TikTok toured journalists through its new Transparency and Accountability Center last week. Located in Culver City, the facility features monitors displaying infographics that show how TikTok’s recommendation engine and content moderation affect the short-form videos that are the basis of its viral app. Computer workstations running a “code simulator” were made available so visitors could explore firsthand how the app’s algorithms influence video propagation. TikTok COO Vanessa Pappas told attendees that the new center, in development since 2020, aims to give lawmakers and others a more personal experience than the virtual tours previously offered. Continue reading TikTok Ups Transparency Efforts as Government Heat Builds

Amazon Studios has officially opened its 34,000-square-foot virtual production stage in Culver City, California. On hand for the Monday ribbon-cutting ceremony was director Reginald Hudlin, whose Eddie Murphy-starrer “Candy Cane Lane” will be the first feature to shoot there. Once the set for films including “It’s a Wonderful Life” and “RoboCop,” Stage 15 has undergone a transformation from its original 1940 configuration, now housing a wall of more than 3,000 LED panels as well as 100 motion capture cameras in what is LA’s largest virtual production stage. Continue reading Amazon Opens Stage 15: New LA Virtual Production Facility

Apple is expanding its Los Angeles footprint, building new regional headquarters in the northern part of Culver City. Construction is in progress on two adjacent buildings comprising more than 550,000 square feet on a lot flanked by National, Venice and Washington boulevards. Apple says the complex will house teams working on Apple TV+, Apple Music, engineering and artificial intelligence at a site near the new Ivy Station development and Metro Expo Line stop. Apple already has more than 1,500 employees working in a leased 128,000-square-foot Culver City office.  Continue reading Apple to Expand Hollywood Ambitions with Regional Campus

In the wake of tech giants Amazon and Apple detailing their latest expansion plans, Google unveiled specifics regarding its planned facilities in New York City. The company, which currently employs more than 7,000 people in New York, announced it plans to spend $1 billion on its new Google Hudson Square campus, which will provide more than 1.7 million square feet of space in lower Manhattan. “We will have the capacity to more than double the number of Googlers in New York over the next 10 years,” explained Ruth Porat, SVP and CFO of Google and Alphabet.  Continue reading Google Commits $1 Billion to New York City Expansion Plans

Apple announced yesterday that it plans to spend $1 billion on a new campus in Austin, Texas to accommodate up to 15,000 employees. Over the next three years, the company also plans to add hundreds of workers to its offices in Boulder, Colorado; Pittsburgh, Pennsylvania and New York, while opening 1,000-worker operations in Culver City, California; Seattle, Washington and San Diego, California. Major tech players such as Apple, Amazon and Google are increasingly moving beyond Silicon Valley as part of strategic expansion plans and the ongoing search for new tech talent. Continue reading Apple Reveals Plans for Texas Campus and Major Expansion

For those interested in the latest in digital storage for media and entertainment, the 2018 Creative Storage Conference is scheduled for June 7th at the DoubleTree Hotel in Culver City, California. Coughlin Associates is conducting a survey of digital storage requirements and practices for M&E professionals with results to be presented at the event. M&E professionals who complete the online survey and indicate their contact information at the end of the survey will receive a free full pass to the Creative Storage Conference. Coughlin Associates is also offering a $100 discount off full conference registration. Continue reading Creative Storage Conference Comes to Culver City Next Month

Amazon Studios just cut a ribbon on its 15-year lease of the historic 14-acre Culver Studios lot from landlord Hackman Capital Partners, which has owned the property since 2014. Hackman enticed Amazon to rent the property with a plan to invest $600 million in seven new buildings and other upgrades in the next three years. Before inking a deal for the Culver City lot, Amazon Studios had been housed in offices in Santa Monica. Amazon began moving its 700 entertainment employees into the Culver City lot in late 2017. Continue reading Amazon Inks 15-Year Lease of the Historic Culver Studios Lot

The 12th Annual Creative Storage Conference (CS 2018) will be held June 7, 2018 at the DoubleTree Hotel in Culver City, California. CS 2018 is now taking submissions for presentations as well as sponsorships and exhibits. The submission deadline is April 20. Organizers are seeking media and entertainment professionals who can add real hands-on experience and independent suggestions for all the sessions. The agenda features four keynote presentations and seven sessions throughout the day. You can submit speakers/panelists for this premier event online. Continue reading 2018 Creative Storage Conference Seeking M&E Professionals

Prime Focus Technologies (PFT) has agreed to acquire DAX in a deal valued at nearly $12.5 million. PFT is known for CLEAR, its cloud-based content and workflow management platform, while Culver City-based DAX develops media asset management applications and cloud-based production software, including the Emmy-winning Digital Dailies. DAX is actively engaged in the ETC’s Cloud Project, sharing both expertise and development resources. Continue reading Prime Focus Technologies to Acquire DAX in $12.5 Million Deal

Tech entrepreneur and musician will.i.am of The Black Eyed Peas has teamed up with Maker Studios to launch an online video platform featuring original content, behind-the-scenes video and artist collaborations. The videos will appear on the performer’s YouTube channel, as well as other possible platforms. Will.i.am serves as the director of creative innovation for Intel and follows rapper Snoop Dogg in collaborating with Maker Studios. Continue reading Will.i.am to Launch Online Video Platform with Maker Studios

At South by Southwest, executives and talent from Maker Studios participated in a panel discussion about the business challenges for those creating original content for YouTube. The Culver City-based studio boasts more than 2.5 billion page views a month. The talk was moderated by company COO Courtney Holt and featured co-founders and comedic talent KassemG and Shaycarl and co-founder/CEO Danny Zappin. Continue reading Maker Studios Discusses the Business of YouTube at SXSW