Facebook deleted nearly 500 pages and accounts after discovering two disinformation campaigns linked to Russia. Employees of Sputnik, a Russian government-controlled agency, were linked to many of the pages that use innocuous independent news pages on sports, travel and weather to mask their disinformation. The pages, which were targeted largely at users in Europe and Central Asia, make clear that Russian-government linked groups continue their efforts to use Facebook as a means of spreading misinformation. Continue reading Facebook Seeks to Stop Russian Disinformation Campaigns

The ETC invited nine undergraduate students from the USC School of Cinematic Arts to the December 13, 2018 All Members Meeting to discuss their impressions regarding the future of entertainment. Click here for a six-minute highlight reel from that one-hour conversation, featuring student perspectives on immersive storytelling, social media, content distribution and more. ETC plans to produce student discussions at least quarterly in 2019 — twice at our Executive Board Meetings and twice for our All Members Meetings. We encourage everyone at an ETC-member company to attend (as appropriate) and ask questions at these future sessions. Continue reading ETC Panel: USC Students Discuss the Future of Entertainment

Growth priorities, game-changing technology, engaging customers, building brands, and the trends and challenges that keep marketing execs awake at night were among the topics discussed by three of Forbes Top 50 CMOs during a C Space panel at CES, moderated by editor of the CMO Network at Forbes, Jenny Rooney. Aimée Lapic of Pandora, Susan Vobejda of The Trade Desk, and Deborah Wahl of Cadillac work in different markets but face similar challenges as they break through old models, explore new ways of reaching and engaging audiences, and balance the potential of personalization with privacy. Continue reading CES Panel: CMOs Discuss Top Priorities, Trends and Change

“Mobile distribution really is the catalyst that will turn this whole decline of television argument on its head,” said Viacom CEO Bob Bakish in his opening keynote conversation at the Variety Entertainment Summit at CES. The daylong media and advertising-oriented gathering drew capacity audiences to sessions focused on disruption and opportunities in a dynamic and vastly different media landscape. Bakish knows that 5G will open new distribution channels and autonomous cars will remove “the last vestige of video-free environment.” Continue reading The Future of Television is Mobile Says Viacom CEO at CES

Altman Vilandrie & Company director Jonathan Hurd presided over a panel at CES on how TV has evolved and will continue to change. Viacom’s Stefanie Schwartz noted that her company is making “hours of original content to drive viewership and engagement on all the social platforms.” “We’re experimenting with all kinds of formats and seeing what works,” she said. MAGNA North America president David Cohen said his company is doubling down on OTT. “We’re looking to think about where to put the dollars as consumers migrate,” he said. Continue reading CES Panel: Defining TV Across Primetime and Multi-Platforms

Founded by Jeffrey Katzenberg and headed by chief executive Meg Whitman, Quibi (“quick bites”) is a subscription service for short mobile videos set to launch in about a year. Quibi will deliver daily news and longer features, with production budgets higher than the typical YouTube video content. The app will also feature a control for adjusting screen brightness; videos are shot and edited for portrait and landscape modes. Every major Hollywood studio has invested in a $1 billion seed funding round. Continue reading Quibi Chief Meg Whitman Talks Mobile Content, 5G, eSports

With an initial focus on the Indian market, Facebook is developing a cryptocurrency aimed for use on its WhatsApp messaging app. More specifically, sources said the company is developing a so-called stablecoin, which is pegged to the U.S. dollar to reduce volatility. The company is, however, still working on its strategy, meaning that debut of the coin is still some time off. In 2014, Facebook hired former PayPal president David Marcus to run Messenger, fueling belief the company was going to engage in financial services. Continue reading Facebook Strategizing Cryptocurrency for WhatsApp in India

