Spotify is integrating live audio capabilities from its Spotify Greenroom app into the flagship Spotify service and rebranding the feature as “Spotify Live.” The company says the change “reflects our belief in the future of live-audio creators and live experiences being provided to all 406 million Spotify listeners around the globe.” Spotify Live will continue to live as a standalone app, as well as providing live-stream functionality within Spotify for music and podcasts. Beginning this week, Spotify will enable in-app live streaming for its original programming while independent creators can stream live using the separate app. Continue reading Spotify Debuts Live Streaming In-App, Rebrands Greenroom

Spotify is testing a feature that lets podcast discovery platform Podz help people find new podcasts they may like. Now, Spotify is taking the algo-driven audio newsfeed for which Podz became known and turning it into a more personalized discovery experience. The big idea here is to extrapolate. Podz provided machine-curated audio samples. As part of its Spotify integration it is targeting the next level: letting users tap to read an audio transcript, review show graphics or hear more of the podcast. Spotify acquired Podz last summer for approximately $49.4 million. Continue reading Spotify Puts Podz Acquisition to Test with Discovery Feature

The audience for streaming audio continues to grow, and advertisers are taking notice. A 2021 survey found that 68 percent of U.S. listeners listened to digital audio in the previous month, compared to 47 percent in 2014. While streaming audio advertising still lags behind traditional radio, changes in consumer privacy policies at Apple and the effect that’s had on social media platforms has prompted brands and small businesses to explore their options. Roughly $5.7 billion will be spent on U.S. digital audio ads in 2022, up 14 percent over 2021, according to Interpublic Group’s Magna media unit. Continue reading National Advertisers Embrace Streaming Audio and Podcasts

The European Parliament and EU member states reached agreement Thursday on key points of the Digital Markets Act, a sweeping measure poised to reshape the technology landscape in Europe and potentially around the world. The DMA objectives are two-fold: reining in anticompetitive measures that advantage Big Tech over competitors and consumers, and putting teeth to the new rules. Considered the biggest digital regulatory expansion anywhere in decades, the proposal has been criticized for singling out U.S. firms like Amazon, Apple, Meta and Alphabet, all of which fall into the gatekeeper category targeted by the act. Continue reading Europe’s Digital Markets Act Designed to Regulate Big Tech

TikTok has launched a distribution platform for music creators, SoundOn. The all-in-one platform, which also offers marketing assistance, is designed to help artists develop and launch their careers. Released in beta last year, SoundOn has already gone live in the U.S., UK, Brazil and Indonesia, enabling music to be directly uploaded to TikTok and Resso, a music streaming platform ByteDance launched in 2020. SoundOn enables “artists to grow their fanbases, harness their creative voice and get their music heard worldwide,” TikTok says. Creators keep 100 percent of their streaming royalties in year one and 90 percent thereafter. Continue reading TikTok Launches SoundOn to Help Music Creators Monetize

Epic Games has purchased online music store and community Bandcamp. Citing a shared “mission of building the most artist friendly platform that enables creators to keep the majority of their hard-earned money,” the blockbuster game developer explained in a statement that Bandcamp will play an important role in the gamer’s “vision to build out a creator marketplace ecosystem for content, technology, games, art, music and more.” It’s an interesting strategic move. Competitor Electronic Arts has had success with music, getting its “Star Wars” scores released and creating hits through its “FIFA” and “Madden NFL” games. Continue reading Epic Pitches Big Tent in Metaverse with Bandcamp Purchase

Russia’s attack on Ukraine has focused attention on its attempts to censor Big Tech, but the nation’s most onerous recent move to control speech came last July, when President Vladimir Putin signed a law requiring foreign tech companies with more than 500,000 monthly visitors from within the Russian Federation to establish a physical presence within the country that would be held responsible for violations of local law. Russian authorities have warned companies including Meta, Apple, Google, TikTok and Twitter that they had until the end of February to comply with what has become known as “the landing law.” Continue reading Big Tech in Spotlight as Russia Censors News of Ukraine War

Spotify is taking steps to clarify its position regarding COVID-19 misinformation and stabilize its fluctuating stock price after Neil Young and Joni Mitchell yanked their music from the streaming service over objections to vaccine remarks on “The Joe Rogan Experience” podcast. “These issues are incredibly complex,” Spotify CEO Daniel Ek said on Sunday, when the company published platform rules and announced the creation of a COVID-19 Hub to provide “easy access to data-driven facts” from “scientists, physicians, academics and public health authorities” from around the world. Spotify will not be removing the offending content, Ek said. Continue reading Spotify Acts on Boycott, Posts COVID Facts After Stock Falls

