Verizon, Snap Team to Create 5G-Enabled AR Experiences

With an eye towards 5G apps, Verizon inked a new tech development/marketing deal with Snapchat parent company Snap Inc. The companies plan to work together at Verizon’s 5G Labs to create augmented reality experiences for consumers as well as engage in exclusive distribution and co-marketing projects, such as Verizon preloading Snapchat on some 5G phones. The Snap Originals video series will also feature Verizon as a premium sponsor. Director Harmony Korine made a short experimental film with Snap’s Spectacles 3 camera. Continue reading Verizon, Snap Team to Create 5G-Enabled AR Experiences

Big Tech Companies Make Progress on AR Smart Glasses

Amazon, Apple, Facebook, Google, Magic Leap, Microsoft and Snap are among the Big Tech companies working on creating smart glasses that we can wear everywhere — and that may even replace our smartphones. Currently, glasses are too big (and expensive), but in time are expected to achieve a sleeker form factor and come down in price. Smart glasses promise to dramatically shift how we engage with the world, and some advocates believe we will eventually be able to replace every screen we use with a single pair of glasses. Continue reading Big Tech Companies Make Progress on AR Smart Glasses

Apple Is Developing AR/VR Headset, Glasses, 3D Sensors

As reported in The Information, Apple is planning to launch a hybrid augmented reality/virtual reality headset in 2022 and a pair of AR glasses the following year. This recently released report stated that Apple chief executive Tim Cook spoke about the AR project in a 1,000-employee meeting, an unusually large gathering for the company. The report contained detailed information about Apple’s ideas about wearable AR devices. Apple has also developed a new 3D sensor system that will be integrated with the AR and VR devices. Continue reading Apple Is Developing AR/VR Headset, Glasses, 3D Sensors

Adobe Reveals AI-Enabled One-Click Audio Enhancement

At the Adobe MAX conference in Los Angeles this week, the company gave a sneak peek of its Project Awesome Audio, which will clean up problematic audio recordings in Adobe Audition with the click of a button. The project is the brainchild of Adobe research scientist Zeyu Jin who, back in 2016, demonstrated a tool that allows the user to easily insert speech into an existing clip. For Project Awesome Audio, Jin, with Princeton University computer science PhD student Jiaqi Su, leveraged Adobe’s Sensei AI for “end-to-end audio enhancement.” Adobe also showcased a mobile Photoshop app, a new AR authoring app, and more. Continue reading Adobe Reveals AI-Enabled One-Click Audio Enhancement

KidHQ: Walmart and Mattel Renting Space in Virtual Store

Online toy shopping is getting increasingly creative, as digital reality tools rise in popularity among retailers and consumers. Walmart and Mattel are now leasing “floors” at the BuzzFeed-produced interactive video experience KidHQ, a virtual reality store that allows users to browse products via choose-your-own-adventure-style videos. Both companies are looking ahead to the holiday season as they try to sell toys ranging from Barbies to “Frozen 2” merchandise, and are using interactive video to connect with consumers to do so. 

Continue reading KidHQ: Walmart and Mattel Renting Space in Virtual Store

Holoride, Ford, Universal Partner for In-Car VR Experience

Tech startup holoride has teamed with Ford Motor Company and Universal Pictures to create an immersive VR experience called “Universal Monsters Presents Bride of Frankenstein holoride.” The complimentary ride is being offered during select dates from October 14 to November 9 at Universal CityWalk Hollywood. “They are rolling it out at the theme park, but it could be featured anywhere because it is GPS-based,” explained ETC’s Phil Lelyveld, who recently previewed the ride with colleague George Gerba. “It adjusts to the location and the route. So it could be a touring experience, could be offered at store openings, etc.” Continue reading Holoride, Ford, Universal Partner for In-Car VR Experience

CTA Predicts SVOD, Smart TVs, 5G Will Drive CE Revenue

The Consumer Technology Association (CTA), producers of January’s CES tech confab in Las Vegas, recently projected CE trends for 2020 and beyond after updating its semi-annual U.S. Consumer Sales and Forecasts report. According to Variety Intelligence Platform (VIP), a new division of Variety, key takeaways from the report most relevant to the entertainment industry include subscription video streaming services, smart TVs, 4K tech, gaming and 5G Internet (in addition to related networking options and VR/AR products). CTA anticipates consumer tech retail revenue will reach $415 billion in the U.S. next year, up 5.7 percent from 2018.  Continue reading CTA Predicts SVOD, Smart TVs, 5G Will Drive CE Revenue

