Fox Searchlight has produced a virtual reality experience to promote the film “Wild” starring Reese Witherspoon. The three-minute, 360-degree sequence features Witherspoon as her character in the film as she takes a break from a hike in the woods. Fox Searchlight is planning on showing “Wild – The Experience” at the Consumer Electronics Show and the Sundance Film Festival next month. The immersive experience is compatible with Samsung’s Gear VR. Continue reading Reese Witherspoon Stars in ‘Wild’ Experience for the Gear VR

Virtual reality developer Jaunt has created a new app for Google Cardboard that allows users to experience performances by musician Jack White in a 360-degree, stereoscopic 3D virtual reality experience. The app, called “Jack White: THIRD-D,” is part of Google’s rollout of a new page in its Play store dedicated exclusively to content for Cardboard. Google claims that it has shipped more than 500,000 Cardboard devices as the demand for virtual reality has risen. Continue reading Jaunt Releases New VR Music Experience for Google Cardboard

Galaxy Note 4 users interested in virtual reality can spend $199 for the newly launched Samsung Gear VR Innovator Edition, available via the Samsung and AT&T sites (a Verizon version is on its way). A variety of VR games and applications are available from the Oculus VR app store and a 16GB microSD card starter kit. Since Gear VR is designed for mobile, there are limitations to the types of games you can play, but Samsung offers a Bluetooth controller with more standard game controls in a $249 bundle. Continue reading Samsung Launches Gear VR Headset, Powered by Galaxy Note

At the Sundance Film Festival in Park City next month, attendees can expect to watch both great films and virtual reality experiences. Ten of the 13 installations in the festival’s New Frontier program involve VR or other digital interactive technology. These projects use several different brands of headsets, from Oculus Rift to Google Cardboard and Samsung’s Gear VR, and for one of the first times, the content for these devices will be original, not a promotion for an existing movie. Continue reading VR Films Are Expected to Make a Splash at Sundance Festival

StoryTech Managing Partner Lori Schwartz moderated a CES 2015 webcast “Know Before You Go” on December 3rd. Industry experts discussed key trends they expect to see at January’s International CES in Las Vegas — from emerging areas such as immersive gaming, virtual reality and wearables to the infrastructure, platforms, and applications of a variety of compelling new products. Topics of the webcast centered on digital disruption, personalization, Big Data, the Internet of Things, and much more. Continue reading Know Before You Go: StoryTech Offers Preview of CES 2015

DreamWorks Animation is working on new technology that will bring its pre-rendered CGI films to virtual reality headsets like the Oculus Rift and Gear VR. To support headtracking, the company has developed “Super Cinema” technology that pre-renders the entire 360-degree image so that no matter which way a user turns his/her head, the frame is already generated. This technology would allow consumers to have an immersive VR experience even on lower-end hardware. Continue reading DreamWorks Developing 360-Degree Rendering for VR Films

ETC@USC begins its coverage of the 2015 International CES with a special Entertainment Technology Roundtable featuring Dr. Shawn DuBravac, chief economist and senior director of research for the Consumer Electronics Association, on December 4 at the ETC quarterly meeting at Paramount Pictures Studios. DuBravac is expected to highlight leading CE trends and innovations and preview indicators from his State of the Industry Report, the traditional kick-off of CES media briefings. Continue reading CES 2015: CEA’s Shawn DuBravac to Brief ETC December 4

Samsung’s plans for mobile virtual reality are now underway. The company recently released details about its ongoing project with Oculus VR. The Gear VR Innovator Edition is a headset powered by Oculus Mobile built for the Samsung Galaxy Note 4. The headset plans to launch in December, and Oculus has released its Mobile SDK to foster the creation of apps. As part of an open software license, the SDK includes source code for Oculus Cinema, Oculus 360 Photo and Oculus 360 Videos. Continue reading Samsung to Ship Gear VR Headset, Oculus Unveils New SDK

This past year, Mozilla announced plans to develop a website that could support virtual reality. In June, it released an update with an experimental design for Firefox and the Oculus Rift. And earlier this week, to help celebrate Firefox’s 10th anniversary, Mozilla launched MozVR.com, a site featuring virtual demos, website blueprints, source code and guided tutorials to propel the growth of VR online. For now, the experience is only possible with the support of Firefox’s VR-enabled feature and an Oculus Rift headset. Continue reading Mozilla Launches First of its Kind Native VR Web Experience

Pop star Taylor Swift’s new music video “Blank Spaces” comes with an app that offers fans an interactive experience in the video’s pristine mansion setting. The app is available for iOS and Android, and it gives viewers a chance to explore the scenes featured in the music video, see Swift dance just a few feet away, and discover Easter eggs with extras such as Polaroids. This app may point to the future of music videos, and could provide an ideal testing ground for virtual environments. Continue reading Taylor Swift Music Video Offers a New Take on Virtual Reality

Technicolor’s Rennes Research & Innovation Lab is a 193,750-square-foot facility located in France’s version of Silicon Valley — Rennes’ Via Silva eco-city. Initially launched by CEO Frederic Rose in 2012, the facility grouped colorists, researchers and engineers together at one site. Today, teams at the R&D lab are working on a host of technologies for content creators and consumers related to virtual reality, augmented reality, stereoscopic video, 3D audio, the Internet of Things, and much more. Continue reading Technicolor Imagines the Future at Research & Innovation Lab

Facebook CEO Mark Zuckerberg imagined that the Oculus virtual reality technology his company acquired would eventually go beyond gaming — and it looks like that trend is already taking shape. Developers from a wide variety of industries are working on new apps for the Oculus Rift that could be used by stock traders, educators, psychiatrists, astronauts, filmmakers and others. The Oculus Rift is making VR more accessible because of its relatively low cost and growing variety of content. Continue reading Oculus Rift Virtual Reality Technology Not Just About Gaming

While the Avegant Glyph will primarily be sold as an audio headset, it can also display content from any game console, television, smartphone, or tablet. The display uses two million mirrors to project video onto a user’s retina. The device also contains sensors to detect pulse, oxygen, pupil dilation, and temperature, so that games could become even more interactive. The $500 Avegant Glyph is expected to ship by March 2015; pre-orders are being accepted now. Continue reading Avegant Glyph Audio Headset Also Impressive Retinal Display

Speaking at the WSJD Live global tech conference in Laguna Beach on Wednesday, filmmaker James Cameron discussed how his upcoming “Avatar” sequels will be influenced by virtual reality, noting that he now directs his cast using VR headsets and is increasingly involving CGI designers more closely during the scriptwriting process. While he does not anticipate his three films to be viewed on VR headsets, Cameron envisions a future in which VR devices will impact how audiences experience movies. Continue reading WSJD Live: James Cameron on Virtual Reality and Cinema

The 2013 horror indie “Banshee Chapter,” produced by Zachary Quinto and directed by Blair Erickson, is the first feature film to be released on Oculus Rift headsets. San Francisco-based Jamwix is making the movie available for free via its website. Jamwix’s Chimera software was used to convert “Banshee Chapter,” which was already shot in 3D, into a virtual reality feature. The digital studio is using the project to promote how Chimera can transition films into an immersive VR experience. Continue reading ‘Banshee Chapter’ Becomes First Feature Film for Oculus Rift