By
Debra KaufmanJune 16, 2016
Microsoft just paid $26.2 billion to buy LinkedIn and its treasure trove of information about the business social network’s 105.5 million monthly active users. That enormous quantity of data will drive machine learning to create and evolve products as well as anticipate customer needs. Microsoft isn’t alone in going after large repositories of data for that very reason. As Microsoft, Apple and Alphabet exploit the possibilities of machine learning, they all are competing for the information necessary to find actionable patterns. Continue reading Microsoft to Mine LinkedIn Data, Advance Machine Learning
By
Rob ScottJune 13, 2016
Microsoft just announced that it plans to acquire professional social network LinkedIn for $26.2 billion ($196 per share) in an all-cash deal expected to close this year. The merger will enable Microsoft to offer services to LinkedIn’s 433 million users. LinkedIn CEO Jeff Weiner is slated to remain head of the LinkedIn unit and join the new parent company’s senior leadership team. Microsoft CEO Satya Nadella said the deal will be “key to our bold ambition to reinvent productivity and business processes” as the tech giant continues its push toward becoming a vital enterprise hub. Continue reading Microsoft Announces Deal to Purchase LinkedIn for $26 Billion
By
ETCentricJune 10, 2016
According to Twitter, the personal data of nearly 33 million of its users are presently at risk due to malware that may have trolled the information from users, not the company. Millions of usernames, emails and, in some cases, passwords are listed for sale on the dark web. Similar leaks in the past month have impacted users of LinkedIn, Myspace and some Russian-language sites. “The website that published the Twitter passwords, LeakedSource, says it has more than 1.8 billion records in its database,” reports The Wall Street Journal. “LeakedSource sells access to these records for a fee.” Twitter is encouraging its users to change their passwords. Continue reading Personal Credentials Leaked From Millions of Twitter Accounts
According to a Pew Research study, 62 percent of U.S. adults now get their news from social media platforms such as Facebook, Twitter, YouTube and Reddit. Atop the list is Facebook, reaching about 44 percent of the population, while Twitter and YouTube hold second place. The study found that the social media sites with the most growth to their news audiences since 2013 include Facebook, Instagram and LinkedIn. Pew also found that 20-30 percent of users across the top five social platforms still get additional news from local and nightly network television. Continue reading New Study Points to Increase in Social Media as News Source
By
Debra KaufmanMay 9, 2016
Facebook’s net income almost tripled to $1.5 billion and monthly active users hit a record 1.65 billion. But the metric that matters is that users spend an average of 50 minutes a day on Facebook, Instagram and Messenger platforms, up from 40 minutes in 2014. That’s the equivalent of one-sixteenth of most peoples’ waking time, and more time than on any other leisure activity than anything but TV and movies. Facebook, of course, would like people to spend even longer on its sites and that’s behind its latest improvements to News Feed. However, the company is also facing a lawsuit regarding its photo tagging feature and biometric data. Continue reading Facebook’s Metrics Are Stellar, But Biometrics Spur Lawsuit
By
Debra KaufmanMarch 7, 2016
Open-source projects and operating systems are in offerings from Facebook, Twitter, Uber Technologies and operating systems such as Linux at the foundation of servers, financial trading platforms and Android phones. But businesses based on open-source code find it hard to make a profit, and sell tech support and consulting services for revenue. Even those that spin off companies from open-source projects don’t make big profits. The solution, some are finding, is to create proprietary code to support the free tools. Continue reading Open-Source Companies Turn to Proprietary Code for Profits
By
Rob ScottMarch 1, 2016
Apple’s ongoing privacy battle with law enforcement received a boost yesterday when U.S. Magistrate Judge James Orenstein of New York’s Eastern District denied the federal government’s request that the company release data from an iPhone relevant to a New York drug case. The ruling could provide Apple with a leg up as it pushes forward with its defense of privacy concerns regarding its smartphones, and may impact other cases such as efforts by the FBI to compel Apple to open the iPhone related to last year’s mass shooting in San Bernardino, California. Continue reading Judge Sides with Apple in Closely Watched Encryption Case
By
Debra KaufmanFebruary 15, 2016
