Amazon Assures FAA That Prime Air Drones Safe for Deliveries

Amazon recently filed another request with the Federal Aviation Administration in which it advocated for a change in the regulations that are preventing the company from launching its drone-based delivery system called Prime Air. In its most recent proposal, Amazon claims to have addressed some of the safety concerns the FAA has had with drones for commercial usage. Among those claims, Amazon said its drones would rely on sensors and computers to safely travel on their designated routes. Continue reading Amazon Assures FAA That Prime Air Drones Safe for Deliveries

Facebook Partners with Disney, Vice and Others on Video Ads

Facebook has launched a new marketing initiative called Anthology that enables advertisers to work with seven media partners to create sponsored videos. The company says that its media partners — The Onion, Vice, Disney, Funny or Die, Tastemade, Vox, and Electus Digital’s CollegeHumor — know how to get the most out of the Facebook platform. These video ads are one way that Facebook may be able to keep advertising, and soon publishing content, under its own roof. Continue reading Facebook Partners with Disney, Vice and Others on Video Ads

Disney Story Central Becomes SVOD Offering via AT&T U-verse

AT&T U-verse and Disney announced earlier this week the launch of a new subscription VOD service based on the Disney Story Central platform, which enables kids and parents to read along with narrated Disney books. According to Multichannel News: “The new $8 SVOD service brings the read-along platform to TV screens for the first time, the companies said. New titles will be added every few months.” AT&T U-verse subscribers also have access to live and on-demand programming from Disney Channel, Disney Junior and Disney XD.

Twitter Users Can Change Setting to Expand Direct Messaging

As promised, Twitter is moving forward with new changes to expand its private messaging feature that will allow users to receive private messages from any account. Twitter’s previous messaging policy forbid users from exchanging private messages, unless both users were following one another’s accounts. The new change, a setting option that will have to be manually enabled, may prompt more users to make use of Twitter’s Direct Messaging service, which has yet to gain significant traction. Continue reading Twitter Users Can Change Setting to Expand Direct Messaging

Technicolor and Sinclair Test Live UHD Broadcast with HDR

Technicolor and Sinclair Broadcast Group have successfully tested a live broadcast in 4K resolution with high dynamic range through the proposed ATSC 3.0 system. “There’s been a lot of attention on new Ultra HD (4K) TVs, which have the potential to display four times the resolution of today’s HD; and HDR, a feature that increases the range between the whitest whites and blackest blacks for a more realistic picture,” explains The Hollywood Reporter. “But currently, there isn’t a system in place to broadcast these images live and over the air.” Continue reading Technicolor and Sinclair Test Live UHD Broadcast with HDR

Scientists Develop Aluminum-Ion Battery for Commercial Use

A group of scientists at Stanford University has developed a sustainable, high performing aluminum battery that is supposedly safer and less expensive to produce than the alkaline and lithium-ion batteries commonly used today. Chemistry professor Hongjie Dai and his Stanford colleagues claim that with improvements to cathode material, lithium-ion batteries have the potential to be of commercial use to power devices such as smartphones and other widespread battery enabled products.  Continue reading Scientists Develop Aluminum-Ion Battery for Commercial Use

Tidal Could Come Through on Promise to Change Music Industry

Tidal, Jay Z’s new artist-backed music streaming service, is the latest addition to a crowded field of companies offering music online. Spotify, Pandora, Rdio and others have featured similar music libraries — until now. Jay Z’s hit album “Reasonable Doubt” disappeared from Spotify earlier this week, while several top artists started to release content exclusively on Tidal. The competition puts increased pressure on music fans to subscribe to one or more streaming services. Continue reading Tidal Could Come Through on Promise to Change Music Industry

