Amazon Uses AI to Summarize Legit Reviews and Flag Fakes

Amazon has tapped artificial intelligence to summarize some of its product reviews. The feature, currently being tested, sifts through customer reviews to create lists of what purchasers like and dislike. The summaries carry the disclaimer “AI-generated from the text of customer reviews.” The move comes as Amazon is also deploying AI to weed out “fake” reviews supplied by “review brokers” who are also now able to leverage the power of AI. Amazon, which has identified phony reviews as a major problem, now uses machine learning models to detect fraudulent behavior by analyzing thousands of data points. Continue reading Amazon Uses AI to Summarize Legit Reviews and Flag Fakes

Mozilla Sets Discount Privacy Bundle: VPN Plus Firefox Relay

Mozilla has bundled two premium security products into a subscription package. Firefox Relay and Mozilla VPN are available together for $6.99 with an annual subscription. With the holiday sales season in full swing, retailers are bracing for hacker attacks and phishing schemes, an angle Mozilla is leveraging with its push. Axios Codebook says “the ongoing economic downturn is prompting more shoppers to look for online discount codes and more hackers to trick these consumers with phony deals.” Firefox Relay protects identities by hiding users real email addresses, while Mozilla VPN is a virtual private network service. Continue reading Mozilla Sets Discount Privacy Bundle: VPN Plus Firefox Relay

Amazon Has Strong Q2, Earnings Helped by Cloud, Ad Sales

Amazon posted its third consecutive $100 billion quarter during Q2 this year; revenue grew 27 percent year-over-year to $113.08 billion. Refinitiv revealed earnings of $15.12 versus $12.30 per share, and revenue of $113.08 billion versus $115.2 billion. However, Amazon predicts slightly slower growth for the upcoming quarters. In Q3, the company estimates its operating profit would land somewhere between $2.5 billion and $6 billion. According to chief financial officer Brian Olsavsky, “most of Amazon’s 2021 spend and building openings are planned for the second-half of the year.” Continue reading Amazon Has Strong Q2, Earnings Helped by Cloud, Ad Sales

Walmart Builds Its Own Cloud Computing Farm to Rival Amazon

In five years, Walmart invested millions of dollars in six giant server farms that now account for 80 percent of its cloud capacity. The move has enabled the company to keep up with its burgeoning growth for the last three quarters. Most retail businesses rent cloud computing, but Walmart’s determination to best Amazon led to its decision to build its own cloud network. With this internal network, the company can leverage all its customer data, be competitive with its prices and control inventory and other key functions. Continue reading Walmart Builds Its Own Cloud Computing Farm to Rival Amazon

Retailers Turn to Smart Mannequins to Lure In-Store Shoppers

For nearly three decades, Universal Display has provided mannequins to fashion retail stores such as Lord & Taylor, Saks and Uniqlo. In an effort to improve the brick-and-mortar shopping experience, Universal Display has developed an innovative way to use modern tech with mannequins to push information to nearby shoppers. Mannequins are tagged with beacons that push messages to customers’ mobile phones complete with photos, sizes and prices of ready to buy clothing inside the store. Continue reading Retailers Turn to Smart Mannequins to Lure In-Store Shoppers

Study Measures Influence of New Technology on In-Store Sales

Deloitte’s recent study, “The New Digital Divide: Retailers, Shoppers, and the Digital Influence Factor” shows that digital technologies are an integral part of the entire shopping experience since they influence $1.1 trillion of in-store retail sales. By the end of 2014, the percentage of in-store sales that digital technologies influence will increase from the current 36 percent to 50 percent. The retail categories most influenced by digital include electronics, furniture and sporting goods. Continue reading Study Measures Influence of New Technology on In-Store Sales

Will iBeacon Revolutionize Interactions in the Physical World?

Apple’s iBeacon and its Bluetooth Low Energy technology may soon revolutionize the way we interact in the physical world — and it’s already built into most iPhones. The technology is growing as more retail stores install sensors to track shoppers. It is also relatively inexpensive and easy to install. And instead of people having to launch an app or whip out a credit card when they’re out and about, their phones will do it for them — automatically. Continue reading Will iBeacon Revolutionize Interactions in the Physical World?

More Retailers Tracking Shoppers with Sensor Technologies

Sensor devices used to track shoppers are becoming more commonplace in shopping malls this holiday season. The devices, often scattered through malls to identify shoppers’ movements, help retailers track how long people are waiting in line and pinpoint where they’re shopping. Some even use heat maps to show where within a store most people are gravitating. The Future of Privacy Forum estimates that approximately 1,000 retailers are using sensors. Continue reading More Retailers Tracking Shoppers with Sensor Technologies

Jeff Bezos Reveals Amazon’s Plans for Drone Delivery Service

Amazon CEO Jeff Bezos revealed some significant plans for the company on “60 Minutes” this week. In the not-too-distant future, Amazon plans to offer drone delivery service for its smaller packages headed for customers close to its distribution centers. Bezos expects packages weighing less than five pounds to be deliverable to addresses within a 10-mile radius by small helicopter-like devices. Amazon is calling the service “Prime Air.” Continue reading Jeff Bezos Reveals Amazon’s Plans for Drone Delivery Service

New Sensor Technologies Have Untapped Potential in Retail

Embedded sensor technology has proven to be useful in a number of markets, but some are saying it can revolutionize the retail experience for both companies and consumers if used to its full potential. Though online retail is booming in popularity, many transactions still take place inside physical stores, often with the aid of a mobile device. By linking up those factors, shoppers’ experiences will be more productive, and companies will benefit with greater profits. Continue reading New Sensor Technologies Have Untapped Potential in Retail