Google is readying an attempt to reinvent the mobile Web with its Accelerated Mobile Pages (AMP) Project, which has taken just nine months to develop and launch. AMP, a response to proprietary platforms such as Facebook’s Instant Articles and Apple’s News, is an open source platform that dramatically speeds the loading of Web pages, in part by caching content on the cloud. By the time AMP launches, Google will also allow publishers to track analytics, sell ads and put paywalls in place. Continue reading Google to Speed Up the Web with Open Source AMP Initiative
By
Debra KaufmanJanuary 29, 2016
Facebook finished 2015 with a strong fourth quarter, with sales rising 52 percent from a year ago to $5.84 billion, and profit more than doubling from $701 million to $1.56 billion. The upswing beat Wall Street’s predictions for Q4 of $1.2 billion in profit on $5.37 billion in revenue. Investors rewarded the company by pushing its stock up more than 12 percent in after-hours trading. Responsible for the stupendous upward trend is mobile advertising, which soared to 80 percent of the company’s total ad business in Q4 2015. Continue reading Facebook Profits Skyrocket, Beating Wall Street Expectations
By
Debra KaufmanDecember 7, 2015
Apple just made its programming language Swift open source, housing it on the new website swift.org to offer a range of tools to help developers turn raw code into applications. Apple designed Swift as an easier programming language for developing software for Apple devices, but the apps can now be formatted to run on other operating systems. The move is part of Apple’s strategy, in light of sagging consumer sales, to target enterprise users; among the companies now using Swift are IBM, Twitter, Yahoo and LinkedIn. Continue reading Apple’s Swift Now Open Source to Aid Enterprise Developers
By
Rob ScottOctober 12, 2015
California Governor Jerry Brown last week signed a new law designed to protect digital privacy rights. The California Electronic Communications Privacy Act (CalECPA) mandates that a warrant is required in order for state law enforcement agencies or investigators to compel businesses to turn over metadata or digital communications such as emails, texts, and cloud-stored documents. Additionally, it requires a warrant for the tracking or searching of electronic devices. The White House, meanwhile, has backed down on its battle with tech companies over encrypted data of digital devices. Continue reading CalECPA: California Governor Signs Landmark Privacy Law
By
Debra KaufmanOctober 2, 2015
In an effort to build its user base, Twitter is thinking about tweaking one of its signature features: the 140-character limit on tweets. Although the new feature is in the planning stages and no Twitter executive would comment on any new plan, the idea of going beyond 140 characters is no surprise, having been debated for many years. In June, the company overrode the 140-character limit on private messages, signaling an openness to new rules. Interim chief executive Jack Dorsey is seen as likely to endorse change. Continue reading Twitter May Lift 140-Character Limit, Aimed at Mainstream Use
By
Debra KaufmanAugust 24, 2015
Instagram just turned on its API (application programming interface) for ads, and some experts are calling it the next step in advertising’s digital evolution. Before, advertising on Facebook-owned Instagram was a complex process. Now, any potential advertiser can simply buy an ad on Instagram using online ad-buying tools from Instagram partners. What makes this new process interesting to advertisers is an estimated 44 percent of Instagram’s 300 million users are in the coveted 18-29 year old demographic. Continue reading Instagram’s New API Could Spark Major Change in Digital Ads
By
Rob ScottAugust 21, 2015
According to the new “Mobile Messaging and Social Media” report from the Pew Research Center, Facebook is now more than three times as popular as Twitter among adults in the U.S. The report notes that 72 percent of adult Internet users are on Facebook, while 31 percent use Pinterest, 28 percent use Facebook-owned Instagram, 25 percent use LinkedIn, and about 23 percent use Twitter. The figures represent slight increases over 2014 for Facebook, Instagram and Pinterest; no change for Twitter from the previous year; and a 3 percent decrease for LinkedIn. Continue reading Facebook Three Times as Popular as Twitter with Adult Users
By
Debra KaufmanAugust 7, 2015
The Chinese government stated it will place cybersecurity police units at the country’s major Internet companies and websites, to prevent fraud, other illegal activities and the amorphously phrased “spreading of rumors,” reports the state-owned Xinhua News Agency. The Internet in China is monopolized by three major companies: e-commerce site Alibaba, Tencent for gaming and messaging, and search engine Baidu. Neither Facebook nor Google operate in China; LinkedIn, which has agreed to China’s cybersecurity measures, does. Continue reading China Ratchets Up Internet Control with On-Site Cyber Police