According to its 2017 internal records, Facebook shared users’ personal data with the world’s biggest tech firms, allowing them to circumvent privacy rules. By doing so, Facebook boosted its advertising revenue, partner companies enhanced their products with more features, and Facebook users were able to connect across websites and devices. For example, Facebook allowed Microsoft’s Bing search engine to see names of all its 2.2 billion global users without consent, and let Netflix and Spotify read users’ private messages. Continue reading Facebook Shared Private Data to Advance Its Own Interests

At CES 2019 next month, Innovation Award honoree zSpace will show a portable Windows PC laptop that is focused on “spatial content,” allowing users to interact with augmented reality and virtual reality content. Based in Sunnyvale, zSpace’s creators claim it is the first portable Windows PC that “breaks the screen barrier” between users and AR/VR, and tout its ability to foster creativity and collaboration in a flexible, immersive environment. It features patented 3D screen technology and lightweight glasses. Continue reading zSpace to Show Windows Laptop for AR/VR Viewing at CES

The Senate Intelligence Committee released two reports that reveal how Russia’s Internet Research Agency targeted groups including African-Americans, evangelical Christians and pro-gun activists to confuse voters, create division and support Donald Trump’s run for president. The Russian operation reportedly used every digital platform available, including Facebook, Instagram, Vine, LiveJournal and even “Pokémon Go.” The research also revealed how these same digital platforms delayed reporting the extent and type of interference. Continue reading Senate Releases Reports with Details of Russian Interference

Facebook said it discovered a bug that allowed unauthorized access to third-party apps of private photos, impacting about 6.8 million users. Facebook engineering director Tomer Bar said the company fixed the issue that allowed such apps “access to a broader set of photos than usual.” Starting with the Cambridge Analytica harvesting of user data, Facebook has had a string of problems related to data privacy, most recently with a serious hack in September that compromised the Facebook accounts of millions of users. Continue reading Facebook Discloses Breach of User Photos to Third-Party Apps

Facebook, which just renewed four original series that have proven popular, also highlighted the success of Facebook Watch, which debuted in the U.S. in August 2017. The renewed shows are Kerry Washington’s “Five Points,” influencer Huda Kattan’s reality show “Huda Boss,” fairy-tale-inspired series “Sacred Lies,” and drama “Sorry For Your Loss” with Elizabeth Olsen. Facebook Watch now attracts 400+ million users around the world who spend at least one minute on the site, with 75 million doing so on a daily basis. Continue reading Facebook Renews Four Series, Aims to Distribute Premium TV

SMS messaging is popular, be it Apple’s iMessage, Facebook Messenger or WhatsApp. But these messaging services aren’t interoperable: a Facebook user can’t use Messenger to reach someone on iMessage, for example. A solution is on the horizon with RCS — Rich Communication Services — an online protocol adopted by the GSM Association to replace SMS, and one that adds significant multimedia capabilities. The GSMA, a trade group that represents 750+ mobile operators and others in the mobile ecosystem, came up with Universal Profile, a standard that underlies RCS. Continue reading RCS Standard Will Bring Multimedia Capabilities to Messaging

Nielsen research indicates that American consumers are regularly accessing second screens while watching television content. The study found that 28 percent of U.S. adults “sometimes” use a device such as a smartphone or tablet at the same time they are watching TV, while 45 percent say they turn to a second screen “very often” or “always.” Only 12 percent of respondents suggest that they “never” access other devices during TV viewing. Nielsen found that second screens are often being used to complement the TV viewing experience, rather than serving as a distraction. Continue reading Study Shows That Second Screen Is Popular with TV Viewers

Whether it involves movies, sports events or in-the-moment activities — sharing the experience with friends can make it more enjoyable. This is what Facebook is reportedly testing with its “Watch Videos Together” feature. This feature includes the ability to watch a video within a Messenger group chat while simultaneously commenting, discussing and joking about it. Earlier this year, Facebook launched its Watch Party. Facebook is now potentially expanding its concept of the Watch Party to Messenger, the popular instant messaging app and platform. Continue reading Facebook Messenger Tests ‘Watch Videos Together’ Feature