CES: Circana Foresees an Increase in Tech Spending in 2024

The technology sector had a tough 2023. During a CES session in Las Vegas yesterday, Circana Vice President Paul Gagnon and Circana Industry Analyst Ben Arnold revealed the details of what they’ve been tracking over the last year, noting both areas of decline and “pockets of growth.” They encouraged tech vendors to look for innovative ways to sell products, targeting consumers via age group and income bracket as well as looking at geographic zones such as Mexico that are experiencing growth. The good news, they stressed, was the return of growth in the latter half of 2023. Continue reading CES: Circana Foresees an Increase in Tech Spending in 2024

Shein Reaches Beyond Fashion & Beauty to Take on Amazon

Shein is aiming to take on e-commerce powerhouse Amazon. The Singapore-based fast-fashion phenomenon is branching out from its own branded apparel to become a marketplace where third parties can merchandise their wares — everything from designer clothing to small appliances and maternity products. The 11-year-old company recently launched its expanded marketplace in Brazil, Mexico and the U.S., and has Europe in its sights. The U.S. is a huge market for the company, accounting for an estimated $8 billion in 2022 sales, or about a quarter of its business, largely due to teenage appetite for its $5 skirts and $10 jeans. Continue reading Shein Reaches Beyond Fashion & Beauty to Take on Amazon

YouTube Introduces Multi-Language Audio Tracks Worldwide

Following several months of tests, YouTube is launching is multi-language audio track feature worldwide, with popular vlogger MrBeast helping to promote the new feature’s benefits. MrBeast, who has over 135 million global subscribers, is hoping to attract new subscribers to his channel now that the most popular videos are dubbed into 11 different languages. The multi-language audio feature allows creators to dub new and existing videos. YouTube says more than 3,500 multi-language videos have been uploaded to the site in 40-plus languages since January of this year. Continue reading YouTube Introduces Multi-Language Audio Tracks Worldwide

Forecast: Global E-Commerce to Reach $1.4 Trillion by 2025

Euromonitor International conducted a study in October on the rise of e-commerce during the COVID-19 pandemic and found that 74 percent of worldwide retail and consumer brand experts believe the trend will become permanent. The study projected that between 2020 and 2025 half of the absolute value growth for the global retail sector will be digital, equating to $1.4 trillion. Of that, the United States and China will be responsible for 55 percent of the value growth. Latin America also experienced significant e-commerce growth in 2020. Continue reading Forecast: Global E-Commerce to Reach $1.4 Trillion by 2025

Electronics Manufacturers Consider Building Plants in Mexico

As the U.S.-China trade war heats up, Taiwan-based electronics manufacturers including Foxconn and Pegatron are considering opening new factories in Mexico, South America’s second largest economy. Sources said Foxconn would manufacture Apple iPhones in Mexico but will make a final decision later this year. Apple would not comment. Pegatron is “in early discussions with lenders” for a Mexico facility to assemble semiconductors and other electronic components. This “near-shoring” would move supply chains away from China. Continue reading Electronics Manufacturers Consider Building Plants in Mexico

White House Cracks Down on Counterfeit Goods Sold Online

The Trump administration is cracking down on counterfeit products sold over the Internet, warning warehouse operators and e-commerce platforms such as Amazon that they will pay fines if they don’t help identify such products. The Department of Homeland Security released a report on the problem, and the White House in concert with U.S. Customs and Border Protection is leading the initiative. The recent trade agreement with China requires that country to curb counterfeiters or risk potential new tariffs. Continue reading White House Cracks Down on Counterfeit Goods Sold Online

Netflix Targets International Markets as U.S. Growth Slows

For the first time, Netflix released subscription details and numbers for global regions, including Asia, Europe and Latin America. The company stated in October that it would begin to release this information. It comes after another first: Netflix’s loss of U.S. subscribers — 126,000, to be exact — in Q2 2019. With 60 million Netflix subscribers in the U.S., Netflix appears to have saturated the U.S. market, which is valued at $9 billion annually, making its focus on global markets more crucial. Continue reading Netflix Targets International Markets as U.S. Growth Slows

Spotify Expands Ad Options by Targeting Podcast Listeners

Spotify, which now has 123 million worldwide users of its ad-supported audio service, is expanding its podcast business by offering advertisers the ability to target consumers based on the types of podcast programs they are streaming. Brands across 10 global markets (Australia, Brazil, Canada, France, Germany, Italy, Mexico, Spain, United Kingdom and United States) will have the option of targeting Spotify Free users based on podcast categories such as “Business & Technology,” “Comedy” and “Lifestyle & Health.” 3M and Samsung have been testing the new ad-targeting tool. Continue reading Spotify Expands Ad Options by Targeting Podcast Listeners

