Pixalate Raises $18.1M to Combat Click Tricks and Ad Fraud

Analytics firm Pixalate has announced $18.1 million in growth capital for connected TV and mobile advertising initiatives. The new round brings total capital raised to $22.7 million for the 9-year-old firm, which specializes in fraud prevention, privacy protection and legal compliance via offices in Santa Monica, Palo Alto and London. The move comes as Pixalate rises to meet the challenges of enterprise clients fending off bot attacks, ad fraud and other malicious threats. Malware incursions by intruders like Puppeteer siphon tens of millions of dollars in annual ad revenue, according to Pixalate. Continue reading Pixalate Raises $18.1M to Combat Click Tricks and Ad Fraud

Spotify Deploys ‘Blend’ Feature to Enable Sharing of Playlists

Spotify has globally launched Blend, a two-party playlist generator designed for social listening. The feature allows both paid and free mobile users to tag-team song streams that can be shared across all platforms. Using the technology behind Spotify’s Family Mix and Duo Mix multi-person apps, this variation offers a twist; after creating a Blend participants receive a “taste match score” that reveals similarities and differences between the pair’s listening preferences and can compare their preferences to those of their friends. Continue reading Spotify Deploys ‘Blend’ Feature to Enable Sharing of Playlists

Twitter Rolls Out Latest Monetization Feature: ‘Super Follows’

Twitter debuted a new feature called Super Follows, which allows some users to make money by charging for access to subscriber-only content. Users who qualify for the program must be over the age of 18, based in the U.S. and have 10,000+ followers as well as having tweeted more than 25 times in the past 30 days. The payout, powered by payments platform Stripe, will range depending on the Super Follows price and number of followers who sign up. A user who charges $4.99 per month for Super Follows and has 2 percent of 13,000 followers sign up will make $900 a month. Continue reading Twitter Rolls Out Latest Monetization Feature: ‘Super Follows’

HiDef and Unity Pursue Social Impact and Diversity in Games

Game studio HiDef has teamed up with San Francisco-based software developer Unity Technologies to work on a games-as-a-service project that focuses on games that “connect and entertain people through creative expression, competition, shared experiences, and cultural discovery.” The San Diego-based HiDef, founded by Anthony Castoro, Jace Hall, Rick Fox and David Washington in 2019, recently raised $9 million. HiDef said the first title is a metaverse mobile game using the Unity game engine, created in concert with Unity’s gaming services team. Continue reading HiDef and Unity Pursue Social Impact and Diversity in Games

TSMC to Raise Its Chip Prices as Global Shortage Continues

Taiwan Semiconductor Manufacturing Co. (TSMC) — the world’s largest contract chipmaker — plans to raise prices on its most advanced chips by about 10 percent and less advanced chips by about 20 percent, to take effect late this year or in early 2022. The price hike is taking place during a global shortage of semiconductors that already impacts auto companies including General Motors and Toyota Motor, an array of consumer electronics, and major tech companies such as Apple, which uses TSMC chips in its smartphones. GM closed three North American factories and Toyota will slow production by 40 percent in September. Continue reading TSMC to Raise Its Chip Prices as Global Shortage Continues

Google Updates Search to Boost Safe, Mobile-Friendly Sites

By the end of this month, Google will update its site with a new “page experience” designed to limit user frustration that results from slow-loading sites. Google will assess websites via three core web metrics, giving preference and higher placement to those that offer 1) secure connections, 2) lack of intrusive elements such as pop-ups and 3) are mobile-friendly. Publishers have expressed concern about this expected update, but some experts, such as RustyBrick chief executive Barry Schwartz, say the “overall impact” will be minimal. Continue reading Google Updates Search to Boost Safe, Mobile-Friendly Sites

YouTube Adds Visuals and Multi-Language Results to Search

Google’s YouTube revealed a plan to release improvements to its search functionality that will use visual appeal to provide a better sense of what videos contain, making it easier and more efficient for users to find their desired video content. In the YouTube app, both the Android and iOS versions, users will be able to see a snippet of video rather than a mere thumbnail while scrolling through the content. A section below the videos will also show all chapters, if relevant, enabling the user to click on a specific chapter of the video. Continue reading YouTube Adds Visuals and Multi-Language Results to Search

Twitter to Study Misinformation by Letting Users Flag Tweets

Twitter is testing a new feature in a few markets that will allow users to flag posts that contain misinformation, similar to how they can already report spam or abuse. The company — which doesn’t have a strong fact-checking unit — plans to use the feature to study misinformation on the platform rather than review the user-identified tweets for legitimacy or respond to the reporting user with updates. Currently, Twitter only fact-checks tweets on elections, COVID-19 and other “select categories.” Continue reading Twitter to Study Misinformation by Letting Users Flag Tweets

