Amazon Updates Fire TV: New Channels, Sidebar Navigation

Amazon continues to expand its FAST portfolio, updating the Fire TV app with new channels from Variety, GameSpot, Rolling Stone, The Hollywood Reporter, Billboard, Funny or Die, TVLine, Honest Trailers, Looper, Slash Film and more. They join the 400-plus Fire TV Channels that Amazon launched in May when the free streaming service debuted with content ranging from sports and entertainment to cooking, travel and gaming, featuring brands such as ABC News, FOX Sports, CBS Sports HQ, IGN, IMDb and Martha Stewart. In addition to responding to Alexa voice commands, Fire TV features a newly introduced navigational sidebar for browsing. Continue reading Amazon Updates Fire TV: New Channels, Sidebar Navigation

NBCUniversal to Introduce Dozens of FAST Channels in July

NBCUniversal has plumbed its vaults to fuel nearly 50 new FAST channels launching in July on Amazon Freevee and the new Xumo Play joint venture from NBCU parent Comcast and Charter Communications. The lineup, taken from NBCU’s Television and Streaming and Global Distribution libraries, includes verticals for “Saturday Night Live,” “Top Chef,” “Keeping Up with the Kardashians” and “The Real Housewives,” as well as Spanish-language programs from Telemundo. There are also nostalgia channels featuring “The Lone Ranger,” “Little House on the Prairie” and “Murder, She Wrote,” and genre-based streams of comedy, criminality and monsters. Continue reading NBCUniversal to Introduce Dozens of FAST Channels in July

Amazon Offers New Ad Model for Thursday Night NFL Games

Amazon is offering advertisers a unique marketing opportunity within “Thursday Night Football,” inviting them to take advantage of new streaming tech by programming different creative messages within the same 30-second slot. “For the first time in NFL history, fans across the country will no longer view the same national commercials while enjoying live coverage provided by Prime Video on Fire TV devices,” Amazon said at the NewFronts. For example, an automotive brand could promote sports cars to younger adults, SUVs to outdoor enthusiasts and a general spot for everyone else — all in the same 30-second window. Continue reading Amazon Offers New Ad Model for Thursday Night NFL Games

Prime Originals Head to Amazon Freevee, Fire TV Goes FAST

Amazon Freevee, formerly IMDb Freedive and then IMDb TV, is getting more than 100 Amazon Original programs from Amazon Prime Video. The ad-supported free streaming service will release the new original series and movies throughout the year. Some of the series will be limited to a few teaser episodes designed to drive customers to Amazon Prime. Amazon SVP of ad products and tech Colleen Aubrey touted this and other reveals at New York’s IAB NewFronts in the context of brands using Amazon’s ad-supported streaming TV solutions to reach an average monthly audience of more than 155 million viewers in the U.S. Continue reading Prime Originals Head to Amazon Freevee, Fire TV Goes FAST

CES: OS-Supplier Roku to Launch Its Own Line of Smart TVs

Roku, whose software the firm claims is used in a third of U.S. TVs, will release its own line of televisions this year. The San Jose-based company, known for its smart TV OS, plans two models: the Roku Select and a higher-end Roku Plus, according to an announcement at CES 2023. Available in 11 models ranging from 24- to 75-inches, the Roku Select and Plus Series TVs will focus on streaming features associated with the brand, with prices ranging from $119 to $999. The new Roku TVs will include access to free live TV, news, and sports, plus popular Roku features like Find My Remote and Private Listening. Continue reading CES: OS-Supplier Roku to Launch Its Own Line of Smart TVs

New YouTube Shorts Feature Is Optimized for HDTV Screens

With research showing TVs are the biggest growth platform for YouTube Shorts, the streamer is rolling out its purpose-built player for HDTVs worldwide, starting this month. The YouTube Shorts on TV player will work with recent-model smart TVs, game consoles and streaming devices such as Roku and Google’s Chromecast. Users will now see a “Shorts shelf” on the homepage of their YouTube TV app, or the Shorts can be launched directly from a creator’s channel. YouTube Shorts are seen on about 1.5 billion mobile devices monthly, and this move is designed to increase views. Continue reading New YouTube Shorts Feature Is Optimized for HDTV Screens

Amazon Offers Expanded Music and Podcast Catalog Ad-Free

Amazon Music has taken a major leap forward, expanding its catalog from about 2 million to 100 million songs that will be made available ad-free to Prime members as part of their existing $139 annual membership fee. Starting this week, Prime members can “shuffle play any artist, album, or playlist, plus stream a selection of All-Access playlists on demand” as well as “access the largest catalog of ad-free top podcasts,” the online retail giant said. The move underscores a new battleground for membership-focused retailers, including Costco and Walmart, who see streaming as an opportunity to add value. Continue reading Amazon Offers Expanded Music and Podcast Catalog Ad-Free

