March 14, 2013
NBCUniversal executive VP Lauren Zalaznick spoke at South by Southwest on Tuesday about big picture issues the television industry faces in meeting the evolving tastes and needs of today’s wired consumers. During the Q&A with former CEO of CBS Interactive Quincy Smith, Zalaznick spoke about TV Everywhere authentication services and the second-screen — two digital areas currently in her strategy sights. Continue reading NBCU Exec Discusses TV Everywhere and Second Screens
March 13, 2013
After the the $99 Android-powered TV game console Ouya attracted more than 63,000 Kickstarter backers last year, many independent game developers are creating games for the device, including mobile developers who want to make the jump to televisions. The system will ship to initial backers on March 28, ahead of the public launch in June, and many developers are preparing to see their games on TVs for the first time. Continue reading New Ouya Game Console Attracts Independent Developers
March 11, 2013
With the growing popularity of streaming video and original Web content, the Internet is becoming a place of disruption for the TV industry. Amidst other signs, one is significant: Nielsen ratings standards will begin to include online streaming audiences in their metrics in the coming fall. And another report from Ooyala suggests a very real change is on its way for the TV and ad industries. Continue reading Advertisers Set Their Sights on Transition to Online Video
Online streaming companies are beginning to pursue primetime programming. Amazon is producing original content now; Netflix is following its successful “House of Cards” with four more original programs; Microsoft is working on programming for the Xbox gaming console; while AOL, Sony and Twitter are all likely to follow in these footsteps. Will these companies change the way we watch TV? Continue reading Original Online Content: TV Pilots Finding New Audiences
By Rob Scott
March 6, 2013
As TV audiences increasingly turn to online options for content discovery and consumption, audience-measuring firms such as Nielsen have made necessary adjustments regarding cross-platform analysis. The potential of the new metrics will be tested with Disney’s new Unified initiative in which ABC, ABC Family and ESPN will start using Nielsen’s Online Campaign Ratings to sell their ad inventory. Continue reading ABC Unified: Disney to Use Nielsen Cross-Platform Metrics
In an assessment that might surprise some, Bloomberg writes that the still-in-development Apple wristwatch-style device may prove to be more profitable than the company’s rumored television set. The global watch industry is expected to generate more than $60 billion in sales this year. While that’s smaller than the revenue generated in the TV industry, gross margins on watches are about 60 percent, according to analysis. Continue reading Apple Wristwatch Device Could Be More Profitable Than TV
By Rob Scott
February 22, 2013
Ratings company Nielsen announced this week it will expand its definition of television with a new comprehensive plan to measure video viewing across multiple platforms including broadband, Xbox and iPads. The decision to reach beyond traditional television viewing comes from the What Nielsen Measures Committee, a group comprised of members representing TV and cable networks, local TV stations, ad agencies and several big brand advertisers. Continue reading Nielsen to Redefine TV Ratings by Measuring New Platforms
February 22, 2013
According to journalist Michael Wolff, cable is on a fast track to oblivion with an unsustainable business model. Currently, cable operators pay media companies to carry their cable channels, then pass the costs onto customers in the form of large bundled cable bills. After that, cable channels get to sell advertising. But as viewing habits change and new options become available, consumers are increasingly abandoning the traditional model. Continue reading TV Viewing Trends: Is Cable On the Fast Track to Oblivion?
By Rob Scott
February 19, 2013
Intel confirmed rumors that it was pursuing Internet TV when VP Eric Huggers announced last week that the company had been negotiating with content companies and would launch a set-top box and new platform by the end of the year. While skepticism has resulted from lack of concrete details, the prospect of a chipmaker competing with top cable giants, and the industry’s history of failed attempts — Intel could still become the company to finally crack Internet TV. Continue reading Will Intel Be the One that Finally Delivers Internet TV?
January 29, 2013
Sony demonstrated some impressive new technology at this year’s CES in Las Vegas. The company is using “nanoscale particles called quantum dots to significantly improve the color of some of its high-end Bravia televisions,” writes Technology Review. The particles increase the range of colors that an LCD TV can display by 50 percent. Continue reading CES: Sony Intros Modified LCDs with Quantum Dot Technology
January 25, 2013
Netflix has been through some well-documented ups and downs, but for those who still have doubts about the company, Netflix had a resounding answer this week: 27.15 million. That’s the number of American homes that presently subscribe to the streaming service, a number exceeding even the company’s own expectations for the fourth quarter of 2012. Continue reading Netflix Strategy Takes Root, Numbers Surge in Fourth Quarter
By Rob Scott
January 15, 2013
During CES last week, representatives from television networks, software companies, cable providers and advertising firms gathered for the Second Screen Summit. 2012 was a busy year for second screens, as multiple companies, along with the Olympics, came out with companion products. But the direction and profitability of second screens remain in question. Continue reading CES 2013: Second Screen Use On The Rise, But Revenue Is Not
By Karla Robinson
December 14, 2012
Many hedge fund and telecom execs have bought up various bands of spectrum in hopes of converting it for wireless networks. The FCC has denied several requests, keeping its strident allotment for airwaves, but the commission recently gave the rare green light to Dish Network.
“Late Tuesday, the FCC unanimously approved [Dish Chairman Charlie] Ergen’s plan,” the Wall Street Journal reports. “Under the order, Dish would be required to not use a portion of its spectrum to avoid interference with neighboring airwaves, according to FCC officials. The company would also be required to cover at least 70 percent of the new network in each of its geographic license areas within seven years.”
Ergen started assembling the spectrum five years ago through government auctions and investments in flailing satellite companies, spending roughly $3 billion. “At a stroke, the FCC has now raised its value to as much as $12 billion, according to some analysts’ estimates. Mr. Ergen has to do the hard work of putting that spectrum to use or getting FCC approval to sell it,” the article states.
“Wireless service could give Dish an important new line of business in a mature U.S. pay TV market, where its cable TV rivals are able to sell popular ‘bundles’ of telephone, television, and high-speed Internet service.” Rather than building its own network, Dish could partner with a carrier like Sprint Nextel, or potentially even an outside company like Google, to offer wireless service with the spectrum.
“Consumers, meanwhile, could benefit whatever Dish decides, as the FCC’s decision frees up more bandwidth for data-hungry devices like smartphones and tablets,” explains WSJ. “The drawn-out process of converting that spectrum also highlighted how slowly regulators have moved to put much-needed airwaves to more valuable uses.”