Samsung First to Design Commercial Semiconductor with AI

Samsung is using Synopsys’ DSO.ai tool to design some of its next-gen Exynos mobile processors for 5G and AI, which will be used in smartphones including its own and other devices. Synopsys chair and co-chief executive Aart de Geus said this is the first example of a “real commercial processor design with AI.” Google, IBM and Nvidia are among the other companies that have discussed designing chips with AI. Synopsys, which works with dozens of companies, also has years of expertise in creating advanced designs to train an AI algorithm. Continue reading Samsung First to Design Commercial Semiconductor with AI

Senate Measure Could Impact Developers, App Store Models

The U.S. Senate introduced the Open App Markets Act to give consumers more control over their devices; stop app stores from ‘disadvantaging’ developers and allow them to inform consumers about lower prices and offer competitive pricing; improve the ability of startup apps, third-party app stores and payment services to compete; require devices to allow ‘sideloading’ of apps; and continue to protect privacy, security and safety of consumers. If voted into law, the Act could end Apple and Google’s monopoly over the app ecosystem. Continue reading Senate Measure Could Impact Developers, App Store Models

YouTube TV, Google TV Ink Data Deals with Comscore, Parrot

YouTube, YouTube TV and Google TV inked new TV data agreements with Comscore and Parrot Analytics. Comscore said its cross-platform service Comscore Campaign Ratings will incorporate YouTube and YouTube TV measurement to provide data on those platforms across desktop, mobile and connected TV, to help advertisers and agencies “better understand co-viewing for YouTube and YouTube TV across OTT/CTV.” YouTube and Google TV also added Parrot Analytics’ global audience demand data and entertainment consulting services. Continue reading YouTube TV, Google TV Ink Data Deals with Comscore, Parrot

China Mobile Limits Purchasing From Non-Chinese Suppliers

Government-owned wireless company China Mobile has cut its use of non-Chinese suppliers to 5.4 percent from 11 percent in its last 2020 buying round. Hardest hit was Sweden’s Ericsson, whose 5G gear sales were cut to a mere 1.9 percent, compared to 11 percent in the 2020 round. China stated the move was “retaliation” for Sweden’s decision to ban Huawei Technologies and ZTE Corp. gear from its 5G networks. The U.S. also banned Huawei, the world’s biggest mobile gear maker, from its networks as have other regions in the world. Continue reading China Mobile Limits Purchasing From Non-Chinese Suppliers

Samsung Profits, Revenues Climb with Semiconductor Sales

In Q2 2021, Samsung Electronics posted a 73 percent increase in net profit to about $8.37 billion (9.63 trillion won), and a revenue increase of 20 percent to 63.57 trillion won, both numbers surpassing analyst expectations. Although the South Korean company’s sales of smartphones was relatively weak, its semiconductors — used by Apple and Sony among others — were snapped up by Big Tech companies churning out PCs, servers and other devices requiring chipsets. Samsung’s chip division saw upticks in operating profit and revenue. Continue reading Samsung Profits, Revenues Climb with Semiconductor Sales

Twitter Revisits E-Commerce with New Shop Module Feature

Twitter recently launched its Shop Module pilot, a new feature that will let businesses add a shopping section to their profiles. The feature, introduced initially in the U.S., allows a dozen retailers — including GameStop Corp. and Arden Cove — to market up to five products at the top of their Twitter profiles. Users can swipe between products and purchase them in an in-app browser without having to leave Twitter. With Shop Module, Twitter has revived its e-commerce activity after abandoning the “Buy Now” button debuted in 2015. Continue reading Twitter Revisits E-Commerce with New Shop Module Feature

Apple Just Earned Its Biggest Profit in the Company’s History

The COVID-19 pandemic has reaped rewards for Big Tech companies that benefitted from the shift to remote working and learning. Apple earned $21.7 billion in profit for the quarter that ended in June, the most successful quarter in the company’s 45-year history, while Alphabet and Microsoft also enjoyed strong quarterly earnings. Apple’s revenue rose 36 percent from the same period a year earlier to $81.4 billion, exceeding Wall Street expectations. Apple is on track to earn $86 billion for the fiscal year, according to FactSet analysts. Continue reading Apple Just Earned Its Biggest Profit in the Company’s History