Netflix Tops Q3 Forecasts as the Service Schedules Changes

Netflix beat Q3 expectations, adding more than 2.4 million subscribers, more than twice the StreetAccount projection. The majority of growth was generated in the Asia-Pacific region, accounting for an additional 1.43 million paid accounts, while North America increased by 100,000. Improvements on the top and bottom lines sent Netflix shares surging more than 14 percent after Tuesday’s bell. Revenue was $7.93 billion, versus a $7.837 billion Refinitiv estimate. That was up almost 6 percent from Q3 2021, although the $1.4 billion in profit represents a 3 percent decrease from the same period last year. Meanwhile, Netflix will launch its ad-supported tier in two weeks and plans to start cracking down on account sharing in 2023. Continue reading Netflix Tops Q3 Forecasts as the Service Schedules Changes

Amazon Promotes Device Updates at Its Fall Hardware Event

A Kindle that lets you annotate text, a “no-contact” sleep tracker and a refresh on the Fire TV Cube were among the new products Amazon showcased at its annual fall hardware event this week. Updates for Echo smart speakers, an expanded Ring camera inventory and updates to its Eero Wi-Fi extender line were also in the spotlight. Home devices that enable “a silent infrastructure of ambient intelligence to do just about anything” was the through line, according to Wired, with news ranging from pet detection for Astro the robot to a feature called Alexa Shop the Look. Continue reading Amazon Promotes Device Updates at Its Fall Hardware Event

Amazon Launches Updates to Its Prime Video User Interface

Amazon is rolling out a redesigned Prime Video app for Android and connected living room devices, including Fire TV for customers worldwide, with iOS and web to follow. The company says the new interface will make discovery and navigation much easier. Among the visual enhancements are a Top 10 Chart showcasing trending Prime Video content and “Super Carousel” displays with “poster-style artwork” for Amazon Originals. Also emphasized is graphical distinction between content included with Prime memberships versus that which is available for general purchase. Continue reading Amazon Launches Updates to Its Prime Video User Interface

Amazon Luna Streaming Game Service Launches with Twitch

After a year of limited availability, Amazon is officially launching its Luna cloud streaming subscription game service in the U.S. with new channels and integration with Prime and Twitch. Amazon Prime Gaming already offers a quantity of downloadable monthly games. Luna+ expands those offerings and adds three new a la carte channels — for Twitch, Jackbox Games and arcade favorites. “Play high-quality and immersive games, without lengthy game downloads, hardware upgrades, or game updates,” Amazon announced. Amazon debuted Luna in September 2020, offering it on an invitation-only basis as it tested the service. Continue reading Amazon Luna Streaming Game Service Launches with Twitch

Amazon Readies Launch of Fire TV Sets with Alexa Assistant

E-commerce giant Amazon is readying the October launch of its own Fire TV sets featuring its Alexa voice assistant. The Amazon Fire TV Omni Series 4K, which starts at $409.99, and the Amazon Fire TV 4-Series 4K, which starts at $369.99, will be available on Amazon’s website and at Best Buy stores. Toshiba and Insignia, Best Buy’s house brand, have sold TVs powered by Amazon’s Fire TV operating system, the latter since 2018. Amazon adds TVs to its other branded products including clothing, groceries and even batteries. Continue reading Amazon Readies Launch of Fire TV Sets with Alexa Assistant

Universal Signs New Streaming Deals with Peacock, Amazon

Starting next year, Comcast’s streaming service Peacock will begin to show movies from sister company Universal Pictures, sidestepping a long-time deal with HBO for initial TV rights. The 2022 movies — which will reach Peacock no more than four months after theatrical release — include the next “Jurassic World” and the new “Halloween” movies. In addition, Amazon has signed a multiyear deal with Universal to bring the studio’s movies to Prime Video and IMDb TV following their four-month runs on Peacock. Under the new deal, Universal movies will be available on Amazon for 10 months and then return to Peacock for another four months. Continue reading Universal Signs New Streaming Deals with Peacock, Amazon

Roku Expands Advertising, Charts Strategy for New Originals

When Netflix founder Reed Hastings spun out Roku, the streaming video box in development, in 2008 and then sold his Roku shares to Menlo Ventures, he had no idea that this stake today would be worth almost $7 billion. Roku grew exponentially during COVID-19, with its shares rising 480+ percent from March 17, 2020; its market capitalization is now $45+ billion. The company, which went public in 2017, has become the dominant “intermediary” for streaming video distribution, with distribution to 50+ million households. Roku is now focusing on original content while continuing to expand its advertising.

Continue reading Roku Expands Advertising, Charts Strategy for New Originals

Amazon OTT Businesses Reach 120+ Million Monthly Viewers

Amazon’s over-the-top businesses (including IMDb TV, Twitch, live sports and Amazon’s News app among others) have grown to 120+ million monthly viewers. The free, ad-supported IMDb TV, which is getting a mobile app, has seen its viewership rise 138 percent year-over-year, making it a rival to similar ad-supported streamers including Fox’s Tubi, ViacomCBS’s Pluto TV and Roku’s The Roku Channel. Amazon’s exclusive rights to NFL’s “Thursday Night Football” will begin a year earlier than originally planned, with the 2022-2023 season. Continue reading Amazon OTT Businesses Reach 120+ Million Monthly Viewers