees

According to inside sources, YouTube is readying a premium on-demand music service expected to launch later this year. The new YouTube offering, designed with mobile listening in mind, would be similar to a service such as Spotify, but include video. It is expected to be tiered with a free ad-supported option and a premium component that features unlimited access to a full catalog of tracks, similar to what Google offers with its All Access subscription music service. Continue reading YouTube to Launch New Premium On-Demand Music Service