Private Facebook User Data Made Public on Amazon Cloud

Cybersecurity firm UpGuard has discovered that Facebook user data has been publicly available on Amazon cloud services. UpGuard was unable to determine how long the personal data was vulnerable, but Mexico-based Cultura Colectiva, for example, stored account names, identification numbers, comments and reactions in 540 million records of Facebook users, which anyone could access and download. The discovery makes it clear that Facebook user data is still insecure, even after the Cambridge Analytica scandal. Continue reading Private Facebook User Data Made Public on Amazon Cloud

Disney to Move Its Classic Movies to New Streaming Service

At Disney’s annual meeting, chair/chief executive Bob Iger made several upbeat announcements to shareholders. First, he assured them that regulatory approval of the 21st Century Fox acquisition will close “soon” and that the expanded company will “hit the ground running.” He also revealed that Disney will debut its immersive Star Wars: Galaxy’s Edge experience earlier than expected: May 31 at in Disneyland, and August 29 at Disney World. Other big news was that Disney Plus (also known as Disney+) will carry the company’s entire “Vault” program. Continue reading Disney to Move Its Classic Movies to New Streaming Service

Facebook Teams with Viasat to Offer Satellite Wi-Fi Hotspots

In Facebook’s latest effort to bring Internet access to rural communities and less developed areas, the social giant is teaming with Carlsbad, California-based Viasat to deliver high-speed satellite-powered Wi-Fi hotspots. Starting in remote regions of Mexico, the two companies are eyeing a potential global project for the future. Last April, Viasat and local partner Prosperist introduced the “Community” Wi-Fi hotspot service in Mexico, which recently became available to more than one million citizens. Community uses the ViaSat-2 satellite system, which the company describes as the highest-capacity satellites currently in orbit. Continue reading Facebook Teams with Viasat to Offer Satellite Wi-Fi Hotspots

Facebook Combats Fake News After Hoaxes End in Violence

In the wake of posts that have incited violence in Sri Lanka, Myanmar and India, Facebook has tweaked its fake news policy and agreed to remove posts that could lead to physical harm. In the incidents that sparked this change, rumors spread on Facebook led to physical attacks on ethnic minorities. The attacks have involved the Rohingya Muslims in Myanmar, Muslims in Sri Lanka, and other attacks in India and Mexico. Changes do not apply to Instagram or WhatsApp, despite the latter’s involvement in incidents in India. Continue reading Facebook Combats Fake News After Hoaxes End in Violence

New YouTube Premium and Music Services Go International

On Monday, YouTube increased international distribution of YouTube Premium, with its streaming hit “Cobra Kai” and other original content — and YouTube Music, with the Beatles’ album catalog. Both services have been available in the U.S., Australia, New Zealand, Mexico and South Korea, and the move represents a major push into international territories. YouTube Music, which is offered as an ad-supported free service or as the subscription-based Music Premium, is now available in both forms in the U.K. Continue reading New YouTube Premium and Music Services Go International

PayPal to Acquire European Payments Startup iZettle for $2.2B

PayPal plans to make the largest purchase in its history: $2.2 billion for Stockholm-based financial tech startup iZettle. The purchase puts PayPal in thousands of brick-and-mortar retail shops around the world, and sharpens its rivalry with Square, which focuses on small businesses with physical locations. Dubbed the “Square of Europe,” iZettle produces technology and devices that allow almost half a million businesses in a dozen European countries, Brazil and Mexico to accept credit cards. Continue reading PayPal to Acquire European Payments Startup iZettle for $2.2B

Amazon Hits 100M Prime Subscribers, Inks Deal with Best Buy

For the first time, Amazon chief executive Jeff Bezos revealed the number of Amazon Prime subscribers: 100 million people. In 2015, the company last hinted about the number, saying there were “tens of millions” of Prime members. With this revelation, Bezos is letting shareholders know that Prime is healthy, and that the large number of subscribers will allow the company to continue to invest in technology and thrive. Bezos also recently announced that Amazon is teaming with Best Buy to sell Amazon Fire TV-powered sets. Continue reading Amazon Hits 100M Prime Subscribers, Inks Deal with Best Buy