The Senate Judiciary Committee voted Thursday to advance a bill designed to level the playing field between Big Tech and smaller players forced to rely on the giant firms to reach customers. Allegations that the behemoths abuse their power to subjugate competitors and exploit consumers permeate Capitol Hill. After being reminded by Senator Amy Klobuchar (D-Minnesota) that antitrust laws haven’t been meaningfully updated “since the birth of the Internet,” the American Innovation and Choice Online Act was advanced on a bipartisan basis, setting it on a path for a full Senate vote. Continue reading Big Tech Bristles as Antitrust Bill Moves to a Full Senate Vote

Filmhub, the independent distribution website incubated by German composer Klaus Badelt and Brazilian tech entrepreneur Alan d’Escragnolle, has raised $6.8 million led by Andreessen Horowitz in the company’s first capital raise. Filmhub helps budding cineastes get their work onto more than 100 streaming platforms, including Amazon Prime Video, Apple TV, IMDb TV, Plex, Roku Channel and others. Using its own sales team and technology, Filmhub pushes out content from shorts to episodics to full-length films, taking a 20 percent fee from royalties, which vary by service. Continue reading Streaming Distributor Filmhub Floats $6.8 Million Seed Round

Spotify is bringing interactivity to the audio ad experience for podcasts with “Call-to-Action Cards.” As part of Spotify’s streaming ad-insertion platform, the CTA cards will appear in the app as soon as a podcast ad begins playing, resurfacing when a listener is exploring the app, reminding them to check out the product or service and eliminating the need to remember a promo code or URL. Advertisers can customize the CTA cards with images, text and clickable buttons. The feature makes podcast ads visually interactive for the first time, transforming the experience into something listeners can see, “and, most importantly, click.” Continue reading CES: Spotify Call-to-Action Cards Make Audio Ads Clickable

Music streaming and media services provider Spotify is implementing a five-star rating system, not unlike Apple’s, in an attempt to become a bigger player in the podcast discovery space. The challenger has been coming on strong. In a Q3 2021 earnings call, the company cited Edison Research and internal tracking to proclaim Spotify the No. 1 podcast platform in the United States, squeaking by Apple in monthly listeners. Now, Spotify is hoping that its ratings will help create its own heat-seeking list, comparable to Apple Podcasts’ “New and Noteworthy” curated list. Continue reading Spotify Continues Push into Podcast Space with New Ratings

Spotify has launched a Netflix Hub designed to extend the experience of enjoying one’s favorite streaming films and shows through official soundtracks, playlists, podcasts and  exclusive Spotify content. Spotify explained the evolution of the pre-existing partnership by pointing out that within two weeks of the premiere of Netflix’s “Squid Game,” Spotify listeners “created more than 22,500 unique themed playlists.” The new Hub will include “experiences” like the recent Netflix collaboration on an “enhanced album” for the revisionist Western “The Harder They Fall,” featuring producer Jay-Z in a behind-the-scenes look at the soundtrack. Continue reading Spotify Launches Netflix Hub with Soundtracks and Podcasts

Tidal unveiled an upgrade to its paid music plan and introduced two new plans — a cost-free tier (a first for the platform) and Tidal HiFi Plus. The standard $9.99-per-month subscription, now called Tidal HiFi, provides users with lossless and high-resolution audio and customized listening insights through features such as Tidal Connect and My Activity. With the new $19.99-per-month Tidal HiFi Plus, users get immersive formats including Dolby Atmos and Sony 360 Reality Audio as well as exclusive access to Tidal’s Master Quality Authenticated recordings. Tidal also launched an innovative direct-to-artist payments program with plans to introduce fan-centered royalties next year. Continue reading Tidal Launches New Music Tiers, Model to Pay Artists Directly

Music streaming powerhouse Spotify is expanding its narrative footprint with the acquisition of audiobook distributor Findaway. The purchase brings Spotify a large catalog of audiobooks as well new revenue streams not only through audiobook sales and subscriptions, but through units like Findaway Voices, which provides turnkey services for authors who want their writings recorded. Spotify’s evolution to all-things-audio follows the company’s Q3 announcement that its podcasting business had overtaken market leader Apple in terms of downloads. Spotify says it expects the global audiobook sector to grow from $3.3 billion today to $15 billion by 2027. Continue reading Spotify Targets Audiobook Market with Purchase of Findaway