ETC Execs to Discuss Future of Production at Makers Pop-Up

Makers Pop-Up is a 2-day virtual conference for the creative community that explores the merger of technology with storytelling in film, TV, advertising, interactive and animation. The event, scheduled for Wednesday-Thursday this week (June 9-10), will provide a digital space to make connections, meet potential partners and share ideas and resources. Two executives from ETC@USC will offer their expertise on panels: Yves Bergquist will address the “Virtual Creative Muse: The Evolution of AI as Artistic Mentor and Production Assistant” and Erik Weaver will discuss “Fix it in Prep: How Virtual Production Front Loads Creative Decisions and Costs.”

Additional speakers will include legendary SFX pioneer Doug Trumbull, Paramount Pictures futurist Ted Schilowitz, filmmaker and investigative reporter David France, Oscar-winning visual effects supervisor Rob Legato, and panelists from Adobe, DNEG, Factory 42, Rewind, ScriptBook, StoryFutures Academy and The Story Lab.

Registration for the free conference is available via Eventbrite.