Netflix Viewing Activity Is Largely Recommendation Driven

Netflix devotes significant resources in order to develop its rating and recommendation systems, which is a key component of the service. The company employs 800 engineers to operate the service. Netflix estimates that 75 percent of viewing activity is now recommendation driven. The company uses several types of customer data in order to create the personalized recommendations, and uses behavior of similar users to suggest preferences. Continue reading Netflix Viewing Activity Is Largely Recommendation Driven

Comcast Pitching Anti-Piracy Alternative to Copyright Alert

Cable operator Comcast is developing a new approach to combating piracy that would convert illegal downloads to legal transaction opportunities. The approach would be an alternative to the Copyright Alert System, or “six strikes” voluntary initiative, currently supported by leading programmers, distributors and studios affiliated with the MPAA. Comcast is pitching its plans to film and television executives in hopes of getting major content companies and distributors on board. Continue reading Comcast Pitching Anti-Piracy Alternative to Copyright Alert

Blu-ray, Electronic Sell Through and VOD Having Solid Year

Revenue from digital platforms are up 24 percent for the first six months of 2013, as an increasing number of consumers are turning to online options for entertainment. While overall disc sales, including DVD and Blu-ray, declined 4.7 percent for the same period, revenue generated from Blu-ray discs are up 15 percent. According to the Digital Entertainment Group, consumer spending on home entertainment grew more than 2 percent to $8.6 billion. Continue reading Blu-ray, Electronic Sell Through and VOD Having Solid Year

YouTube Stars Are Attracting Traditional Media Companies

Previously, people had to establish their own fame on YouTube, but now there are companies and networks that can help. At the recent VidCon conference in Anaheim, there was much debate regarding independent networks and media companies, and the future of online video among video creators and the industry. Traditional media companies and independents are attempting to establish themselves as a presence in online video and among emerging YouTube stars. Continue reading YouTube Stars Are Attracting Traditional Media Companies

People to Spend More Time with Digital Media Than TV in 2013

According to a new report from eMarketer estimating the media consumption of adults in the U.S., the average amount of time spent with digital media per day will surpass television viewing for the first time this year. This is due largely to the shift in smartphone and tablet usage now that most consumers lead increasingly mobile lives. Since 2010, mobile activity has grown from a mere 24 minutes per day on average to 2 hours and 21 minutes per day. Continue reading People to Spend More Time with Digital Media Than TV in 2013

Google Chromecast Could Be Challenge to Pay TV Providers

Google’s Chromecast, which wirelessly connects mobile devices and computers to television, is the latest potential challenge to pay TV. While it may not immediately disrupt the current business model, it offers a glimpse of Google’s vision to make the Internet a platform for TV. The TV industry has dealt with the disruption of Internet TV despite mounting pressure. However, media companies, broadcasters, pay TV providers and advertisers may need to redefine how they interact with one another. Continue reading Google Chromecast Could Be Challenge to Pay TV Providers

YouTube Plans Next Creator Space Facility in New York City

During last week’s VidCon conference for online video, YouTube announced its plans to open another “Creator Space” production studio to offer content producers the opportunity to use professional-grade equipment and facilities. The new 20,000 to 25,000 square foot YouTube Space will be located in the Chelsea Marketplace district of New York City. Similar to those already operating in Los Angeles, London and Tokyo, the free-to-use facility is expected to be up and running by October of next year. Continue reading YouTube Plans Next Creator Space Facility in New York City

Developers Struggle to Build Ideal Apps for Every Smart TV

Developers face significant challenges in creating apps for smart TVs due to the large number of devices. Most manufacturers have their own platforms, with limited compatibility among them. TV makers are beginning to simplify the programming process by adopting HTML5, while bringing an app to multiple platforms still requires significant resources. Netflix devotes major resources to creating its apps, but few may be able to follow their example. Continue reading Developers Struggle to Build Ideal Apps for Every Smart TV

Netflix Hopes to Bring Increased Intelligence to Smart TVs

Netflix has started a quiet effort to address problems with smart TVs. The company is in talks with tech companies and consumer electronics manufacturers in order to find improvements to user interfaces, remote controls and other smart TV components. The idea of Internet content combined with TVs began in the mid 1990s, but some believe progress has been slow. New apps, services and compelling content are needed to engage viewers to purchase and use smart TVs. Continue reading Netflix Hopes to Bring Increased Intelligence to Smart TVs

Viewer Data Used to Shape Netflix Content and Experience

Netflix’s use of data helps determine what its customers want to watch and how they want it presented. The company’s newest original show, “Orange Is the New Black,” is partially the result of analyzing viewer data. Netflix is using all types of collected viewer data in order to create content and to possibly shape the user experience. Viewer data is collected from multiple sources: Netflix, third party metadata and social media. Continue reading Viewer Data Used to Shape Netflix Content and Experience

Are Millennials More Drawn to Netflix than Other Services?

Millennials are an age group that keep cable executives up at night. Many do not own actual TVs, do not pay for cable, and rarely pay for Internet content. Generally, this generation grew up on free media content. But Netflix offers its original programming in ways that satisfy this generation’s need to have immediate access to content, regardless of when and how. This contrasts with traditional broadcasters airing shows first on TV, then later online. Continue reading Are Millennials More Drawn to Netflix than Other Services?

Showtime Adds Live Programming to TV Everywhere Service

Showtime Networks announced yesterday the addition of live East and West Coast feeds of its programming to Showtime Anytime, the network’s TV Everywhere service. Subscribers can now watch the network’s content live on their computer, iPhone, iPad, Kindle Fire and Android phones and tablets. According to the press release, the “announcement marks the first time a premium network has offered live TV viewing on an authentication service.” Continue reading Showtime Adds Live Programming to TV Everywhere Service

Starbucks to Become Significant Media Distribution Platform?

Google is partnering with Level 3 Communications to offer free Wi-Fi service at more than 7,000 Starbucks location in the U.S. The service is expected to be about 10 times faster than the T1 connections currently provided by AT&T (which had reportedly offered to upgrade its service). The new Wi-Fi will be available in some stores next week with a complete rollout scheduled within 18 months. In addition, the upgraded Starbucks Digital Network will offer new media distribution opportunities. Continue reading Starbucks to Become Significant Media Distribution Platform?

Viacom Takes New Tack in its Copyright Battle with YouTube

Viacom is continuing its battle with YouTube over issues of copyright infringement. After two failed attempts to resolve the long-running dispute, Viacom has filed with the Second Circuit Court of Appeals, requesting another opportunity to explain its argument against the Google subsidiary. In addition, Viacom questioned the court’s interpretation of the Digital Millennium Copyright Act and has made a formal request that the judge who presided over the most recent ruling be replaced. Continue reading Viacom Takes New Tack in its Copyright Battle with YouTube

Tech and Pay TV Companies Are Changing How We Watch TV

Intel is one of many companies currently developing home entertainment technologies that could significantly change how viewers interact with TV. Tech companies are integrating advanced features and controls in TV connected devices, from voice activation, DVR and cloud storage sync. Other companies such as cable providers and manufacturers are also introducing advanced TV technologies as well. However, obstacles will come from content licensing. Continue reading Tech and Pay TV Companies Are Changing How We Watch TV