Facebook Unveils New Collection of Virtual Reality Advances

At Oculus Connect, Facebook chief executive Mark Zuckerberg and AR/VR head Anthony Bosworth showed the next version of the Oculus Quest, which will offer hand-tracking without controllers or external sensors. Also unveiled is Horizon, a new form of social VR to rival VRChat and Rec Room; it will go into a closed beta in early 2020. Horizon provides tools for the user to build her own environments where people can congregate for multiplayer games. Other long-term plans include AR glasses, Live Maps and “shared spaces.” Continue reading Facebook Unveils New Collection of Virtual Reality Advances

Facebook Unveils Three New Ad Units: Polls, Playable, AR

Facebook announced plans to release three new ad units under the banner Advertising You Can Play With: polls, playable ads (both in the mobile News Feed), and, last, AR ads that will debut in beta in the fall. Playable ads, first shown at the ChinaJoy gaming conference in August 2018, allow users to install and try apps before buying them. AR ads have been in a test phase, with select advertisers, since Facebook revealed them at its F8 developer conference in 2018. All three products emphasize interactivity. Continue reading Facebook Unveils Three New Ad Units: Polls, Playable, AR

Facebook Announces Three New AI-Powered Portal Devices

Facebook is introducing three Portal models, starting at $129, a more competitive price than previous models. Two offer a smart display with screen, camera and microphone, and the third can turn a TV into a venue for video chat. The first Portal offered AI-enabled tracking that kept all the participants in the frame and could follow a single person. The AI has been upgraded to provide more accuracy. Although the company “paused” human review of audio, it will resume the practice for some Portal audio. Continue reading Facebook Announces Three New AI-Powered Portal Devices

Facebook Set to Launch Portal TV Streamer with Video Chat

For the holidays, Facebook plans to unveil a Portal TV streaming device that will feature a camera and far-field microphones and offer video chat with TV viewing and augmented reality. Rather than competing directly with Fire TV or Roku, the device focuses more on video chatting. It is also likely to run Android, as does most Facebook hardware including Oculus Go and Oculus Quest VR headsets. By being based on the Android operating system, the Portal device will synch seamlessly with Android-based TV apps. Continue reading Facebook Set to Launch Portal TV Streamer with Video Chat

Apple’s iOS 13 Reveals Path Forward for Augmented Reality

Apple signaled its steps toward augmented reality with a feature found in both iOS 13 and Xcode 11. Developers Steve Troughton-Smith and Guilherme Rambo discovered StarBoard, a stereo AR feature that appears to be similar to iOS’s CarPlay feature, which relies on an iPhone to generate graphics for a vehicle’s external touchscreen. But whereas CarPlay outputs a single image for a 2D display, StarBoard can apparently output two images for a 3D stereo headset, paired with a touch-based AR navigation controller. Continue reading Apple’s iOS 13 Reveals Path Forward for Augmented Reality

Apple Brings Back Touch ID, Readies New iPhones Launch

To better compete with the latest flagship Android phones offered by companies such as Samsung, Huawei, Oppo and Xiaomi, Apple is developing in-screen fingerprint tech for its future iPhones, according to those familiar with the plans. It is unclear whether the tech will be featured in 2020 or 2021 models, but insiders indicate that testing is already underway at Apple and its overseas suppliers. Meanwhile, Apple will announce this year’s new high-end iPhones on September 10, and is reportedly working on its first low-cost iPhone since the company’s 2016 SE model. Continue reading Apple Brings Back Touch ID, Readies New iPhones Launch

Snapchat Intros New Features for Desktop App Lens Studio

Snap added new features to Lens Studio, its easy-to-use desktop app that lets users create augmented reality lenses. To make it more appealing to creators, from novices to professional 3D modelers, Snap introduced the Landmarker template, which supports 14 new real-world locations; six new facial templates; and an interactive how-to for newbies. Available for free download, Lens Studio runs on Windows 10 and macOS 10.11 or later. Over half a million Lenses have been developed since Lens Studio debuted in late 2017. Continue reading Snapchat Intros New Features for Desktop App Lens Studio

Google Open-Sources Real-Time Gesture Recognition Tech

Google relied on computer vision and machine learning to research a better way to perceive hand shapes and motions in real-time, for use in gesture control systems, sign language recognition and augmented reality. The result is the ability to infer up to 21 3D points of a hand (or hands) on a mobile phone from a single frame. Google, which demonstrated the technique at the 2019 Conference on Computer Vision and Pattern Recognition, also put the source code and a complete use case scenario on GitHub. Continue reading Google Open-Sources Real-Time Gesture Recognition Tech