DraftKings: Disney Investing in Online Fantasy Sports Business

Disney is reportedly investing $250 million in DraftKings Inc., a Boston-based online fantasy sports startup. DraftKings enables fans to play fantasy sports on a per-game basis with real money. As part of the deal, DraftKings has committed to spending more than $500 million in future advertising on ESPN’s platforms. While sports fans have enjoyed a variety of options for fantasy leagues from CBS, ESPN, Yahoo and others, the model involved tracking performances across an entire season — and did not involve playing for cash payouts. Continue reading DraftKings: Disney Investing in Online Fantasy Sports Business

New Twitter Feature Offers Workaround to Character Limitation

Twitter has officially launched its “retweet with comment” feature, which enables users to embed a tweet in a tweet — and bypass the social platform’s 140-character limit in the process. This will allow users to share and comment on tweets without the need to shorten the original tweet, while preserving context and meaning. (However, users are not able to embed the full retweet and comment.) The new feature is currently accessible via the Twitter site and iPhone app; an update to the Android app is expected soon. Continue reading New Twitter Feature Offers Workaround to Character Limitation

New Facebook App Intros Collaborative Video and Ad Potential

Facebook recently launched an app called Riff that enables users to create collaborative videos with their network of friends. Each finished project is a composition of short clips that are added to the video as it gets shared among friends — and friends of friends — on social media. For Facebook, Riff is another attempt to further encourage its users to watch and share video content on its social platform as part of a larger ongoing strategy to better leverage advertising opportunities.  Continue reading New Facebook App Intros Collaborative Video and Ad Potential

Augmented Reality: 3D Virtual Tech Being Developed for Drones

French company Sysveo is developing software that will enable drones to see and record virtual 3D images in the videos they shoot while in flight. The technology would work so that a drone could be programmed to display the specific blueprints of a building or home for example, against the background of a location such as a neighborhood or city. The project, which is currently in an early stage, is being developed on a patent from France’s CNES space agency and funding from the European Space Agency. Continue reading Augmented Reality: 3D Virtual Tech Being Developed for Drones

Carnegie Mellon Researchers Develop New 3D Measurement Tool

A group of researchers at Carnegie Mellon University have developed a method to accurately provide measurements for 3D objects using mobile phones. The team members discovered that they could simply make use of the inertial measurement units (IMU) installed and already used in smartphones to change the phone’s view from portrait to landscape. Some foresee this technology being especially groundbreaking in the virtual shopping space and development of self-driving cars.  Continue reading Carnegie Mellon Researchers Develop New 3D Measurement Tool

Amazon Dash Button Helps Shoppers Conveniently Place Orders

Amazon introduced the Dash Button this week, a Wi-Fi-enabled button that can be attached to surfaces in your home and pushed to order household products rather conveniently. Each button is branded with a unique product logo and linked to the Amazon mobile shopping app so customers can customize their automated orders. Amazon says that the Dash Button is a precursor to its Dash Replenishment Service (DRS), which will enable physical goods to automatically restock when supplies are low.   Continue reading Amazon Dash Button Helps Shoppers Conveniently Place Orders

Curator Tool Will Help Media Publishers Share Tweets and Vines

Twitter unveiled its new Curator media tool this week designed to make more tweets available to a larger audience outside of its own site — and ideally build upon its base of 288 million users that log in at least once a month. The tool will help media organizations locate tweets and Vine videos that can be posted with stories and broadcasts. Publishers regularly create and share compelling content related to live events and breaking news. Twitter aims to leverage these publishers to help address its slowing user growth rate. Continue reading Curator Tool Will Help Media Publishers Share Tweets and Vines

OTT: New Trends Evolving in Streaming TV and Online Video

According to research from video optimization company Conviva, about 75 percent of new over-the-top service users stop watching video after just more than four minutes, due primarily to poor streaming quality or too many interruptions. While only 25 percent continue past four minutes, the study shows that some viewers will keep trying. Nearly half will stop the video and try again and 29 percent will try a different platform. A related study notes another trend: OTT services may be steering consumers back to their big screen TVs. Continue reading OTT: New Trends Evolving in Streaming TV and Online Video