Apple is quietly building new networks, part of an expanded Internet infrastructure capable of delivering large amounts of content to customers, while providing Apple with more control over distributing its online offerings. It will also lay the groundwork for handling more traffic should the company decide to move deeper into television. Apple has been moving in this direction for a while, since the inception of its iCloud service and in response to rising sales of media via iTunes and the App Store. Continue reading Apple Builds New Networks to Boost its Internet Infrastructure

According to a new report from Forrester Research, the percentage of U.S. households with cable or satellite television is projected to dip from the current 82 percent to 79 percent by 2018. However, Forrester’s Jim Nail suggests that the television industry should not worry about cord-cutters, since those who opt to unsubscribe from cable services do not watch much TV anyway, and are not turning to online options but simply avoiding the cost. Business Insider counters that a decline is difficult to view as a win. Continue reading Should Industry Be Concerned with Decline in TV Households?

Marketing data and analytics firm comScore has announced a partnership with Google to help advertisers understand specifically who is looking at their advertisments, and optimize the ads in real time. This partnership will combine Google’s DoubleClick ad-serving platform and comScore’s Validated Campaign Essentials (vCE) technology for measuring ad performance. The vCE technology will measure how viewers are interacting with Google advertisements. Continue reading Google and comScore Combine Efforts to Optimize Online Ads

As the ratings for television news channels decline, broadcasters are looking for new ways to draw an audience. CNN is working toward gaining viewers by airing original films and series like the documentary “Blackfish,” which aired back in October, and “Chicagoland,” a reality TV show that will begin airing next month. Jeff Zucker, the newest president of CNN, took over in January and has been hands-on since, pointing the network in a slightly different direction. Continue reading CNN Turns to Films and Original Series to Help Boost Ratings

In addition to its Winter Olympics coverage across television, Web and mobile, NBC is also capturing some of the action from Sochi in 4K resolution. However, since the distribution infrastructure is not in place for Ultra HD broadcasts and only a small number of consumers own UHD TVs, the network is shooting limited 4K content for demonstration purposes only. NBCUniversal’s parent Comcast has scheduled invitation-only viewing parties in Washington DC, San Francisco and Philadelphia. Continue reading Olympics: NBC Shooting Select Events in 4K for Demo Purposes

Online photography community 500px is launching a commercial licensing marketplace called Prime that plans to charge licensing fees starting at $250. 500px says Prime is different from other licensing services because regardless of the license or who purchases the images, member photographers will earn 30 percent of proceeds for each photo sold. 500px is hoping “to fundamentally change the way photos are licensed” by “changing the way photo licensing companies work with photographers.” Continue reading 500px Aims to Revolutionize Photo Licensing with Prime Service

YouTube is poised to be one of Google’s biggest assets with potential for billions of dollars in ad revenue, and the video site now has new leadership tasked with making that a reality. Long-time Google exec Susan Wojcicki, formerly SVP of advertising and commerce and one of the company’s earliest employees, is reported to be the new SVP in charge of YouTube. The video site has more viewers than any other like it, and it will be Wojcicki’s job to compete more with TV for ad dollars. Continue reading YouTube Gets New Leadership in its Quest for Ad Domination

Amazon’s newest app feature will make it even easier to never have to leave your home to purchase media, gifts and common household goods. The new feature, “Flow,” will soon be available in Amazon’s shopping app for iOS, and it will allow users to simply scan any object with their iPhone camera and place an order for that specific product. The app does not require barcodes to work — just a clear image — and it takes less than 30 seconds to place an order. Continue reading Amazon’s Flow Plans to Enhance Shopping by Scanning Objects

Amazon announced in a fourth-quarter earnings conference call that it might be raising prices on shipping fees through its Amazon Prime program. The $79-a-year shipping service could go up in price by as much as 50 percent, increasing the company’s bottom line by close to $500 million. The announcement came as a pleasant surprise to investors following a slow holiday season for Amazon and its lowest growth rate in several years. Continue reading Amazon Says It May Increase Shipping Fees of Prime Service

A statement from the Writers Guild of America West raises the group’s concerns regarding copyright infringement fees and agreements, digital sales and other related issues. The letter particularly references the “notice and takedown” system of copyrighted material shared on the Web, noting that the system’s intentions are good, but may also cause potential harm. The statement was written in response to a recent green paper on copyright policy. Continue reading Writers Guild Cautions Against Stiff Copyright Enforcement

The Tribune Company-owned digital music data service Gracenote is making headway on an Internet radio program that would let other companies and brands use its technology for their own music apps. The technology behind Gracenote — Rhythm — could be used for radio services by consumer brands and car companies, especially those in other countries where Pandora is not available. Tribune acquired Gracenote last month for $170 million. Continue reading Gracenote Plans to Collaborate on Internet Radio Platform

Tech entrepreneur and musician will.i.am of The Black Eyed Peas has teamed up with Maker Studios to launch an online video platform featuring original content, behind-the-scenes video and artist collaborations. The videos will appear on the performer’s YouTube channel, as well as other possible platforms. Will.i.am serves as the director of creative innovation for Intel and follows rapper Snoop Dogg in collaborating with Maker Studios. Continue reading Will.i.am to Launch Online Video Platform with Maker Studios

As more people now browse the Internet on multiple devices, Web cookies are becoming less reliable and are on their way to being phased out. The question of what will replace the technology points to companies like Google and Apple, which will likely have greater control over the technologies behind online tracking. A white paper by the Interactive Advertising Bureau puts forward possible solutions, such as device manufacturers providing data about their customers’ habits to marketers. Continue reading White Paper Suggests Alternatives to the Fading Web Cookie

Twitch, the live streaming service and popular community for gamers, recently announced that it reached 45 million unique viewers per month in 2013, up from 20 million the previous year. Twitch also noted in its year-end report that its viewing minutes doubled last year to 12 billion per month. Since its debut in 2011, Twitch has become the go-to streaming platform online for casual and pro gamers, thanks in part to the rising popularity of eSports titles. Continue reading Gaming Community Twitch More Than Doubles Audience Size

While large brands often generate business by enabling consumers to customize products online, smaller companies do not always have the resources to do the same, something that will likely change with 3D printing technology and services. Massachusetts-based startup Matter Labs has developed a plug-and-play API called Matter Remix and software called Matter.io to help e-commerce merchants leverage 3D printing and add product customization features to online stores. Continue reading Matter Labs: New Software Brings 3D Printing to E-Commerce